InvoiceCloud appoints Biju Davis as Senior VP and India Site Leader to drive innovation, delivery excellence, and expansion from its Hyderabad Centre.
McKinsey report reveals how CMOs and CFOs are aligning AI investments and marketing strategies to address performance measurement and ROI challenges.
Indian brands are trimming bloated MarTech stacks — focusing on fewer, smarter, ROI-driven tools to boost efficiency, cut costs, and enhance customer experience.
Agentic AI marks a new phase of automation where systems act independently to achieve marketing goals and here will see what it means for marketers managing strategy, creativity, and governance.
From task automation to contextual reasoning, these Chrome extensions are enhancing agentic AI capabilities for professionals and developers worldwide.
Google introduces ‘Google Skills’, a new global learning platform offering over 3,000 courses in AI, digital literacy, and cloud technologies to expand workforce readiness.
AI is transforming India’s $3.2B market research industry — not replacing it, but making insights faster, smarter, and more data-driven.
India’s marketers are adopting powerful MarTech tools like Zoho, MoEngage, Canva, Google Analytics, and SocialPilot to drive data-led growth and personalization.
OpenAI’s legal team faces criticism after requesting a memorial attendee list in a lawsuit related to an alleged ChatGPT-linked suicide case.
OpenAI introduces Atlas, an AI-powered web browser built on ChatGPT to enhance personalized search, summarization, and contextual browsing experiences.
Oculus founders’ startup Sesame raises $250 million in Series B funding to advance conversational AI and launch its smart glasses beta program.
Marketers are shifting to smarter, AI-driven demand generation strategies as budgets tighten, focusing on efficiency, personalization, and measurable impact across channels.
Infosys has delivered over 2,500 generative AI projects globally, signaling a shift from pilot programs to scaled enterprise adoption across sectors.
Consumers remain divided on AI chatbots — efficiency and cost drive adoption, but human interaction is still preferred for complex or emotional issues.
OpenAI is reportedly working on AI models designed to automate junior banking and financial analyst roles, reshaping how financial institutions manage entry-level operations.
India’s Ministry of Electronics and IT launches the ₹5.85 crore Global AI Impact Challenge to fund innovators, startups, and researchers building AI solutions for public good.
Marketing expert Tony Hayes releases a detailed guide exploring AI’s role in transforming digital marketing, automation, and data-driven brand strategies.
Forty percent of Indian workers already use AI-related skills on the job, and marketing departments are no exception.
World Economic Forum India unveils AI Playbooks for SMEs & Agriculture and an AI Sandbox White Paper to accelerate responsible AI adoption across sectors.
Cart.com appoints Arjun Sainath as Chief Technology Officer to strengthen its AI-driven commerce infrastructure and accelerate digital transformation initiatives.
Emplifi’s latest study reveals user-generated content delivers 10x higher conversion rates than brand-created posts, highlighting authenticity as a key growth driver.
Yelp introduces new AI features, including menu scanning and conversational search, to enhance visual discovery and customer interactions for local businesses.
Google Cloud appoints Accenture veteran Karthik Narain as Chief Product and Business Officer to drive AI-led product innovation and enterprise growth globally.
CDIMark introduces AI-powered marketing tools focused on enhancing brand credibility, online trust, and audience engagement through data-driven insights and automation.
Google launches a new unified AI Studio featuring a single playground, grounding support, and smarter workflow tools to simplify development and improve AI reliability for enterprises and developers.
Fundamento, a voice AI startup, secures $1.9 million in pre-Series A funding led by IIFL Fintech Fund to expand product development, enhance AI capabilities, and scale enterprise solutions.
A major AWS outage disrupted global apps and services including Canva, Snapchat, Perplexity AI, and Robinhood, highlighting growing concerns over cloud dependency and infrastructure resilience.
Microsoft appoints Dahnesh Dilkhush as Chief Technology Officer for India and South Asia to strengthen enterprise AI, cloud, and digital innovation strategies in the region.
Deloitte partners with Anthropic to strengthen enterprise AI adoption while facing scrutiny over its AI governance report and ethical accountability standards.
NVIDIA and TSMC unveil the first US-made Blackwell AI chip wafer, marking a major step toward strengthening domestic semiconductor manufacturing and AI infrastructure.
Perplexity AI tops Google Play and Apple App Store charts, surpassing ChatGPT and Gemini, marking a major milestone for AI-driven search and discovery tools.
Swireasoning introduces a new reasoning framework that reduces large language model costs while enhancing efficiency, logic, and output accuracy for enterprises.
As 2026 nears, marketers prioritize AI, data literacy, content strategy, and agility to thrive in a fast-evolving, technology-driven landscape.
Google CEO Sundar Pichai confirms Gemini 3.0 will debut by the end of 2025, signaling a major leap in generative AI capabilities and global accessibility.
Meesho’s upcoming IPO outlines major investments in technology, marketing, and AI-led workforce expansion to strengthen its digital ecosystem and business growth strategy.
Meta rolls out new parental control tools for teen AI chats, giving parents oversight on AI interactions and content moderation across Messenger, Instagram, and WhatsApp.
OpenAI launches Sora 2 as a web-based AI video generator, enabling all users to create 15-second clips and Pro subscribers up to 25 seconds of AI-generated video content.
The “Prompt Economy” is reshaping marketing as professionals become AI trainers, mastering prompt engineering to drive creativity, governance, and ROI.
Oracle launches AI agents within Fusion Applications to enhance financial insights, automate operations, and accelerate enterprise decision-making.
Rokt and mParticle introduce a hybrid customer data platform on Snowflake AI Data Cloud to help enterprises unify data and deliver personalized experiences.
LTIMindtree posts solid Q2 FY26 results with revenue crossing ₹10,000 crore, driven by AI-led digital transformation and strong deal momentum.
Kayak introduces an AI Mode powered by natural language search and generative AI to help travelers plan, book, and manage trips more intuitively.
Zoho introduces free agentic AI tools to help enterprises overcome AI adoption barriers and enhance workflow automation across business functions.
Reddit expands its AI-driven search experience to French, German, Spanish, Italian, and Portuguese, enhancing accessibility for users worldwide.
Zero to Launch unveils an AI-driven campaign creation platform designed to eliminate creative delays and accelerate marketing execution for brands and agencies.
AI chatbots are rapidly replacing human call center agents in India, reshaping customer support operations and workforce dynamics.
Kore.ai recognized as a leader in Forrester’s Cognitive Search Platforms Q4 2025 report for its advanced AI-driven enterprise search and conversational capabilities.
Cloudflare teams up with Visa, Mastercard, and American Express to develop secure AI agent protocols for the next generation of digital commerce.
Google AI and Yale scientists uncover potential cancer therapy pathway using Gemma, marking a major milestone in AI-assisted biomedical research.
Meta rolls out India-focused updates for Ray-Ban Meta glasses, adding UPI Lite payments, Hindi voice support, and Deepika Padukone’s AI voice.
McDonald’s appoints Saurabh Chakraborty as Senior Director and Head of AI Engineering to advance AI innovation and digital transformation.
Nvidia, Microsoft, BlackRock and Elon Musk’s xAI collaborate on a $40 billion acquisition to build the world’s largest AI data center network.
AI is transforming Indian marketing with real-time campaign optimization. Brands like Swiggy, Flipkart, and Tata CLiQ are driving higher ROI and agility using AI.
RankWorks introduces a unified AI marketing platform designed to help small and medium businesses automate and optimize digital campaigns efficiently.
Akamai to establish an AI inference cloud in India, focusing on medium-sized AI models, local innovation, and scalable cloud-edge infrastructure.
A.R. Rahman’s Secret Mountain collaborates with Google Cloud to create an AI-powered digital avatar music band blending creativity and technology.
Agora teams up with Exotel to integrate real-time AI voice bots into enterprise communication, enhancing customer engagement through intelligent automation.
Adobe introduces LLM Optimizer, a new tool designed to enhance brand visibility across AI-powered chat and search platforms through data-driven optimization.
KERV.ai joins forces with Amazon Ads to bring interactive, AI-powered shoppable video experiences to connected TV and online platforms.
Clairva partners with GoQuest Media to launch secure AI data infrastructure, protecting content IPs and monetising Global South media for responsible AI innovation.
Dreamdata secures $55 million Series B funding to expand its AI-driven B2B revenue attribution platform and strengthen data-led marketing innovation.
Salesforce launches Agentforce 360 to embed AI agents into business workflows, integrating with Slack and ChatGPT to boost enterprise productivity.
Tech Mahindra reports 5% QoQ profit growth in Q2 FY26, driven by new deals worth $1.6 billion and the launch of its Orion AI platform for enterprise innovation.
Stockholm-based Epiminds secures $6.6 million funding to develop AI-driven marketing teams, founded by former Google and Spotify executives.
Infosys unveils AI-powered Customer Experience Suite for Salesforce to enhance marketing, sales, and service operations through intelligent automation and personalization.
Apna.co launches Blue Machines, an enterprise-grade Voice AI platform enabling rapid, multilingual, and compliant AI agent deployments across industries.
CrashPlan opens a new Global Capability Center in Bengaluru to accelerate global growth, enhance R&D capabilities, and double its workforce under new CEO leadership.
Zoho’s homegrown messaging app Arattai rolls out end-to-end encryption, aligning with global security standards and strengthening data privacy for Indian users.
Adani and Google to co-develop India’s largest AI data centre in Visakhapatnam with USD 15B investment, boosting green energy infrastructure and AI innovation.
OpenAI teams up with Broadcom to develop 10 gigawatts of in-house AI accelerators, marking a major move toward self-reliant chip infrastructure for next-generation AI models.
Singapore-based xCoffee introduces AI-powered robotic beverage machines to redefine café automation and enhance customer experience across Asia.
AI models trained on decades of ads are reproducing brand content, raising new challenges around copyright, transparency, and marketing ethics as the line between learning and imitation blurs.
Zoho CEO Sridhar Vembu and IT Minister Ashwini Vaishnaw applaud MapmyIndia’s Mappls app, calling it a testament to India’s decades of research and innovation in digital mapping.
Marketers are paying millions to store unused “ghost data.” This hidden burden drives costs, slows systems, and adds to carbon emissions, pushing brands to rethink data retention strategies.
EY and Microsoft introduce a free AI Skills Passport to train students and young professionals in artificial intelligence, aiming to boost employability and digital readiness in India.
Google to invest ₹88,000 crore in Andhra Pradesh to build AI and data centers, with a 1GW facility in Vizag. The project is expected to transform India’s digital and economic landscape.
Google has launched an open-source MCP server for Ads API integration, offering developers improved access and LLM-based interaction with advertising data.
Elite Marketing Projects launches AI-driven marketing strategies designed to enhance personalization, efficiency, and business growth across industries.
RainFocus invests in AI-native innovation to transform event marketing, analytics, and customer engagement for a data-driven future.
Figma integrates Google’s Gemini AI to enhance real-time collaboration, streamline creative workflows, and boost productivity for design teams worldwide.
DCM has unveiled ContentCloud AI, a next-generation AI-powered digital asset management platform designed to simplify content workflows for global enterprises.
Anthropic CEO Dario Amodei meets Prime Minister Modi, discussing India's pivotal role in AI governance and announcing plans to open its first Bengaluru office in 2026.
OpenAI’s new short-form video app Sora hits one million downloads within days, surpassing ChatGPT’s launch pace and signaling the company’s major push into social AI content.
TCS launches an AI hub and design studio in London to drive innovation and create 5,000 jobs, reinforcing its commitment to the UK’s digital and AI economy.
Meta adds Hindi and Portuguese to its AI-powered dubbing feature for Reels on Instagram and Facebook, expanding creator accessibility and audience engagement globally.
AsiaPac introduces four AI-powered SaaS platforms designed to transform omnichannel marketing across Asia, enabling real-time insights, automation, and personalized engagement.
Simplismart and Yotta join forces to deliver India-centric AI infrastructure with Shakti Studio, focusing on sovereign, scalable, and secure generative AI solutions.
Optable introduces Agentic Collaboration, a new AI-driven framework to enhance automation, privacy, and efficiency in the next era of adtech.
OpenAI has banned accounts linked to Chinese groups after they attempted to use ChatGPT for mass surveillance tool proposals, citing platform misuse concerns.
Razorpay, NPCI, and OpenAI unveil India’s first AI-powered agentic payments system on ChatGPT, redefining digital transactions with conversational UPI and intelligent automation.
YouScan launches Insights Copilot, an AI tool designed to simplify social data analysis and support marketers with faster, clearer decision-making.
Google introduces Gemini Enterprise, a $30 per month plan designed to bring AI agents into the workplace and support enterprise productivity.
TCS acquires US-based ListEngage for $72.8M to expand Salesforce practice and enhance AI-driven digital marketing solutions globally.
Tiger Analytics collaborates with AWS to deliver scalable generative AI solutions, helping enterprises accelerate adoption and unlock new business value.
Adobe introduces AI agents to help B2B marketers handle long buying cycles, improve personalization, and drive efficiency in enterprise decision-making.
Whitepaper syndication is emerging as a key lead generation tool, helping B2B marketers boost pipeline growth, improve engagement, and influence buying committees more effectively.
Attentive launches new features to help brands simplify engagement, personalize experiences, and build stronger customer connections.
AI, 6G, and digital innovation led Day 2 of India Mobile Congress 2025, with leaders discussing policy, inclusion, and India’s role in shaping the global tech economy.
ITC Infotech names Poornima Couto as Senior VP and CMO, strengthening its global marketing strategy with her extensive leadership experience.
ChatGPT consumes over 5,00,000 kWh of electricity daily—enough to power 1.5 lakh Indian homes—raising urgent concerns about AI’s growing energy footprint.
Salesforce refuses to pay ransom after a cyberattack tied to a third-party app, stressing resilience, customer trust, and enhanced security measures.
AI automation startup n8n secures $180M Series C funding, reaching a $2.5B valuation as it expands workflow automation amid rising competition.
Brandi AI introduces an AI-driven visibility and geo platform with generative optimization tools to help marketers boost performance and reach.
Kazakhstan appoints Dr. Ebtesam Almazrouei to its Presidential AI Council, highlighting her global AI leadership and Emirati talent shaping future tech governance.
Square launches AI voice ordering and Bitcoin tools for restaurants, expanding its digital payments platform with fee-free crypto options until 2026.
NTT Data partners with AWS to deliver AI-powered contact center solutions worldwide, enhancing customer engagement with scalable, cloud-native technology.
Visa launches whitepaper on Agentic AI at Global Fintech Fest 2025, outlining a $175B autonomous commerce future powered by trust, security, and consumer empowerment.
Former Databricks AI chief Naveen Rao raises $1B for Unconventional Inc, a startup aiming to redefine computing with ambitious AI-driven infrastructure.
Fujitsu and NVIDIA expand their partnership to deliver full-stack AI infrastructure with integrated AI agents, targeting enterprise adoption and innovation.
Typeface research shows 60% of marketing leaders reduced agency spend this year as AI takes on more creative, content, and campaign roles in-house.
Humans enhances Page Intelligence to improve invalid traffic detection, helping advertisers protect budgets and boost campaign performance.
HashStudioz acquires majority stake in Maxify to drive AI-led Salesforce and SaaS innovation, expanding digital transformation across aviation, travel, banking, fintech, and media.
Zen Media launches Prompt Discovery Index, an AI-native tool designed to replace keyword research and help marketers optimize campaigns with generative prompts.
Veylan debuts the first AI-native advertising platform and earns recognition from WARC as a category leader in marketing innovation.
ZillOut, India’s nightlife AI SaaS platform, raises ₹2.75 crore in seed funding to scale its venue operations, guest intelligence, and expansion across India and Southeast Asia
Aurora Mobile enters Japan with advanced AI and omnichannel marketing solutions to strengthen enterprise customer engagement and expand its global footprint.
OpenAI acquires financial AI startup ROI to expand into personalized investing, bringing AI-driven tools to consumer finance and wealth management.
Oracle introduces AI agents in Fusion Cloud to help marketing, sales and service teams improve efficiency, unlock revenue and enhance customer experience.
Predictive AI is transforming marketing by anticipating consumer needs, boosting ROI, and raising privacy questions as it converges with generative AI.
Cognizant CEO Ravi Kumar S appointed Chair of NASSCOM US CEO Forum to boost India–US tech collaboration and innovation.
Tata Communications launches Voice AI platform with agentic AI, enabling multilingual, real-time BFSI customer engagement with speed, scale, and integrated intelligence.
Hivve.io introduces a marketplace connecting companies with verified AI experts, aiming to simplify enterprise adoption and ensure trust in AI-driven business solutions.
Samsung and OpenAI announce a strategic partnership to develop advanced AI infrastructure, combining chip innovation with cutting-edge AI models for global scalability.
Magicbricks is ramping up AI-driven features to boost user experience and efficiency, while preparing for a potential IPO within the next two to three years.
India’s ad industry shifts as third-party cookies fade and predictive AI rises, driving privacy-first personalization and reshaping digital marketing strategies.
LiveRamp launches agentic AI tools to enhance marketing automation with orchestration, segmentation, and search, aiming to boost personalization and efficiency.
AI startup Anthropic appoints Bengaluru-born Rahul Patil as CTO, marking a key leadership move as the company scales its global AI ambitions.
Neo4j invests $100M to expand generative AI with new agentic offerings, strengthening graph database innovation and enterprise adoption worldwide.
Salesforce launches AI Trust Layer and MuleSoft Agent Fabric to improve security, governance, and orchestration of AI agents across enterprise systems.
IBM introduces Granite 4.0 hybrid AI models with lower hardware costs and improved efficiency, aiming to accelerate enterprise AI adoption worldwide.
Airbyte has been recognized as a leader in Snowflake’s 2025 Modern Marketing Data Stack Report for its role in enabling businesses to unify, move, and activate marketing data efficiently.
OpenAI introduces Sora 2, an AI-powered short video app aiming to rival TikTok, Instagram Reels, and YouTube Shorts with advanced generative video and personalization features.
Marketfully introduces Adaptive Creation, an AI-powered tool enabling nuanced, multilingual content marketing for global brands to connect authentically with diverse audiences.
AI use among Indian clinicians has tripled in a year, with 40% now adopting tools for diagnosis and workflows, though institutional gaps and training remain key challenges.
Microsoft CEO Satya Nadella will step back from sales and marketing duties to focus on AI and global data center growth, reflecting the company’s long-term strategic priorities.
Perplexity AI acquires Sequoia-backed Visual Electric team to strengthen its AI agents push, adding design expertise to expand beyond search into creative and visual intelligence.
Anthropic, in partnership with Accel, will host its first India Developer Day in Bengaluru on October 11, focusing on AI talent, innovation, and collaboration.
Salesforce launches Agentforce Vibes, an AI-powered enterprise vibe coding tool that uses natural language prompts to build apps and workflows, expanding its AI-driven developer suite.
ConnectMind AI unveils a strategy platform powered by synthetic consumers, offering marketers new tools for consumer insights and data-driven decision-making.
Zeta Global will acquire Marigold’s enterprise software business for $325M, strengthening its AI-powered marketing cloud and expanding its enterprise client base.
Indegene acquires US-based Biopharm Communications to expand AI-powered pharma marketing, adtech, and omnichannel capabilities globally.
OpenAI posts $4.3 billion in first-half 2025 revenue, reflecting strong AI adoption across sectors while balancing growth with mounting costs.
Verizon’s CX Annual Insights report finds 88% of consumers prefer human-led service over AI, with frustrations around hand-offs and personalization gaps. The future of CX lies in AI-human balance.
Lovable introduces its Cloud and AI platform to streamline full-stack app development, making coding faster, more collaborative, and accessible for developers worldwide.
Climaty AI raises $2M led by Turbostart to scale carbon-conscious martech solutions, focusing on AI-driven sustainability and global expansion.
Prasar Bharati partners with Collective Media Network to showcase Trilok, India’s first AI-powered band, on Doordarshan, Akashvani, and WAVES OTT, bringing AI-driven music to millions.
The biggest returns are flowing to companies that connect media with commerce data, compress creative production cycles, and bake experimentation into daily workflows.
Sprinklr introduces AI agents across marketing, customer service, and CCaaS to enhance efficiency, personalization, and enterprise customer engagement.
NIT Rourkela patents AI-powered vehicle-to-vehicle communication model to boost road safety and reduce accidents across India’s highways.
Tech Mahindra teams up with AMD to strengthen AI, hybrid cloud, and enterprise transformation with next-gen computing solutions.
