A new Digital Marketing report highlights how AI is reshaping martech, with increased focus on automation, data, and personalisation.
AI smart glasses are emerging as enterprise productivity tools, enabling hands-free workflows, real-time support, and improved operational efficiency.
Uber has appointed Arjun Kalra as Head of Marketing for India and South Asia, strengthening its regional leadership team.
Flipkart has appointed Hemant Badri to lead its AI transformation as the company strengthens its focus on automation and data-driven growth.
AI adoption is reshaping martech budgets, with brands re-evaluating agency roles and shifting toward in-house capabilities.