Boda Group has launched a dedicated AI division to help businesses adopt artificial intelligence and accelerate digital transformation initiatives.
TrueFan AI has raised $10 million in Series A funding as enterprises increasingly adopt AI-generated video content for marketing and communication.
A newly launched AI Marketing OS aims to automate marketing execution, helping businesses streamline operations and reduce agency dependency.
Nitrosend has raised $700,000 in seed funding to expand its AI-powered marketing automation platform for businesses and marketers.
Cognizant has launched the ACE Team Program to develop AI builders and accelerate workforce readiness for the growing AI economy.
Deece has launched an AI-powered platform designed to help enterprises simplify data management, analytics and business decision-making.
Coca-Cola is expanding AI use across marketing operations to improve agility, optimize spending and support faster business decisions.
Django has launched JAG AI, a new initiative designed to help organizations integrate artificial intelligence across marketing and business functions.
Uniphore has introduced an AI-powered Audience Agent designed to help marketers analyze audiences, generate insights and improve campaign outcomes.
A new eClerx study found that 78% of marketing leaders believe martech investments are not delivering expected ROI outcomes.
ACAM and Kantar are expanding their AI-powered marketing research partnership to strengthen consumer insights and data-driven decision making.
Optimizely and Deloitte Digital have partnered to help businesses accelerate AI-powered marketing and customer experience transformation.
Impel has integrated AI video capabilities with customisable AI agents to support automotive retail marketing and customer engagement.
Pattern has launched Pi, an AI-powered ecommerce platform designed to help global brands improve digital growth and marketplace operations.
The creator of cybersecurity startup Nanoclaw has rejected a $20 million acquisition offer and instead raised $12 million in seed funding.
Fotor has launched an AI-powered Vibe Marketing tool aimed at helping brands and creators generate marketing content faster.
BigBear.ai and ISC have deployed an AI-powered supply chain security platform in Panama’s Dry Canal logistics corridor.
Crystal Cruises is expanding its luxury travel strategy with personalised digital experiences and premium customer engagement initiatives.
Former Google and Databricks engineers have launched a new AI-powered martech platform focused on automation and customer engagement.
Nectar Social has raised $30 million to expand its AI-powered marketing platform focused on automation, analytics and audience engagement.
SpeedMobi has launched AI-powered platform upgrades designed to help service businesses automate workflows and improve customer engagement.
Notion has introduced AI agent capabilities aimed at automating workflows and transforming workplace productivity tools.
A new AI-powered marketing platform aims to deliver campaign advice and strategy recommendations to SMEs within 48 hours.
A Canva study shows marketers are rapidly adopting AI creative tools while consumer trust and authenticity concerns continue to grow.
Zeta Global and Snowflake are collaborating on an open semantic framework aimed at standardising AI-powered marketing data systems.
Meta is expanding its advertising ecosystem with AI connectors that integrate third-party marketing and business tools into ad workflows.
ServiceNow’s AI Control Tower is drawing attention as enterprises seek stronger visibility into AI spending, governance and operational oversight.
FullThrottle AI and TuneIn have partnered to expand outcome-based audio marketing through AI-driven targeting and performance measurement.
Coca-Cola and industry partners are advocating for a new marketing measurement standard as brands seek better accountability across digital channels.
LTM has launched BlueVerse Max, an AI-driven marketing platform built on Salesforce to support automation and customer engagement.
Fractal Analytics reported a 17% rise in Q4 revenue while net profit more than doubled amid growing enterprise demand for AI solutions.
Voice AI startup Vapi has reached a $500 million valuation after Amazon Ring selected its platform over more than 40 competitors.
A new MMA India study says 85% of marketers are seeing measurable business impact from AI adoption across campaigns and customer engagement.
Manychat has integrated Claude AI to strengthen ecommerce automation and conversational customer engagement capabilities.
GoDaddy has launched Airo for WordPress, an AI-powered tool that helps users build and manage WordPress websites through conversational prompts.
Creatable has launched a predictive AI platform to help book creators improve ecommerce performance and audience targeting.
Dubai-based Visarun.ai is expanding into India with AI-powered visa and travel automation solutions for travellers.
Businesses are simplifying martech stacks and adopting AI-driven tools to improve marketing efficiency and customer engagement.
Kodiak AI raised $100 million in a discounted funding round, triggering a sharp stock decline amid investor concerns.
Canva has launched its Squirrelites campaign to showcase AI-powered marketing and creative workflow tools for businesses and creators.
A new study by mFilterIt AI Tech and MMA India finds most businesses adopting AI in marketing are seeing medium to high impact.
AI startup Library has raised pre-seed funding to expand enterprise automation and AI-driven productivity solutions.
The global martech market could hit $2.84 trillion by 2034 as AI, automation, and cloud technologies transform customer engagement.
AI is transforming the martech industry as companies rethink platforms, workflows, talent strategies, and customer engagement models.
StackAdapt launches an AI-powered advertising pilot in ChatGPT, exploring conversational marketing and contextual brand engagement.
KPMG launches an internal dashboard to track employee AI usage, focusing on governance, productivity, and responsible adoption.
Banza raises $1 million to build a platform for personal AI twins, focusing on user ownership and personalised AI experiences.
An Oxford study finds that AI models with higher “temperature” settings tend to produce more errors, highlighting a trade off between creativity and accuracy.
Writer has launched AI agents that can act without prompts, marking a shift toward autonomous enterprise AI systems.
Meta has acquired a robotics AI startup to accelerate its push into humanoid and embodied AI technologies.
Firstsource has partnered with Typeface to launch agentic AI marketing services, aiming to enhance enterprise content and campaign efficiency.
A Forrester report highlights declining pipeline quality despite rising martech investments and increasing stack complexity.
Legal AI startup Legora has reached a $5.6 billion valuation as competition in the AI-powered legal tech space intensifies.
Goldman Sachs and Bain have led an investment in an AI marketing startup, highlighting rising interest in automation-driven marketing tools.
ComfyUI has reached a $500 million valuation as creators increasingly seek control over AI-generated media workflows.
Businessbay.io is positioning India as a key growth market, focusing on AI and automation to expand its global footprint.
Salesforce plans to hire 1,000 graduates and interns as it strengthens its AI capabilities and invests in future talent.
The global martech market is projected to reach nearly $2.4 trillion by 2033, driven by AI adoption, data analytics, and digital transformation across industries.
Bonsai is strengthening its AI-driven data strategy to expand its presence in the evolving martech landscape and enhance marketing effectiveness.
Deep Algorithm has raised $1.7 million in a pre-Series A round to expand its AI capabilities and market reach.
Xactly and ServiceNow have launched agent-to-agent AI integration to automate and optimise revenue operations.
Dojo AI has raised $6 million in funding to expand its enterprise AI platform and accelerate product development.
SAP and Google Cloud have expanded their partnership to deploy multi agent AI solutions across enterprise workflows.
Coforge has launched AI platforms VoyagerAI and FlightFlexAI to improve airline customer experience and operational efficiency.
Roblox has upgraded its AI assistant with agentic tools to help users plan, build and test games more efficiently.
Luma and Wonder Project have launched an AI-powered production studio to streamline content creation and expand storytelling capabilities.
Highwire has launched AcroAI, an agentic AI platform designed to automate marketing workflows and enhance decision-making for enterprise teams.
Google has simplified enhanced conversions in Ads, making it easier for marketers to improve tracking accuracy and campaign measurement.
HubSpot has launched an AI-powered AEO tool to help businesses optimise content for search, discovery, and AI-driven answer engines.
Moloco has launched an AI-powered CTV platform, enabling app marketers to access mobile-grade measurement and optimisation on connected TV.
Databricks highlights a growing shift toward AI-driven composable martech architectures, enabling flexibility and faster innovation.
Bodapark AI has launched a new tool that enables marketers to create ad videos using a single image, aiming to simplify content production.
RateGain has launched RG Varsity, a certification programme aimed at training hotel professionals in AI-led marketing and digital capabilities.
Google researchers introduce PaperOrchestra, a multi agent AI system designed to automate research paper writing and streamline academic workflows.
Indian robotics startup Manav is in talks to raise $20 million to expand its AI and robotics capabilities and scale operations.
Pomo, founded by ex-DeepMind and Databricks engineers, introduces AI agents to automate complex marketing decisions and workflows.
Oracle launches five agentic AI applications to automate and improve customer experience across marketing, sales, and service functions.
A new report finds visible AI in marketing is four times more likely to erode brand trust than build it, raising concerns for marketers.
Turiyam AI has deployed its indigenous AI stack on C-DAC servers, highlighting India’s push toward localised AI infrastructure.
Greenslant launches EventMarketer AI, a new platform aimed at simplifying event marketing with AI-driven automation and audience engagement tools.
AI startup WorkOnGrid has raised ₹225 crore to support its overseas expansion and scale its enterprise technology solutions.
A new Digital Marketing report highlights how AI is reshaping martech, with increased focus on automation, data, and personalisation.
AI adoption is reshaping martech budgets, with brands re-evaluating agency roles and shifting toward in-house capabilities.
Indian startup Rocket is using AI to deliver consulting insights at lower cost, aiming to make strategic advisory accessible to more businesses.
Retail brands are prioritising first-party data strategies to improve targeting, build trust, and adapt to changing privacy regulations.
Moonbounce, founded by a former Meta executive, has raised $12 million to develop AI-powered tools for businesses.
Havas has completed 11 acquisitions to strengthen its AI, commerce, and data capabilities across global markets.
HubSpot introduces outcome-based pricing for its Breeze AI agents, aligning costs with performance and measurable results.
MediaAlpha launches a conversational AI solution designed to improve customer engagement and lead conversion for insurance carriers.
BrootAI partners with Vonage to power its AI-driven CRM platform and enhance customer engagement capabilities.
PrismML has launched a 1-bit AI model designed to improve efficiency and performance in edge computing environments.
BD has launched an AI-enabled medication dispensing system in Europe to improve safety, efficiency and workflow in healthcare settings.
Transparent Partners and Kana have launched an agentic AI platform to automate marketing workflows and improve decision-making.
Salesforce has introduced 30 new AI features in Slack to improve productivity, automation and workplace collaboration.
Accenture has launched a Cyber AI platform powered by Claude to improve threat detection and automate security operations.
Qualys has launched an AI agent to automate vulnerability validation and remediation in cybersecurity operations.
Optimove has launched AI Decisioning Studio to help marketers automate decisions and improve customer engagement.
HubSpot research reveals that 73% of Indian businesses are adopting hybrid human-AI teams to drive growth, despite challenges like data integration, legacy systems, and trust in AI.
Bluesky launches Attie, an AI tool that lets users create custom social media feeds for a more personalised experience.
NotebookLM is being adopted by marketers to turn internal documents into insights, improving research, content workflows, and decision-making.
Arm launches its own CPU with Meta as first customer, marking a shift in its business model amid growing demand for AI infrastructure.
Deccan AI has raised $25 million to expand its AI data training operations, focusing on India’s workforce to support global AI development.
Insurtech startup Plum raises $20.6M in Series B led by Peak XV to expand its employee insurance and benefits platform in India.
Unchained has launched JourneyWorks AI, an AI operating system designed to help destination marketing organisations automate campaigns and workflows.
Swish has raised $38 million in funding to expand its quick commerce operations and strengthen its delivery infrastructure.
0101.Today has launched GenZ Martech Circle, an initiative aimed at engaging and upskilling young marketers in the evolving martech landscape.
Zeta Global launches Athena, an AI powered marketing agent designed to improve enterprise marketing workflows and automation.
YouTube introduces AI powered discovery tools in its Creator Marketing Hub to help brands identify and collaborate with creators.
Cyberclick and HubSpot hosted a London event to explore how AI is shaping the future of CRM and customer engagement.
Accenture invests in DaVinci Commerce to advance agentic AI driven shopping and enhance digital commerce experiences.
WordPress.com now allows AI agents to write, edit and publish content, enabling automated workflows and faster content creation.
Generative AI SEO is emerging as the fastest growing digital marketing discipline in 2026, reshaping how brands optimise content for AI driven platforms.
Salesforce has integrated AI into CRM workflows for small and mid sized businesses to improve productivity, customer engagement and decision making.
Google has expanded Stitch into an AI platform that converts text prompts into interactive user interfaces, streamlining design and development workflows.
World has launched a verification tool to confirm human users behind AI shopping agents, addressing trust and security concerns in AI driven e-commerce environments.
Shoplazza has adopted an agentic commerce architecture to enable AI driven e-commerce operations, allowing businesses to automate workflows and enhance customer engagement.
TruGen AI has launched enterprise AI teammates designed to help organisations automate workflows, enhance productivity and scale operations through AI driven collaboration.
Appier’s new whitepaper explores how agentic AI could reshape marketing through autonomous decision systems that manage campaigns, optimize performance and streamline data driven workflows.
Bandicam has introduced an AI powered video to text transcription feature for Mac, enabling creators to convert recorded videos into editable transcripts and improve workflow efficiency.
AWS has partnered with Cerebras to deliver faster AI inference on Amazon Bedrock, enabling enterprises to run generative AI applications with improved speed and efficiency.
Webflow has acquired AI content generation startup Vidoso to strengthen its marketing suite and add automated content creation tools for businesses.
Sales automation startup Rox AI has reportedly reached a $1.2 billion valuation as investors continue backing AI tools designed to improve sales productivity.
Netskope has introduced Netskope One AI Security, a platform designed to secure enterprise AI ecosystems and protect data across generative AI applications.
LG CNS and Palantir have formed a partnership to develop AI and data platform solutions for enterprises, aiming to accelerate digital transformation across industries.
Ketch has launched an enterprise marketing preference management platform designed to help organisations manage consent and prepare data for AI driven marketing.
Tata Elxsi has launched DevStudio AI, a generative AI platform designed to accelerate automotive software engineering and support Automotive SPICE aligned development processes.
BrightEdge research finds Google AI Overviews are 44 percent more likely to criticise brands than ChatGPT responses, raising new reputation risks for marketers.
Kana raises $15 million to develop an agentic AI platform designed to automate marketing operations and connect enterprise martech systems.
AI Producer launches an AI powered integration for Microsoft Teams that automatically generates meeting summaries, highlights and structured documentation.
Siteimprove unveils AI agents to improve enterprise website search accuracy and automate digital accessibility compliance across large-scale digital properties.
Google introduces Gemini Advantage to integrate generative AI across its marketing and advertising platforms.
Enterprises are architecting AI agents into martech stacks to enhance automation, data integration and campaign performance.
Level AI expands its AI virtual agent platform to enhance automation and intelligence in enterprise contact centers.
Bluecore launches an AI powered marketing agent to automate retail campaigns and enhance customer personalisation.
Google adds automated workflow creation to Opal, enabling teams to design multi step automation processes within its productivity ecosystem.
Startup Germ has launched as the first private messenger to integrate directly within Bluesky, enabling encrypted one-to-one communication without leaving the app.
Despite rising search usage, ChatGPT sends significantly less referral traffic to websites compared to Google, highlighting key differences in user behaviour.
Yellow.ai has launched Nexus, a universal agentic interface designed to help enterprises deploy, manage and scale AI agents across customer experience and operations.
Salesforce positions Slack as an enterprise-grade Agentic Operating System, integrating AI, automation, and collaboration for the future of workplace productivity.
AI is transforming SEO in India, driving businesses to adopt data-led and automated strategies for improved online visibility and performance.
Semrush rolls out Semrush One, merging traditional SEO tools with AI-search visibility tracking to help marketers adapt to emerging discovery engines.
Cooperate Marketing names Gary Duvall as CTO to strengthen its AI and Martech capabilities, accelerating digital transformation and client-focused innovation.
Google DeepMind launches Pomelli, an AI-powered tool to help marketers ideate, create, and test digital campaigns efficiently.
The global AI in luxury customer experience market is expanding rapidly as brands like IBM, Salesforce, and Microsoft lead innovations in personalized, high-end digital engagement.
BrightEdge data shows Google regaining search market share for the first time since AI-powered platforms disrupted user discovery patterns.
McKinsey report reveals how CMOs and CFOs are aligning AI investments and marketing strategies to address performance measurement and ROI challenges.
Marketers are shifting to smarter, AI-driven demand generation strategies as budgets tighten, focusing on efficiency, personalization, and measurable impact across channels.
Marketing expert Tony Hayes releases a detailed guide exploring AI’s role in transforming digital marketing, automation, and data-driven brand strategies.
Emplifi’s latest study reveals user-generated content delivers 10x higher conversion rates than brand-created posts, highlighting authenticity as a key growth driver.
CDIMark introduces AI-powered marketing tools focused on enhancing brand credibility, online trust, and audience engagement through data-driven insights and automation.
