• HOME
  • INDUSTRY NEWS & TRENDS
  • EXPERT SPEAK
  • AI
  • IN DEPTH
  • OTHER NEWS
  • EVENTS
    • EVENT CALENDER
logo
logo
  • HOME
  • INDUSTRY NEWS & TRENDS
  • EXPERT SPEAK
  • AI
  • IN DEPTH
  • OTHER NEWS
  • EVENTS
    • EVENT CALENDER

Tags: Strategy

  • Home
  • Strategy
xAI and Humain Announce Partnership to Build Saudi Arabia’s Next-Gen AI Compute Network

  xAI and Humain Announce Partnership to Build Saudi Arabia’s Next-Gen AI Compute Network

  • by Martech Desk
  • 1 day ago

xAI and Humain partner to develop Saudi Arabia’s next-gen AI compute network and deploy Grok models to support the country’s AI-driven national vision.

Reshma Narayanankutty, Director, EY Parthenon

  Reshma Narayanankutty Appointed Director at EY Parthenon

  • by Martech Desk
  • 1 day ago

EY Parthenon appoints Reshma Narayanankutty as Director as the firm strengthens its strategic consulting leadership in India.

Infosys Launches AI First Model to Transform GCCs Into Global Innovation Hubs

  Infosys Launches AI First Model to Transform GCCs Into Global Innovation Hubs

  • by Martech Desk
  • 3 days ago

Infosys unveils an AI First model for Global Capability Centers aimed at accelerating innovation, automation and enterprise wide transformation for global organisations.

NDTV Appoints Koreel Lahiri as Chief of Strategy and Innovation

  NDTV Appoints Koreel Lahiri as Chief of Strategy and Innovation

  • by Martech Desk
  • 1 week ago

NDTV has appointed Koreel Lahiri as Chief of Strategy and Innovation to lead digital growth, product expansion and next generation content initiatives.

Top 10 MarTech Myths Busted

  Top 10 MarTech Myths Busted

  • by Brij Pahwa
  • 1 week ago

The top 10 MarTech myths from AI fears to tool overload and shows how smart, ROI-focused marketers turn tech into real results in 2025.

Vivek Das, Chief Digital Officer, Madison World

  Vivek Das Joins Madison World as Chief Digital Officer to Lead AI-First Growth

  • by Martech Desk
  • 1 week ago

Madison World appoints Vivek Das as Chief Digital Officer to strengthen its AI-driven and digital-first business growth strategy.

Apoorv Pandey, Chief Marketing Officer, OLX India

  Apoorv Pandey Returns to OLX India as Chief Marketing Officer

  • by Martech Desk
  • 1 week ago

Apoorv Pandey rejoins OLX India as Chief Marketing Officer to lead brand strategy and digital transformation efforts.

Sharad Agarwal,  India Head, Tesla

  Tesla appoints Sharad Agarwal as India Head to drive electric mobility operations

  • by Martech Desk
  • Nov 7, 2025

Tesla appoints former Lamborghini India head Sharad Agarwal to lead its India operations, signaling a stronger focus on local EV expansion and strategy.

Abhishek Ranjan, Managing Director & CMO India and APAC, HMD Global

  HMD Global names Abhishek Ranjan Managing Director & CMO for India and APAC

  • by Martech Desk
  • Nov 5, 2025

HMD Global names Abhishek Ranjan as Managing Director & CMO for India and APAC, tasking him with regional brand strategy and growth in mobile devices.

SEO vs GEO: What Really Differs and How Marketers Should Respond in 2025

  SEO vs GEO: What Really Differs and How Marketers Should Respond in 2025

  • by Anupama Mitra
  • Nov 4, 2025

As AI reshapes search, marketers must balance SEO for visibility and GEO for inclusion in AI answers. Learn how to optimize for both to stay discoverable and credible in 2025’s search landscape.

From Automation to Augmentation: How AI is Rewriting the Rules of Marketing Strategy

  From Automation to Augmentation: How AI is Rewriting the Rules of Marketing Strategy

  • by Brij Pahwa
  • Oct 29, 2025

AI is reshaping marketing from automation to augmentation — empowering creativity, personalization, and empathy-driven brand storytelling in 2025.

AI dashboard visualising predictive lead generation analytics in 2025

  How AI Is Changing the Rules of Lead Generation in 2025

  • by Anupama Mitra
  • Oct 28, 2025

AI is reshaping lead generation in 2025 as Indian marketers focus on intent-led strategies, using predictive models, personalisation and human oversight to drive precision and trust.

Dahnesh Dilkhush, Chief Technology Officer,Microsoft India & South Asia

  Dahnesh Dilkhush Appointed as Chief Technology Officer for Microsoft India and South Asia

  • by Martech Desk
  • Oct 21, 2025

Microsoft appoints Dahnesh Dilkhush as Chief Technology Officer for India and South Asia to strengthen enterprise AI, cloud, and digital innovation strategies in the region.

Meesho’s IPO Plan Allocates ₹1,390 Crore for Tech, ₹1,020 Crore for Marketing and ₹480 Crore

  Meesho IPO to Invest ₹1,390 Cr in Tech, ₹1,020 Cr in Marketing, ₹480 Cr in AI Hiring

  • by Martech Desk
  • Oct 20, 2025

Meesho’s upcoming IPO outlines major investments in technology, marketing, and AI-led workforce expansion to strengthen its digital ecosystem and business growth strategy.

Satya Nadella Steps Back from Sales and Marketing to Focus on AI and Data Centers

  Satya Nadella Steps Back from Sales and Marketing to Focus on AI and Data Centers

  • by Martech Desk
  • Oct 3, 2025

Microsoft CEO Satya Nadella will step back from sales and marketing duties to focus on AI and global data center growth, reflecting the company’s long-term strategic priorities.

Adobe and Qualcomm Expand GenStudio to Power AI-Driven Marketing

  Adobe and Qualcomm Expand GenStudio to Power AI-Driven Marketing

  • by Martech Desk
  • Sep 21, 2025

Adobe and Qualcomm expand GenStudio partnership to streamline AI-driven marketing workflows, boost content supply chains, and scale personalized campaigns globally.

Amitabh Kant, Independent Director, HCLTech

  HCLTech Appoints Amitabh Kant as Independent Director to Strengthen AI and Global Strategy

  • by Martech Desk
  • Sep 10, 2025

HCLTech appoints Amitabh Kant, former G20 Sherpa and ex-CEO of NITI Aayog, as Independent Director to strengthen AI strategy and global policy alignment.

Google’s AI Mode Poised to Become the Default Search Experience

  Google’s AI Mode Poised to Become the Default Search Experience

  • by Martech Desk
  • Sep 8, 2025

Google plans to make AI Mode the default search experience, reshaping discovery with generative AI summaries and raising questions for publishers, marketers, and regulators.

CMOs Bet Big on AI for Growth

  CMOs Bet Big on AI for Growth, but Martech Gaps Stall Adoption: IBM Report

  • by Martech Desk
  • Jul 9, 2025

IBM study reveals 94% of top CMOs see AI as a growth driver, yet only 27% have fully adopted it into marketing workflows due to tech and talent barriers.

The Future of Marketing in a Virtual World

  The Future of Marketing in a Virtual Borderless World

  • by Professor Kirti Sharma, MDI Gurgaon
  • Jul 8, 2025

Explore how AI, AR/VR, and data ethics are reshaping global marketing in a borderless digital world.

Is Marketing Tech Really Broken?

  New Research Reveals Martech Gaps — Strategic Realignment Emerges as the Fix

  • by Martech Desk
  • Jul 8, 2025

CMOs are rethinking martech strategies as new HBR research shows low ROI despite rising tech investments. Strategy Shift Seen as Key Fix

AI Chat Marketing

  89% Consumers Want Value, Not Chat: New Report Highlights Misalignment in AI Marketing

  • by Martech Desk
  • Jun 6, 2025

Consumers prefer AI to offer deals and utility over chat. Report urges brands to focus on value-based personalization.

Newsletter

Subscribe for our daily news


Popular Posts

  • Bharat’s Chatbot Boom: AI Agents Speak Indian Languages and Reshape Jobs

    • Nov 17,2025
  • Google Announces New Private AI Compute and SIMA 2 Advancements for AI Capabilities

    • Nov 15,2025
  • Disney to Introduce AI Generated User Content on Disney Plus

    • Nov 16,2025
  • Reshma Narayanankutty Appointed Director at EY Parthenon

    • Nov 21,2025
  • AI x Retail: How Brands Are Designing 24/7 Autonomous Customer Journeys

    • Nov 16,2025

About Martech News

India’s definitive source for marketing technology news, insights, and trends. Stay ahead with the latest in AI, product strategy, and innovation shaping the future of marketing.

Useful Links

  • Industry News & Trends
  • Expert Speak
  • Latest News
  • Videos
  • Authors

Other Links

  • Privacy Policy
  • Events

CONNECT WITH US

Subscribe to the latest news from MartechAI.com