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Cognizant

  How Cognizant Turned Employee Conversations Into a $200 Million AI Opportunity

  • by Martech Desk
  • 1 day ago

Cognizant says its AI platform analyzed employee-client interactions and helped generate over $200 million in new business opportunities.

TCS, Anthropic Join Forces

  TCS, Anthropic Join Forces to Help Enterprises Scale AI Faster

  • by Martech Desk
  • 2 days ago

TCS and Anthropic have announced a global partnership aimed at helping enterprises scale AI adoption through industry solutions, workforce training and responsible AI deployment.

Anthropic Launches Claude Fable 5

  Anthropic Launches Claude Fable 5 to Expand Access to Advanced AI

  • by Martech Desk
  • 3 days ago

Anthropic has launched Claude Fable 5, introducing advanced AI capabilities alongside expanded safety controls to support broader consumer and enterprise adoption.

TCS Launches New AI-Focused Unit

  TCS Launches New AI-Focused Unit to Build Next Generation Global Capability Centres

  • by Martech Desk
  • 3 days ago

TCS has launched a new business unit focused on AI-native Global Capability Centres as enterprises accelerate investments in automation and digital transformation.

TCS Plans 5 Lakh AI Agents

  TCS Plans 5 Lakh AI Agents as It Reimagines the Future of Work

  • by Martech Desk
  • 4 days ago

TCS plans to deploy 5 lakh AI agents across its ecosystem, signaling a major shift toward AI-powered enterprise operations and workforce augmentation.

This is an AI-generated image.

  Why Global Investigative Tech Firm Cognyte Is Expanding Its AI Bet in Pune

  • by Martech Desk
  • 5 days ago

Cognyte is expanding its Pune operations to develop AI-powered investigative technologies, highlighting India's growing role in global security and intelligence innovation.

Canva and Perplexity Team Up

  Canva and Perplexity Team Up to Turn AI Research Into Ready-to-Edit Creative Content

  • by Martech Desk
  • 1 week ago

Canva has integrated with Perplexity to help users transform AI-generated research into editable creative assets and marketing content.

Boda Group Unveils Dedicated AI Division

  Boda Group Unveils Dedicated AI Division to Expand Technology Services

  • by Martech Desk
  • 1 week ago

Boda Group has launched a dedicated AI division to help businesses adopt artificial intelligence and accelerate digital transformation initiatives.

Redrob AI Launches in India

  Redrob AI Launches in India With Focus on Professionals and Businesses

  • by Martech Desk
  • 1 week ago

Redrob AI has launched in India with a professional AI platform designed to support productivity, decision-making and business workflows.

Deece Launches AI Platform

  Deece Launches AI Platform to Streamline Enterprise Data and Decision-Making

  • by Martech Desk
  • 1 week ago

Deece has launched an AI-powered platform designed to help enterprises simplify data management, analytics and business decision-making.

Why Pune Is Emerging as India’s Next Big GCC Destination

  Why Pune Is Emerging as India’s Next Big GCC Destination

  • by Martech Desk
  • 1 week ago

A new KPMG-AMCHAM India report highlights Pune's growing appeal as a GCC destination driven by talent, infrastructure and innovation.

Prashant Paulose, Global Lead , Google AI Envisioning Studio

  Google Elevates Prashant Paulose to Lead Global AI-Focused Envisioning Studio

  • by Martech Desk
  • 1 week ago

Google has elevated Prashant Paulose to lead its global AI-focused Envisioning Studio, highlighting the company's growing emphasis on AI-led innovation.

Django Launches JAG AI

  Django Launches JAG AI to Accelerate AI Adoption Across Marketing Functions

  • by Martech Desk
  • 1 week ago

Django has launched JAG AI, a new initiative designed to help organizations integrate artificial intelligence across marketing and business functions.

Reliance Targets AI Growth

  Reliance Targets AI Growth Through ₹10 Lakh Crore Data Centre Investment

  • by Martech Desk
  • 1 week ago

Reliance Industries plans to invest ₹10 lakh crore in AI-ready data centres, strengthening India's digital infrastructure and AI computing capabilities.

Amazon Ends Internal AI Leaderboard

  Amazon Ends Internal AI Leaderboard After Usage Spike Drives Up Costs

  • by Martech Desk
  • 1 week ago

Amazon has discontinued an internal AI leaderboard after employee efforts to boost rankings reportedly increased usage and operational costs.

Uniphore Launches AI Audience Agent

  Uniphore Launches AI Audience Agent to Strengthen Martech Capabilities

  • by Martech Desk
  • 1 week ago

Uniphore has introduced an AI-powered Audience Agent designed to help marketers analyze audiences, generate insights and improve campaign outcomes.

Airbnb Leases 46,437 Sq Ft

  Airbnb Leases 46,437 Sq Ft at DLF Cyber City for India GCC Operations

  • by Martech Desk
  • 1 week ago

Airbnb has leased 46,437 sq ft in Gurugram's DLF Cyber City, highlighting India's growing role as a global capability centre destination.

Sarvam AI Cuts OCR Pricing

  Sarvam AI Cuts OCR Pricing After Processing 35 Million Pages Across India

  • by Martech Desk
  • 1 week ago

Sarvam AI has reduced OCR pricing for its Vision API after processing over 35 million pages, aiming to make AI-powered document digitisation more accessible.

EC-Council Unveils AI Governance Framework

  EC-Council Unveils AI Governance Framework as Enterprises Seek Stronger AI Oversight

  • by Martech Desk
  • May 31, 2026

EC-Council has launched an AI governance framework and self-assessment tool to help organizations secure, manage and scale AI deployments responsibly.

Siddiq Zaman, Head of Partnerships for India, Anthropic

  Anthropic Names Siddiq Zaman Head of Partnerships for India Amid AI Expansion

  • by Martech Desk
  • May 31, 2026

Anthropic has appointed Siddiq Zaman as Head of Partnerships for India as the company expands its enterprise AI presence and partner ecosystem in the country.

TCS Teams Up With Mistral AI

  TCS Teams Up With Mistral AI to Build Custom Enterprise AI Models

  • by Martech Desk
  • May 30, 2026

TCS has partnered with French AI startup Mistral AI to develop custom enterprise AI models and accelerate AI adoption across industries.

Wipro Deepens ServiceNow Partnership

  Wipro Deepens ServiceNow Partnership to Accelerate Enterprise AI Adoption

  • by Martech Desk
  • May 30, 2026

Wipro has expanded its partnership with ServiceNow to deploy agentic AI across enterprise functions, strengthening its AI strategy and boosting investor confidence.

Martech Adoption Grows but ROI Challenges Persist, Says eClerx Report

  Martech Adoption Grows but ROI Challenges Persist, Says eClerx Report

  • by Martech Desk
  • May 29, 2026

A new eClerx study found that 78% of marketing leaders believe martech investments are not delivering expected ROI outcomes.

Why SaaS Companies Are Selling Outcomes Instead of Features

  Why SaaS Companies Are Selling Outcomes Instead of Features

  • by Anupama Mitra
  • May 29, 2026

SaaS companies are shifting from feature-heavy products to outcome-driven platforms as AI reshapes enterprise software expectations.

Perplexity Tops AI Reliability Rankings

  Perplexity Tops AI Reliability Rankings as ChatGPT Drops in Workplace Report

  • by Martech Desk
  • May 28, 2026

Perplexity has ranked highest in a workplace AI reliability report, while ChatGPT reportedly slipped to sixth position.

Optimizely Partners Deloitte Digital

  Optimizely Partners Deloitte Digital to Expand AI Marketing Solutions

  • by Martech Desk
  • May 28, 2026

Optimizely and Deloitte Digital have partnered to help businesses accelerate AI-powered marketing and customer experience transformation.

Kore.ai Introduces Artemis Enterprise AI Agent Platform

  Kore.ai Introduces Artemis Enterprise AI Agent Platform

  • by Martech Desk
  • May 27, 2026

Kore.ai has launched Artemis, a new enterprise AI agent platform focused on automation, workflow orchestration, and business productivity.

Vivek Manglik, Executive Vice President, Tata Communications

  Tata Communications Names Vivek Manglik as Executive Vice President

  • by Martech Desk
  • May 27, 2026

Tata Communications has appointed Vivek Manglik as Executive Vice President to strengthen its enterprise and digital transformation business strategy.

Cloudflare Unveils AI Agent Stack

  Cloudflare Unveils AI Agent Stack for Autonomous Web Applications

  • by Martech Desk
  • May 25, 2026

Cloudflare has launched a new AI agent stack aimed at helping developers build and scale autonomous AI-powered internet applications.

ANSR and HFS Research Launch GCC Quotient

  ANSR and HFS Research Launch GCC Quotient Framework for AI- First Enterprises

  • by Martech Desk
  • May 25, 2026

ANSR and HFS Research have launched a new GCC Quotient framework to assess AI readiness across enterprise capability centres.

FEG Launches Hyderabad GCC

  FEG Launches Hyderabad GCC to Strengthen Global Operations

  • by Martech Desk
  • May 24, 2026

FEG has inaugurated a new Global Capability Centre in Hyderabad as companies continue expanding technology and operations hubs in India.

JPMorgan Rolls out AI Tools

  JPMorgan Rolls out AI Tools Across Investment Banking Operations Globally

  • by Martech Desk
  • May 23, 2026

JPMorgan has expanded AI tools across global investment banking operations as banks accelerate enterprise AI adoption and automation strategies.

Hitachi Pushes Industrial AI

  Hitachi Pushes Industrial AI for Critical Infrastructure Operations

  • by Martech Desk
  • May 23, 2026

Hitachi is expanding industrial AI systems for mission-critical infrastructure as enterprises accelerate automation and predictive operations.

Salesforce Expands India Workforce to 17,000

  Salesforce Expands India Workforce to 17,000 Amid AI Growth Push

  • by Martech Desk
  • May 23, 2026

Salesforce has expanded its India workforce to 17,000 as the company strengthens AI operations and enterprise technology capabilities.

EY and Microsoft Launch Global AI Push

  EY, Microsoft Launch Global AI Initiative to Help Businesses Scale Adoption

  • by Martech Desk
  • May 22, 2026

EY and Microsoft unveil a $1 billion initiative aimed at helping enterprises scale AI adoption beyond pilot projects and into core business operations.

Sridhar Vembu Says AI is Not Magic

  Sridhar Vembu Says AI is Not Magic as Tech Industry Faces Transition

  • by Martech Desk
  • May 22, 2026

Zoho founder Sridhar Vembu has warned of tougher industry conditions, saying AI is not a magic solution for business and productivity challenges.

7 AI Agents Every Brand Will Soon Deploy

  The Rise of Autonomous Marketing: 7 AI Agents Every Brand Will Soon Deploy

  • by Brij Pahwa
  • May 21, 2026

AI agents are reshaping modern marketing through autonomous campaign management, customer engagement, media buying, analytics, and personalised experiences.

OpenAI Announces First Overseas AI Lab in Singapore

  OpenAI Announces First Overseas AI Lab in Singapore with $300 Million Push

  • by Martech Desk
  • May 21, 2026

OpenAI plans to establish its first overseas applied AI lab in Singapore with a reported $300 million investment.

Swapnil Gupta, Managing Director, PwC India

  PwC India Promotes Swapnil Gupta to Managing Director

  • by Martech Desk
  • May 20, 2026

PwC India has elevated Swapnil Gupta to Managing Director after more than a decade of leadership and business growth at the firm.

Uber’s AI Investments Rise with Growing Use of Claude Tools

  Uber’s AI Investments Rise Sharply with Growing Use of Claude Tools

  • by Martech Desk
  • May 20, 2026

Uber reportedly exhausted its 2026 AI budget within months as adoption of Claude AI coding tools accelerated across teams.

From Back Office to AI Lab: How India’s GCCs Are Building the Next Enterprise AI Stack

  From Back Office to AI Lab: How India’s GCCs Are Building the Next Enterprise AI Stack

  • by Brij Pahwa
  • May 19, 2026

India’s GCCs are evolving from back-office hubs into AI-led enterprise innovation centres driving automation, data platforms and global transformation.

Marc Benioff says AI is Reshaping Salesforce Workforce Strategy

  Marc Benioff says AI is Reshaping Salesforce Workforce Strategy

  • by Martech Desk
  • May 19, 2026

Salesforce is increasing AI investments even as the company slows engineering hiring and expands automation-led operations.

IBM Launches AI Infrastructure Innovation Centre in India

  IBM Launches AI Infrastructure Innovation Centre in India

  • by Martech Desk
  • May 18, 2026

IBM has launched an infrastructure innovation centre in India to support AI development, enterprise technology and digital transformation.

Notion Introduces AI Agents

  Notion Introduces AI Agents to Automate Workplace Tasks

  • by Martech Desk
  • May 16, 2026

Notion has introduced AI agent capabilities aimed at automating workflows and transforming workplace productivity tools.

Snowflake and Zeta Global

  Snowflake and Zeta Global Launch Open Framework for AI Marketing

  • by Martech Desk
  • May 16, 2026

Zeta Global and Snowflake are collaborating on an open semantic framework aimed at standardising AI-powered marketing data systems.

ServiceNow AI Control Tower

  ServiceNow AI Control Tower Raises Questions Around AI Cost Visibility

  • by Martech Desk
  • May 16, 2026

ServiceNow’s AI Control Tower is drawing attention as enterprises seek stronger visibility into AI spending, governance and operational oversight.

HCLTech May Invest $150 Million in Sarvam AI

  HCLTech May Invest $150 Million in Sarvam AI Funding Round

  • by Martech Desk
  • May 15, 2026

HCLTech is reportedly set to lead Sarvam AI’s $300 million funding round at a valuation of around $1.5 billion.

Uber and Adani Partner on First India-Based Data Centre Project

  Uber and Adani Partner on First India-Based Data Centre Project

  • by Martech Desk
  • May 15, 2026

Uber has partnered with Adani Group for its first India data centre initiative as companies expand local digital infrastructure investments.

Wondrlab Enters AI-Led GCC Space with WondrBridge Launch

  Wondrlab Enters AI-Led GCC Space with WondrBridge Launch

  • by Martech Desk
  • May 14, 2026

Wondrlab has invested in BridgeSoul and launched WondrBridge, an AI-led micro GCC venture focused on digital transformation and global capability services.

LTM Launches BlueVerse Max

  LTM Launches BlueVerse Max to Expand AI-Driven Marketing on Salesforce

  • by Martech Desk
  • May 14, 2026

LTM has launched BlueVerse Max, an AI-driven marketing platform built on Salesforce to support automation and customer engagement.

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