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Tea Board, ISRO and NIT Rourkela Partner

  Tea Board, ISRO and NIT Rourkela Partner for AI-Based Tea Monitoring

  • by Martech Desk
  • 6 days ago

Tea Board India, ISRO's NRSC and NIT Rourkela have partnered on CHAAYANKAN, an AI-based project to monitor tea plantations using satellite and drone data.

Dell Launches New Pro and Precision AI PCs

  Dell Launches New Pro and Precision AI PCs in India

  • by Martech Desk
  • 1 week ago

Dell has expanded its India portfolio with new Pro AI PCs and Precision workstations designed for on-device AI and compute-intensive enterprise workloads.

Rohan Salunkhe

  Rohan Salunkhe Joins Godrej Living as Head of Technology and Digital Transformation

  • by Martech Desk
  • 1 week ago

Godrej Living has appointed Rohan Salunkhe as Head of Technology & Digital Transformation to lead technology initiatives and strengthen its digital capabilities.

Aditya Birla Fashion Tests One-Second AI Virtual Try-Ons

  Aditya Birla Fashion Tests One-Second AI Virtual Try-Ons for Its Stores

  • by Martech Desk
  • Aug 24, 2026

Aditya Birla Fashion is evaluating PointAI’s one-second AI virtual try-on and Fashion Advisor technology for potential use across its retail network.

IMBODY

  IMBODY Enters India With AI-Powered Power S Strength Training System

  • by Martech Desk
  • Aug 24, 2026

IMBODY enters India with Power S, an AI-guided strength training system combining digital resistance, personalised workouts and connected fitness features.

Tech Mahindra Expands ServiceNow Partnership

  Tech Mahindra Expands ServiceNow Partnership to Take Enterprise AI Beyond Pilots

  • by Martech Desk
  • Aug 21, 2026

Tech Mahindra expands its ServiceNow partnership with a dedicated AI Innovation CoE to help enterprises move generative and agentic AI from pilots to production.

Dario Amodei Predicts AI Could Help Cure Most Diseases

  Dario Amodei Predicts AI Could Help Cure Most Diseases in 5 to 10 Years

  • by Martech Desk
  • Aug 20, 2026

Anthropic CEO Dario Amodei predicts AI could help cure or prevent most diseases within five to 10 years, while biological data and clinical validation remain key hurdles.

Dr. Shekhar Thumake, Head of AI, Ephicacy

  Ephicacy Names Dr. Shekhar Thumake Head of AI to Advance Clinical Data Operations

  • by Martech Desk
  • Aug 19, 2026

Ephicacy appoints Dr. Shekhar Thumake as Head of AI to lead enterprise AI strategy and develop agentic AI capabilities for clinical data operations.

TCS Launches ADD AgentHub

  TCS Launches ADD AgentHub to Bring Agentic AI Into Drug Development

  • by Martech Desk
  • Aug 18, 2026

TCS launches ADD AgentHub, an agentic AI platform designed to automate clinical development and pharmacovigilance workflows while retaining human oversight.

Singapore Tourism Board, Agoda Deepen Digital Push

  Singapore Tourism Board, Agoda Deepen Digital Push to Reach Travellers Across Asia

  • by Martech Desk
  • Aug 17, 2026

Singapore Tourism Board and Agoda deepen their digital collaboration as STB expands the use of data, AI and technology across tourism and destination marketing.

Standard Chartered Steps Up India GCC Push

  Standard Chartered Steps Up India GCC Push as Market Targets $105 Billion by 2030

  • by Martech Desk
  • Aug 14, 2026

Standard Chartered is strengthening its India GCC strategy as industry estimates project the country's global capability centre market to reach $105 billion by 2030.

L&T to Deploy 10,000 NVIDIA B300 GPUs

  L&T to Deploy 10,000 NVIDIA B300 GPUs for Together AI in Chennai

  • by Martech Desk
  • Aug 14, 2026

L&T is entering the AI factory market with a 10,000 NVIDIA B300 GPU deployment in Chennai for US-based AI cloud company Together AI.

Dave Cain, Head of MarTech, Sainsbury’s

  Sainsbury’s Appoints Dave Cain as Head of MarTech

  • by Martech Desk
  • Aug 11, 2026

Sainsbury’s has appointed Dave Cain as Head of MarTech, bringing the former LKQ UK & Ireland digital marketing leader in to help develop its marketing technology ecosystem.

Telangana Farmers

  Telangana Farmers Save Up to $560 Using AI Weather Forecasts: World Bank

  • by Martech Desk
  • Aug 10, 2026

AI-powered weather forecasts helped some Telangana farmers record net savings of up to $560, as the World Bank highlights the potential of low-cost AI in agriculture.

Reliance Retail Acquires Furrl’s AI Fashion Technology

  Reliance Retail Acquires Furrl’s AI Fashion Technology to Sharpen Personalised Shopping

  • by Martech Desk
  • Aug 8, 2026

Reliance Retail has acquired Furrl’s AI Styling Engine and commerce app to strengthen personalised fashion discovery across its digital and omni-channel platforms.

MAHE, GHCL partner to build AI-Powered System

  MAHE, GHCL partner to build AI-Powered System for Real-Time Fuel Quality Monitoring

  • by Martech Desk
  • Aug 8, 2026

MAHE and GHCL have partnered to develop an AI-enabled system for real-time fuel quality monitoring, combining AI and computer vision for industrial applications.

Schreiber Foods Taps Ascendion to Deploy Agentic AI

  Schreiber Foods Taps Ascendion to Deploy Agentic AI Globally

  • by Martech Desk
  • Aug 7, 2026

Schreiber Foods has partnered with Ascendion to deploy agentic AI across its global operations, modernising software engineering and enterprise workflows.

Google Maps Adds AI Features for Food Orders

  Google Maps Adds AI Features for Food Orders, Hotel Search and Travel Planning

  • by Martech Desk
  • Aug 7, 2026

Google Maps has introduced agentic AI features that let users order food, discover hotels and personalise travel planning through conversational AI.

Microsoft Launches Largest India Data Centre Hub

  Microsoft Launches Largest India Data Centre Hub to Power AI Growth

  • by Martech Desk
  • Aug 7, 2026

Microsoft has opened its largest India data centre hub in Hyderabad, expanding cloud capacity to meet rising enterprise AI and digital transformation demand.

India Can Lead in AI Applications, Not Chips, Says Nandan Nilekani

  India Can Lead in AI Applications, Not Chips, Says Nandan Nilekani

  • by Martech Desk
  • Aug 7, 2026

Nandan Nilekani says India should focus on becoming the world's AI use case capital by building practical AI applications instead of competing in semiconductor manufacturing.

Irvinder Singh Lail, J.S. Held

  J.S. Held Appoints Irvinder Singh Lail to Lead Global Capability Expansion

  • by Martech Desk
  • Aug 6, 2026

J.S. Held has appointed Irvinder Singh Lail as Head of Global Capability to strengthen global operations, AI-enabled service delivery and digital transformation.

Indian Legal AI Startup NYAI Raises $1.5 Million

  Indian Legal AI Startup NYAI Raises $1.5 Million in Seed Funding

  • by Martech Desk
  • Aug 5, 2026

Indian legal AI startup NYAI has raised $1.5 million in seed funding to expand its AI-powered legal intelligence platform for enterprises and law firms.

IKEA Redeploys 8,500 Call Centre Employees

  IKEA Redeploys 8,500 Call Centre Employees Following AI Rollout

  • by Martech Desk
  • Aug 5, 2026

IKEA has redeployed 8,500 call centre employees into new roles after AI automated routine customer service tasks, focusing on reskilling rather than job cuts.

Gagan Mohan Singh, Chief Information Officer, Sookti AI

  Sookti AI Appoints Gagan Mohan Singh as Chief Information Officer

  • by Martech Desk
  • Aug 5, 2026

Sookti AI has appointed Gagan Mohan Singh as Chief Information Officer to lead technology strategy and strengthen its enterprise AI capabilities.

Dabur Teams Up With Accenture

  Dabur Teams Up With Accenture to Scale AI Across Operations

  • by Martech Desk
  • Aug 5, 2026

Dabur has partnered with Accenture to accelerate AI-led business reinvention by embedding artificial intelligence across operations, data, cloud and enterprise processes.

Google Scales Back HCLTech Contract by $50 Million

  Google Scales Back HCLTech Contract by $50 Million as AI Reshapes IT Services

  • by Martech Desk
  • Aug 4, 2026

Google has reduced its HCLTech contract by $50 million annually as AI and automation reshape IT outsourcing, with around 1,000 employees set to be redeployed.

Google Withdraws AI Satellite Image Tool

  Google Withdraws AI Satellite Image Tool Less Than 24 Hours After Launch

  • by Martech Desk
  • Aug 3, 2026

Google has rolled back its AI-powered Google Earth image generation feature within 24 hours after concerns over fake satellite imagery and misinformation.

This is an AI-generated image.

  Modi, UK PM Andy Burnham Discuss AI, Defence and Trade in First Official Call

  • by Martech Desk
  • Aug 2, 2026

PM Narendra Modi and UK PM Andy Burnham discussed AI, defence, trade and security during their first official phone call, reaffirming the India-UK strategic partnership.

Vijay Sales Names Ranjit Satyanath as Chief Information Officer

  Vijay Sales Names Ranjit Satyanath as Chief Information Officer

  • by Martech Desk
  • Aug 2, 2026

Vijay Sales has appointed Ranjit Satyanath as Chief Information Officer to lead its digital transformation, IT strategy and technology innovation.

PUMA Bets on India With New Global Capability Centre

  PUMA Bets on India With New Global Capability Centre in Pune

  • by Martech Desk
  • Jul 31, 2026

PUMA will establish a Global Capability Centre in Pune to support global technology, digital and enterprise operations, strengthening its India expansion strategy.

Maya Nair, Senior Vice President, Dentsu India

  Dentsu India Elevates Maya Nair to Senior Vice President

  • by Martech Desk
  • Jul 30, 2026

Dentsu India has elevated Maya Nair to Senior Vice President, strengthening its leadership team as the network expands its integrated marketing and business transformation capabilities.

The New Brand Battle Is to Become ChatGPT’s Answer

  Forget Page One: The New Brand Battle Is to Become ChatGPT’s Answer

  • by Brij Pahwa
  • Jul 29, 2026

As AI assistants reshape online shopping, brands are shifting focus from Google rankings to AI recommendations, making trust, structured data and credibility critical for visibility.

Mphasis Says 63% of New Deal Wins Were AI-Led in First Quarter

  Mphasis Says 63% of New Deal Wins Were AI-Led in First Quarter

  • by Martech Desk
  • Jul 27, 2026

Mphasis said 63% of its new deal wins in Q1 FY27 were AI-led as enterprises accelerated investments in AI-powered digital transformation.

HCLTech, Sarvam to Build ₹14,257 Crore AI Data Center

  HCLTech, Sarvam to Build ₹14,257 Crore AI Data Center in Odisha

  • by Martech Desk
  • Jul 25, 2026

HCLTech will invest ₹14,257 crore to establish its first AI Data Center in Odisha with Sarvam, strengthening India's sovereign AI and digital infrastructure.

Myntra

  Myntra Says Generative AI Has Reduced Product Launch Timelines by 40%

  • by Martech Desk
  • Jul 22, 2026

Myntra says generative AI has reduced product launch timelines by 40%, while speeding up seller onboarding, catalogue creation and personalised shopping.

Kraken Unveils AI Driven Trading App

  Kraken Unveils AI Driven Trading App with Agentic Investing Features

  • by Martech Desk
  • Jul 13, 2026

Kraken is relaunching its app with AI powered agentic trading, offering personalised portfolio guidance, market insights and investment recommendations.

TCS Expands AI Strategy with 8,900 Engineers

  TCS Expands AI Strategy with 8,900 Engineers and Acquisition Plans

  • by Martech Desk
  • Jul 13, 2026

TCS plans to build a team of up to 8,900 AI deployment engineers while evaluating AI and cybersecurity acquisitions to strengthen enterprise AI services.

Accenture and Google Cloud Launch Agentic AI Platform

  Accenture and Google Cloud Launch Agentic AI Platform

  • by Martech Desk
  • Jul 11, 2026

Accenture and Google Cloud have launched an agentic AI platform to help mid-market companies accelerate enterprise AI adoption and move projects from pilot to production.

Shiprocket Strengthens AI Strategy Ahead of Planned IPO

  Shiprocket Strengthens AI Strategy Ahead of Planned IPO

  • by Martech Desk
  • Jul 10, 2026

Shiprocket is expanding its AI-powered commerce platform to help emerging businesses scale while continuing preparations for its planned IPO.

Gujarat to Launch First Data Centre Policy

  Gujarat to Launch First Data Centre Policy to Attract AI and Cloud Investments

  • by Martech Desk
  • Jul 9, 2026

Gujarat is set to unveil its first data centre policy, targeting AI, cloud and hyperscale investments with incentives, renewable energy norms and 2 GW capacity goals.

Shivanku Misra, Lead Data, AI and Emerging Technologies, Marriott

  Marriott Appoints Shivanku Misra to Lead Data, AI and Emerging Technologies

  • by Martech Desk
  • Jul 6, 2026

Marriott International has appointed Shivanku Misra as Managing Vice President of Data, AI and Emerging Technologies to strengthen its digital transformation strategy.

Japan Leads APAC Growth in India's GCC Ecosystem

  Japan Leads APAC Growth in India's GCC Ecosystem

  • by Martech Desk
  • Jul 6, 2026

Japanese companies are rapidly expanding GCCs in India, driven by AI, digital transformation and technology talent, making Japan the fastest growing APAC contributor.

Five Below Expands Digital Marketing Strategy

  Five Below Expands Digital Marketing Strategy to Drive Customer Growth

  • by Martech Desk
  • Jul 4, 2026

Five Below is expanding digital marketing investments to improve customer engagement, strengthen omnichannel experiences and support long term retail growth.

Simplilearn Launches AI First SkillUp Learning Platform

  Simplilearn Launches AI First SkillUp Learning Platform

  • by Martech Desk
  • Jul 3, 2026

Simplilearn has launched SkillUp, an AI first learning platform offering free courses and personalised learning paths for professionals, students and enterprises.

Google India & Tourism Ministry Team Up

  Google India & Tourism Ministry Team Up to Promote India Through AI

  • by Martech Desk
  • Jul 3, 2026

Google India and the Ministry of Tourism have partnered to use AI for improving destination discovery, multilingual tourism content and digital traveller engagement.

Dell Launches PowerStore Elite in India for Enterprise AI

  Dell Launches PowerStore Elite in India for Enterprise AI

  • by Martech Desk
  • Jul 1, 2026

Dell has launched PowerStore Elite in India to help enterprises modernise AI infrastructure with scalable, secure and high-performance storage.

Samsung, SK Hynix Lead South Korea’s AI Chip Push

  Samsung, SK Hynix Lead South Korea’s AI Chip Push

  • by Martech Desk
  • Jun 30, 2026

South Korea has unveiled a major AI chip investment plan led by Samsung and SK Hynix to strengthen semiconductor leadership.

Danish Martech Startup Serpier Secures €1.4 Million Funding

  Danish Martech Startup Serpier Secures €1.4 Million Funding

  • by Martech Desk
  • Jun 30, 2026

Danish martech startup Serpier has raised €1.4 million to expand its AI visibility platform for online retailers navigating AI-powered search.

AI Cybersecurity Firm Kratikal Tech Sets IPO Price Band

  AI Cybersecurity Firm Kratikal Tech Sets IPO Price Band

  • by Martech Desk
  • Jun 29, 2026

Kratikal Tech will open its ₹39.69 crore IPO on June 30, with proceeds planned for product development and overseas expansion.

Madhu Natesan, Lead India GCC, Under Armour

  Under Armour Appoints Madhu Natesan to Lead India GCC

  • by Martech Desk
  • Jun 29, 2026

Under Armour has appointed Madhu Natesan as Vice President and Managing Director of its India Global Capability Centre.

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