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AI Safety Startup Alice Raises $140 Million

  AI Safety Startup Alice Raises $140 Million as Demand for Model Security Grows

  • by Martech Desk
  • 19 hours ago

AI safety startup Alice raises $140 million to expand its model testing and security platform as its AI business grows more than 500% in two years.

Murf AI Launches Falcon 2

  Murf AI Launches Falcon 2 for Faster, Real-Time Voice AI Conversations

  • by Martech Desk
  • 1 day ago

Bengaluru-based Murf AI has launched Falcon 2, a text-to-speech model built for real-time AI agents with under-100ms voice generation and support for 35+ languages.

Nvidia in Talks to Invest in Perplexity

  Nvidia in Talks to Invest in Perplexity at Over $30 Billion Valuation

  • by Martech Desk
  • 1 day ago

Nvidia is reportedly in talks to invest in Perplexity through a new funding round that could value Aravind Srinivas’ AI search startup at more than $30 billion.

Xiaomi Unveils Xring O3 AI Chip

  Xiaomi Unveils Xring O3 AI Chip in Challenge to Qualcomm and MediaTek

  • by Martech Desk
  • 1 day ago

Xiaomi has launched its 3nm Xring O3 mobile processor with enhanced AI capabilities as it looks to gain greater control over chips used in flagship devices.

TCS & Porsche

  TCS, Porsche Partner to Scale AI Across Manufacturing, Engineering and Mobility

  • by Martech Desk
  • 2 days ago

TCS and Porsche have signed a five-year partnership to scale AI across manufacturing, engineering, operations and customer experience, alongside TCS’ proposed acquisition of MHP.

Nvidia AI Server

  Nvidia AI Server Prices Set to Rise Over 15% as Memory Costs Surge

  • by Martech Desk
  • 2 days ago

Nvidia AI server prices are reportedly set to rise by more than 15% in many cases as soaring memory costs affect Vera Rubin and Grace Blackwell systems.

ChatGPT

  ChatGPT Can Now Read, Search and Send Apple Messages on Mac

  • by Martech Desk
  • 3 days ago

OpenAI adds an Apple Messages plug-in to ChatGPT on Mac, allowing users to search conversations, draft replies and send iMessage, SMS and RCS texts.

Shivani Goel, Vice President Marketing, Reliance Brands

  Reliance Brands Appoints Shivani Goel as Vice President Marketing

  • by Martech Desk
  • 3 days ago

Reliance Brands appoints Shivani Goel as Vice President, Marketing to lead brand strategy and growth for HUGO BOSS, Paul & Shark, ZEGNA and TUMI.

Fleetx.ai Acquires Pando.ai

  Fleetx.ai Acquires Pando.ai to Build Unified Fleet and Freight Platform

  • by Martech Desk
  • 4 days ago

Fleetx.ai acquires Pando.ai to combine AI-powered fleet management with enterprise transportation and freight management capabilities on a unified platform.

Adarsh Noronha, Country Director, India & SAARC, HubSpot

  How to Market and Grow in the AI Era

  • by Adarsh Noronha
  • 4 days ago

HubSpot’s Adarsh Noronha explains how AI, Loop Marketing and human-led strategy can help Indian businesses adapt to fragmented buyer journeys and drive growth.

Meta

  Meta Becomes One of Microsoft’s Biggest AI Customers as Azure Spending Rises

  • by Martech Desk
  • 4 days ago

Meta has become one of Microsoft’s biggest AI customers, reportedly spending hundreds of millions annually and consuming trillions of tokens weekly through Azure.

Waymo Unveils Custom AI Chip

  Waymo Unveils Custom AI Chip to Power Its Self-Driving Robotaxis

  • by Martech Desk
  • 4 days ago

Waymo has revealed a custom 5nm ASIC for its robotaxis, designed to process camera, lidar and radar data in real time as it scales its sixth-generation autonomous driving system.

Xebia Joins OpenAI Partner Network

  Xebia Joins OpenAI Partner Network to Scale Agentic AI for Enterprises

  • by Martech Desk
  • 5 days ago

Xebia becomes an OpenAI Select Partner to help enterprises build and scale agentic AI across data, software and business workflows.

Amazon

  82% of Smartphone Buyers Now Expect AI Features, Amazon Survey Finds

  • by Martech Desk
  • 5 days ago

Amazon.in’s Best in Tech Survey finds AI features influence smartphone purchases for 82% of buyers, while performance, battery and camera remain key priorities.

Higgsfield

  Higgsfield Raises $400 Million as AI Video Startup Hits $5.4 Billion Valuation

  • by Martech Desk
  • 6 days ago

Higgsfield raises $400 million at a $5.4 billion valuation as the AI video startup expands enterprise tools for marketing and creative workflows.

birlasoft

  SEO Is Changing, but Birlasoft CMO Says Trust Will Still Decide Who Gets Discovered

  • by Brij Pahwa
  • 6 days ago

Birlasoft’s Satinder Juneja discusses composable MarTech stacks, agentic AI, synthetic profiles and why brand trust will remain central to AI-led discoverability.

Noopur Khandekar, Head of Brand Marketing, Galeries Lafayette India

  Galeries Lafayette India Names Noopur Khandekar Head of Brand Marketing

  • by Martech Desk
  • 6 days ago

Galeries Lafayette India appoints Noopur Khandekar as Head of Brand Marketing, bringing her experience across Tilt, Spring Marketing Capital and MullenLowe Lintas.

Blue Machines AI Launches FLOE

  Blue Machines AI Launches FLOE to Track Language Switching in Voice Conversations

  • by Martech Desk
  • 1 week ago

Blue Machines AI launches FLOE, an evaluation framework designed to assess how voice AI systems detect and handle language switching in multilingual conversations.

Columbia Group Opens First India GCC in Mumbai

  Columbia Group Opens First India GCC in Mumbai, Plans to Build 220-Member Team

  • by Martech Desk
  • 1 week ago

Columbia Group establishes its first India GCC in Mumbai, with plans to hire 220 employees across digital solutions, ship management and operational functions.

Unilever

  Unilever Puts AI Behind Its Biggest World Cup Marketing Push Yet

  • by Martech Desk
  • 1 week ago

Unilever used AI forecasting, content technology and digital infrastructure to coordinate its FIFA World Cup 2026 activation across more than 120 markets.

Alibaba Releases Qwen3.8-27B

  Alibaba Releases Qwen3.8-27B, Expands Push Into AI That Can Run Locally

  • by Martech Desk
  • 1 week ago

Alibaba releases Qwen3.8-27B, expanding its open-weight AI strategy with a smaller model aimed at local hardware, coding and professional workflows.

Alibaba Launches HappyShrimp AI Music Generator in Beta

  Alibaba Launches HappyShrimp AI Music Generator in Beta

  • by Martech Desk
  • 1 week ago

Alibaba launches HappyShrimp in beta, expanding its generative AI portfolio into music creation with tools for generating songs, lyrics and audio content.

Instabase

  Instabase Becomes SuperApp, Brings ChatGPT, Claude, Gemini and Grok Into One Workspace

  • by Martech Desk
  • 1 week ago

Instabase becomes SuperApp and launches an AI collaboration workspace bringing GPT, Claude, Gemini, Grok and teams together in a shared environment.

Uniphore

  Uniphore Pushes Marketing Beyond the Traditional CDP With Agentic AI

  • by Martech Desk
  • 1 week ago

Uniphore expands Marketing AI with AI agents that connect customer data, audience building, campaign activation and measurement across existing martech systems.

SpeedCloud Global Cloud and AI Platform

  India’s NxtGen Expands Overseas With SpeedCloud Global Cloud and AI Platform

  • by Martech Desk
  • 1 week ago

NxtGen launches SpeedCloud Global, taking its Indian-built cloud and AI services overseas as it targets international enterprise workloads.

AI Marketing

  AI Is Making Marketing Faster. But Is It Making Marketing Better?

  • by Anupama Mitra
  • 1 week ago

AI is making marketing faster, but new 2026 research shows that strategy, data quality and organisational readiness will determine whether that speed delivers better results.

Elon Musk's SpaceXAI Launches Grok Bot

  Elon Musk's SpaceXAI Launches Grok Bot as an AI Teammate for Workplace Tasks

  • by Martech Desk
  • 1 week ago

SpaceXAI has launched Grok Bot in beta, allowing teams of persistent AI agents to coordinate and perform workplace tasks across apps and websites.

Accel Bets on AI and Deeptech

  Accel Bets on AI and Deeptech With New $550 Million India Fund

  • by Martech Desk
  • Aug 13, 2026

Accel has raised $550 million for its ninth India fund, maintaining its early-stage strategy as AI, deeptech and advanced manufacturing gain investment focus.

IBM and CHRIST University Launch AI Innovation Center

  IBM and CHRIST University Launch AI Innovation Center to Build industry-Ready Talent

  • by Martech Desk
  • Aug 13, 2026

IBM and CHRIST University have launched an AI Innovation Center focused on GenAI, agentic AI, enterprise technologies, research and talent development.

Sophelio Launches NeurIPS Challenge

  Sophelio Launches NeurIPS Challenge to Use AI for Fusion Reactor Research

  • by Martech Desk
  • Aug 12, 2026

Sophelio has launched a NeurIPS 2026 challenge asking AI researchers to reconstruct magnetic structures inside fusion systems without magnetic sensor data.

xAI Co-Founder Igor Babuschkin’s River AI

  xAI Co-Founder Igor Babuschkin’s River AI Secures $1.1 Billion Funding

  • by Martech Desk
  • Aug 12, 2026

xAI co-founder Igor Babuschkin’s River AI has raised $1.1 billion to expand tools that help enterprises customise AI models using their own data.

Firstsource and Cresta

  Firstsource and Cresta Partner to Scale AI-Powered Customer Experience

  • by Martech Desk
  • Aug 12, 2026

Firstsource has partnered with Cresta to combine AI agents, human-agent assistance and conversation intelligence with enterprise CX integration and operations.

Tech Mahindra Unveils Sonic Identity

  Tech Mahindra Unveils Sonic Identity, Marking the Next Phase of Its Brand Transformation

  • by Martech Desk
  • Aug 12, 2026

Tech Mahindra has launched its new sonic identity, “TechM Ting,” extending its Scale at Speed brand promise across digital, physical and AI-driven touchpoints.

Alex Gay, Chief Marketing Officer, Otter.ai

  Alex Gay Joins Otter.ai as Chief Marketing Officer

  • by Martech Desk
  • Aug 12, 2026

Otter.ai has appointed Alex Gay as CMO to lead global marketing as the company expands beyond AI notetaking into enterprise conversational knowledge and agentic workflows.

Indian Edtech Edubex Expands Global Reach

  Indian Edtech Edubex Expands Global Reach with AI-Powered Learning and 200-Plus Programmes

  • by Martech Desk
  • Aug 11, 2026

Edubex is expanding globally with AI-enabled learning, international university partnerships and more than 200 career-focused education programmes.

AI Agent Hacks Australian Gym

  AI Agent Hacks Australian Gym to Book a Session. A Warning for Every Marketer

  • by Brij Pahwa
  • Aug 11, 2026

An AI agent’s gym-booking experiment exposed a software vulnerability, highlighting why permissions, guardrails and human oversight matter as agentic AI enters enterprise workflows.

Dave Cain, Head of MarTech, Sainsbury’s

  Sainsbury’s Appoints Dave Cain as Head of MarTech

  • by Martech Desk
  • Aug 11, 2026

Sainsbury’s has appointed Dave Cain as Head of MarTech, bringing the former LKQ UK & Ireland digital marketing leader in to help develop its marketing technology ecosystem.

Samsung

  Samsung Studies How People Use AI to Shape its Next Smartphone Experiences

  • by Martech Desk
  • Aug 10, 2026

Samsung is studying how consumers use AI in everyday life to shape future Galaxy experiences, with its India R&D teams also developing locally relevant AI features.

OpenAI

  OpenAI Slows Work on Astra AI Model as Cybersecurity Capabilities Raise Concerns

  • by Martech Desk
  • Aug 10, 2026

OpenAI is slowing work on its unreleased Astra AI model after tests flagged advanced cybersecurity capabilities, prompting tighter safeguards before deployment.

xAI Launches Grok Imagine Image 2.0

  xAI Launches Grok Imagine Image 2.0, Takes Aim at OpenAI in AI Image Race

  • by Martech Desk
  • Aug 9, 2026

xAI has launched Grok Imagine Image 2.0 with region-level editing, multi-image references and improved creative control as competition with OpenAI intensifies.

Mercedes-Benz India Turns to AI and Personalised Experiences

  Mercedes-Benz India Turns to AI and Personalised Experiences to Reach Luxury Buyers

  • by Martech Desk
  • Aug 9, 2026

Mercedes-Benz India is using AI, customer data and experiential marketing to personalise engagement as younger, digital-first consumers enter the luxury car market.

Smallest.ai Raises $13M Series A to Break the Turing Test

  Smallest.ai Raises $13M Series A to Break the Turing Test

  • by Martech Desk
  • Aug 8, 2026

Smallest.ai raises $13 million in a Series A led by Seligman Ventures to scale its low-latency speech-to-speech AI platform for enterprise voice interactions.

Gartner Predicts AI Will Influence 70% of Global Ad Spend

  Gartner Predicts AI Will Influence 70% of Global Ad Spend by 2028

  • by Martech Desk
  • Aug 7, 2026

Gartner predicts over 70% of global advertising spend will flow through AI-powered self-serve platforms by 2028, reshaping digital marketing and media buying.

Will AI Break Brand Loyalty? Marketers May Need a New Playbook

  Will AI Break Brand Loyalty? Marketers May Need a New Playbook

  • by Anupama Mitra
  • Aug 7, 2026

AI agents are reshaping brand loyalty by making product comparison and switching easier, pushing marketers to rethink personalisation, trust and customer retention.

Meta Unveils Muse Code AI Agent

  Meta Unveils Muse Code AI Agent to Rival OpenAI Codex and Claude Code

  • by Martech Desk
  • Aug 7, 2026

Meta has launched Muse Code, an AI coding agent built on Muse Spark 1.2 to help developers manage large codebases and automate software engineering workflows.

JLL Launches Hyderabad GCC, Targets 1,600 Skilled Hires

  JLL Launches Hyderabad GCC, Targets 1,600 Skilled Hires

  • by Martech Desk
  • Aug 7, 2026

JLL has opened a new Global Capability Centre in Hyderabad and plans to expand its workforce to 1,600 as it strengthens global technology and business operations.

The 10 Biggest Gaps in India’s MarTech Stacks

  The 10 Biggest Gaps in India’s MarTech Stacks

  • by Brij Pahwa
  • Aug 5, 2026

India's MarTech stacks are evolving, but gaps in AI readiness, customer data, measurement and integration continue to limit marketing performance and personalization.

IKEA Redeploys 8,500 Call Centre Employees

  IKEA Redeploys 8,500 Call Centre Employees Following AI Rollout

  • by Martech Desk
  • Aug 5, 2026

IKEA has redeployed 8,500 call centre employees into new roles after AI automated routine customer service tasks, focusing on reskilling rather than job cuts.

Alibaba Launches Qwen3.8-Max

  Alibaba Launches Qwen3.8-Max to Challenge OpenAI and Anthropic

  • by Martech Desk
  • Aug 5, 2026

Alibaba has launched Qwen3.8-Max, its most advanced AI model, claiming breakthrough performance as competition with leading US AI companies intensifies.

Yellow.ai Announces $550 Million SPAC Merger

  Yellow.ai Announces $550 Million SPAC Merger to Go Public

  • by Martech Desk
  • Aug 4, 2026

Yellow.ai will go public through a $550 million merger with BlueRock Acquisition Corp, strengthening its enterprise agentic AI platform and global expansion plans.

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