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Google and Reliance Jio Partner to Offer Free Gemini Pro Access Worth ₹35,100

  Google and Reliance Jio Partner to Offer Free Gemini Pro Access Worth ₹35,100

  • by Martech Desk
  • 6 days ago

Reliance Jio users to get 18 months of free access to Google’s Gemini Pro AI plan, expanding digital access and AI adoption in India.

How AI Is Changing Influencer Marketing in 2025

  How AI Is Changing Influencer Marketing in 2025

  • by Anupama Mitra
  • 6 days ago

AI is revolutionizing influencer marketing in 2025, making it more data-driven, predictive, and authentic—enhancing discovery, engagement, and trust while keeping human creativity at its core.

Wipro Partners with HanesBrands for GenAI-Led IT 2.0 Transformation

  Wipro Partners with HanesBrands for GenAI-Led IT 2.0 Transformation

  • by Martech Desk
  • 6 days ago

Wipro to drive HanesBrands’ IT 2.0 transformation using GenAI and cloud technologies to enhance efficiency, automation, and digital innovation.

RAG in Marketing

  RAG in Marketing: What It Is, How It Works, and Where It Actually Delivers Value

  • by Brij Pahwa
  • 6 days ago

RAG (Retrieval-Augmented Generation) is reshaping marketing by grounding AI in real data, enabling smarter insights, personalized content, and context-aware customer engagement across campaigns.

Google DeepMind Unveils Pomelli, an AI Tool to Simplify Marketing Content Creation

  Google DeepMind Unveils Pomelli, an AI Tool to Simplify Marketing Content Creation

  • by Martech Desk
  • 6 days ago

Google DeepMind launches Pomelli, an AI-powered tool to help marketers ideate, create, and test digital campaigns efficiently.

Piyush Goyal Urges India to Lead Global Deeptech Wave with Innovation & Tech Sovereignty

  Piyush Goyal Urges India to Lead Global Deeptech Wave with Innovation & Tech Sovereignty

  • by Brij Pahwa
  • 6 days ago

At TiEcon Delhi, Piyush Goyal urged India to lead the global deeptech revolution, calling for innovation, AI, and technology sovereignty to power economic growth.

Adani Airports Introduces Agentic AI System to Enhance Passenger Experience

  Adani Airports Introduces Agentic AI System to Enhance Passenger Experience

  • by Martech Desk
  • 6 days ago

Adani Airports launches an AI-driven concierge system using agentic intelligence to personalize passenger journeys and streamline airport services across terminals.

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