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AI is speeding up campaign creative, from ideation and storyboards to production and localisation, but human judgement remains critical as content volumes rise.
Prosyo has launched an AI-powered platform combining LinkedIn marketing, ABM, email outreach, personalisation and pipeline management.
Fireflies.ai is exploring acquisitions of Indian AI and voice AI startups while introducing a lower-priced plan to expand its presence in India.
WACKER has established a Global Capability Center in Pune with HCLTech to strengthen engineering, IT, automation and digital transformation capabilities.
Meta is testing Project Hatch, a personal AI agent that can shop, book restaurants, manage emails and perform online tasks on behalf of users.
More than 100 companies, including OpenAI, Google, Microsoft and Anthropic, are calling for stronger cyber defences as AI-enabled attack risks increase.
Karnataka is exploring ElevenLabs voice AI pilots across skilling, healthcare, investor assistance and citizen services, with a focus on responsible AI deployme...
Flipkart Ads launches Saarthi, combining AI-powered campaign intelligence with zero-cost agency support to help sellers manage and optimise advertising.
Syneos Health appoints Madhuri Raya as Global Head, AI & Engineering and Technology Capability Center to scale its AI ecosystem and engineering capabilities.
Boomerang Partners is using AI across affiliate marketing for predictive traffic analysis, fraud detection, content workflows and generative search visibility.

