Google has introduced Gemini Spark, an always-on AI assistant aimed at expanding its agentic AI and productivity ecosystem.
Figma has introduced an AI assistant for its collaborative canvas platform to improve design workflows and team productivity.
New research suggests traditional digital marketing strategies may be less effective on AI-powered shopping agents and assistants.
ChatGPT can now connect to bank accounts and access transaction data as AI assistants expand into personal finance services.
AI is rapidly transforming travel planning, discovery and customer support as travelers increasingly rely on conversational tools and smart recommendations.
Google Analytics has added an AI assistant to improve channel grouping, reporting and campaign performance analysis for marketers.
Poppy’s AI assistant is designed to simplify daily digital tasks through conversational automation and personalised user support.
Amazon has integrated Alexa into its shopping search bar as the company expands AI-driven commerce and conversational shopping features.
ZFunds has launched an AI assistant aimed at helping wealth managers improve productivity and customer engagement.
AWS has launched a desktop AI assistant designed to connect apps and data, improving enterprise workflows and productivity.
Amazon is testing an AI-powered audio Q&A feature on product pages to improve shopping experience and product discovery.
Meta is expanding its AI business assistant globally to help brands manage marketing campaigns and improve customer engagement.
Adobe has launched an always-on AI co-worker designed to support marketing teams with automation, insights, and workflow efficiency.
Roblox has upgraded its AI assistant with agentic tools to help users plan, build and test games more efficiently.
Magicpin launches Vera, an AI assistant for retailers, backed by a $1 million investment to enhance customer engagement and business efficiency.
Picsart has launched an AI assistant marketplace that allows creators to hire specialised AI agents for editing, design and content creation, signalling growth of the agent economy.
OpenAI expands ChatGPT with app integrations for Spotify, Uber, DoorDash and more, turning the AI assistant into a central hub for everyday digital tasks.
Google has expanded its Gemini AI assistant in the Chrome browser to India, Canada and New Zealand, bringing AI powered browsing features to more users.
Burger King is testing an AI assistant to monitor customer interactions and enhance service quality across select outlets.
Tesla will introduce Grok AI assistant to vehicles in the UK and Europe, expanding in-car conversational AI capabilities beyond the US market.
Cloudflare has released Moltworker, a serverless solution that lets personal AI agents run on its edge infrastructure without requiring dedicated hardware.
Ford unveils a new AI assistant and next-generation BlueCruise system at CES 2026, highlighting its push toward hands-free and software-driven driving experiences.
Waymo has started testing Google’s Gemini AI as an in-car assistant in its robotaxis, exploring conversational support and contextual assistance for passengers.
Amazon has expanded Alexa’s capabilities by integrating it more deeply with services such as Angi, Expedia, Square and Yelp to support task completion and discovery.
AI driven search is shifting from keyword based ranking to behaviour based visibility. Brands now compete on trust, engagement and intent signals as AI assistants reshape digital discovery.
Firefox launches an AI Window that prioritises user control and privacy, offering a customisable alternative to mainstream AI-powered browsing tools.
BMW to launch next-generation in-car AI powered by Amazon Alexa, enhancing voice control, personalization, and driver experience.
Yelp introduces new AI features, including menu scanning and conversational search, to enhance visual discovery and customer interactions for local businesses.
OpenAI launches ChatGPT Pulse for Pro users, offering personalized daily insights to enhance productivity and make AI a proactive part of everyday routines.
Rechat launches Lucy, a real estate AI assistant helping agents automate marketing, draft listings, and analyze trends—all within a unified platform.
StackAdapt launches Ivy, an AI-powered assistant to help marketers make faster, data-driven decisions in programmatic advertising workflows.
Fi Money launches MCP Server to enable AI assistants to deliver personalized financial experiences by connecting users' personal finance data.