Edubex is expanding globally with AI-enabled learning, international university partnerships and more than 200 career-focused education programmes.
Zoom is using creator partnerships to build authority and test whether third-party content can strengthen its visibility across AI-generated search results.
RMIT has launched a Marketing Technology Lab focused on AI, data and privacy-first personalisation, giving marketers hands-on experience with emerging MarTech.
Apple is reportedly exploring a screen-free wearable focused on health and fitness tracking as competition grows beyond traditional smartwatches.
Mondelēz India has appointed Vinay Subramanyam as Vice President, Marketing. He joins from Kellanova and succeeds Nitin Saini, who moves to lead the Indonesia business.
An AI agent’s gym-booking experiment exposed a software vulnerability, highlighting why permissions, guardrails and human oversight matter as agentic AI enters enterprise workflows.
Sainsbury’s has appointed Dave Cain as Head of MarTech, bringing the former LKQ UK & Ireland digital marketing leader in to help develop its marketing technology ecosystem.
Acer India and Bangladesh Head of Marketing Sooraj Balakrishnan discusses AI search, GEO, personalisation and why consumer understanding must remain human.
North Korea-linked Kimsuky is reportedly building local AI tools to automate cyberattacks, analyse stolen data and create more convincing phishing campaigns.
SwitchBot has launched KATA AI Assistant, an LLM-powered tool that lets users control devices, build automations and troubleshoot smart home products conversationally.
Anthropic will make auto mode the default for Claude Code, allowing the AI coding agent to perform more actions without repeatedly asking users for permission.
Meta has launched Muse Glimmer, an open-weight AI model built for agentic tasks that can run locally on laptops and PCs as it expands its open AI strategy.
