Rohit Prasad, a key leader behind Amazon Alexa and the company’s generative AI initiatives, will leave Amazon after 12 years as the company enters a new AI phase.
Meta expands its Advantage+ AI tools to help advertisers auto-generate tailored creative variations across Facebook and Instagram, speeding up ad production and optimisation.
Samsung launches a real-time data driven AI digital installation at Piccadilly Circus that reflects London’s live mood and highlights its AI-enabled ecosystem.
Spotify is testing a new AI powered Prompted Playlists feature that lets users describe what they want to hear and generates customised playlists.
Salesforce has agreed to acquire Qualified, an AI-driven marketing company, to enhance its Agentforce platform and boost automated sales and marketing capabilities.