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Tags: Brand-strategy

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CloudSEK Appoints Tanuja Padwal as AVP of Marketing to Support Global Expansion

  CloudSEK Appoints Tanuja Padwal as AVP of Marketing to Support Global Expansion

  • by Martech Desk
  • 1 day ago

CloudSEK has appointed Tanuja Padwal as associate vice president of marketing to strengthen global brand strategy and support its next phase of growth.

Attention Whiplash: Why 2-Second Marketing Is Replacing Storytelling

  Attention Whiplash: Why 2-Second Marketing Is Replacing Storytelling

  • by Anupama Mitra
  • 1 week ago

As attention spans shrink, brands are shifting from long-form storytelling to 2-second hooks, redesigning marketing strategies around short-form video and instant recall.

EaseMyTrip Appoints Manmeet Ahluwalia as Chief Marketing Officer

  EaseMyTrip Appoints Manmeet Ahluwalia as Chief Marketing Officer

  • by Martech Desk
  • Nov 25, 2025

EaseMyTrip names industry veteran Manmeet Ahluwalia as CMO to strengthen brand strategy, customer engagement and global growth.

Apoorv Pandey, Chief Marketing Officer, OLX India

  Apoorv Pandey Returns to OLX India as Chief Marketing Officer

  • by Martech Desk
  • Nov 11, 2025

Apoorv Pandey rejoins OLX India as Chief Marketing Officer to lead brand strategy and digital transformation efforts.

Abhishek Ranjan, Managing Director & CMO India and APAC, HMD Global

  HMD Global names Abhishek Ranjan Managing Director & CMO for India and APAC

  • by Martech Desk
  • Nov 5, 2025

HMD Global names Abhishek Ranjan as Managing Director & CMO for India and APAC, tasking him with regional brand strategy and growth in mobile devices.

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