MongoDB launches an AI-powered platform to modernize legacy applications, reduce technical debt, and accelerate enterprise digital transformation.
Google launches AP2 protocol to standardize agentic AI transactions, aiming to boost trust, security, and adoption in AI-driven online commerce.
Salesforce launches MissionForce, a new AI-powered unit focused on national security, expanding its role beyond enterprise CRM into defense and government operations.
AI in martech is shifting from copilots to doers, reshaping stacks, content, and retention strategies while demanding guardrails and human oversight.
HCLSoftware launches AI-first martech platform Unica in India, aiming to drive personalization, automation, and data-led growth for enterprises.
Lululemon appoints Ranju Das as Chief Technology and AI Officer, reinforcing its focus on digital transformation and AI-driven customer experience.