Incubeta appoints Adam Woods as Global Chief Product Officer to drive product innovation, marketing technology strategy, and global growth.
Britannia has appointed Puneet Das as Chief Marketing Officer and promoted Siddharth Gupta to Vice President, Marketing.
Lionsgate has appointed Kathleen Grace as Chief AI Officer to lead its artificial intelligence strategy and support adoption of AI technologies across studio operations.
Nykaa has highlighted challenges in issuing financial guidance as shifting consumer trends and cost pressures impact forecasting, even as the beauty sector shows growth.
Super Bowl 2026 commercials feature artificial intelligence prominently as AI companies like Anthropic and OpenAI compete for visibility in high-profile ad placements.
Xoriant has appointed Naeem Mirza as Senior Vice President and Head of Data and AI to drive enterprise data strategy and AI-led transformation initiatives.
Ruder Finn has launched an AI Accelerator to integrate artificial intelligence across communications, data and creativity, strengthening AI-led client solutions globally.
The House of Rare appoints Nishant Poddar as Chief Marketing Officer to lead marketing, digital strategy and consumer engagement across its fashion portfolio.
Apple has acquired Israeli artificial intelligence startup Q AI, strengthening its talent and technology portfolio as competition in AI intensifies among major technology companies.
Samsung is targeting sales of 400 million AI-powered devices by 2026 as it expands artificial intelligence capabilities across smartphones, wearables and consumer electronics.
Amazon has confirmed plans to cut about 16,000 roles globally as part of a restructuring effort aimed at streamlining operations and refocusing on key growth areas.
Havas CX India has appointed Amandeep Singh Kochar as EVP Experience Strategy and Martech Head, reinforcing its focus on customer experience, data and technology-led transformation.
NeuGenM.ai has appointed Beerajaah S Swain as Chief Digital Marketing Officer to strengthen its digital marketing, brand strategy and growth initiatives.
Apple is exploring an AI-powered wearable pin with cameras and microphones as part of its expanding hardware strategy, aiming to compete in the fast-evolving AI device market. (under 200 chars)
DigitalOcean has appointed Vinay Kumar as chief product and technology officer as it sharpens focus on cloud simplicity, AI readiness, and developer-first growth.
OpenAI has brought back senior researchers from a former team, signalling strategic recalibration as leadership changes influence its long-term AI direction.
ASUS, Artificial Intelligence, Smartphone Industry, Mobile Technology, AI Strategy, Consumer Electronics, Martech
Spray and pray marketing depends on mass outreach. In the AI era, where platforms and consumers prioritise relevance, this approach fuels waste, fatigue, and weakens brand trust.
AI-driven search and content tools are reshaping SEO publishing, shifting focus from rankings to intent, credibility, and machine-readable value.
From AI adoption and data privacy to martech complexity and ROI pressure, CMOs face five critical challenges shaping marketing’s future.
Liberty Shoes has appointed Priyanka Vishnoi as Head of Marketing, strengthening its leadership as the footwear brand sharpens focus on brand building and growth.
OpenAI plans to evolve ChatGPT into a personal AI superassistant by 2026, focusing on proactive, personalised, and integrated user experiences.
Kenvue appoints Madhav Nayak as Vice President and Chief Marketing Officer for Asia Pacific, strengthening its regional marketing leadership.
What a perfect martech stack looks like for large enterprises—key layers, tools, and principles CMOs need to turn complexity into growth.
Microsoft CEO Satya Nadella is taking a more hands on approach to AI development, streamlining decision making to speed up innovation and deployment.
Mukesh Ambani unveils a draft AI manifesto outlining Reliance Industries’ plans to deploy artificial intelligence across businesses to drive productivity and scale.
Salesforce says its AI agent strategy is focused on productivity and growth, rejecting claims that staff are being replaced by artificial intelligence.
As brands chase virality across reels, memes, and creators, many are winning attention but losing brand recall, exposing a growing gap between reach and real impact.
As marketing teams adopt AI and SaaS tools at speed, CMOs are losing visibility over fragmented, invisible martech stacks, creating governance, data, and ROI challenges.
CloudSEK has appointed Tanuja Padwal as associate vice president of marketing to strengthen global brand strategy and support its next phase of growth.
A key Google AI leadership decision intensified competition in generative AI, prompting OpenAI to issue a company-wide code red as the race accelerated.
CloudKeeper has appointed former AWS and Google Cloud executive Deepak Singh as senior advisor to strengthen its cloud cost optimisation and enterprise growth strategy.
As attention spans shrink, brands are shifting from long-form storytelling to 2-second hooks, redesigning marketing strategies around short-form video and instant recall.
Indian brands are turning viral meme formats into performance funnels, using humour-led content to drive engagement, clicks and conversions across social media platforms.
McDonald’s AI led Christmas campaign has triggered debate within the advertising industry over creativity, confidence and the evolving role of technology.
AI is reshaping the balance of power between CMOs and CTOs, forcing marketing and technology leaders to share ownership of data, budgets and AI-driven growth strategies.
OpenAI removes traditional equity vesting, reshaping compensation models and escalating competition for top AI talent across the global technology sector.
Google appoints Amin Vahdat to lead AI infrastructure strategy as it scales global compute investments to support advanced AI systems.
India’s leading CMOs are shifting from building complex martech stacks to orchestrating AI-driven platforms, focusing on scalability, personalization, ROI, and experience-led growth.
Thomas Cook India appoints Sachinkumar K Patel as Vice President of IT to strengthen technology, digital systems and enterprise transformation.
Google introduces a sub ₹5 AI Plus subscription in India as it looks to widen consumer access and compete in the AI services market.
Wipro appoints Dr. Jai Ganesh as Vice President of Technology to strengthen innovation, digital engineering and next generation technology initiatives.
Alvarez and Marsal appoints industry leader Amit Dakshini to strengthen its automotive consulting practice and expand capabilities in India.
Flutter Brazil has named Leonardo Martins as its new Head of Media and Martech, strengthening its marketing and technology strategy in the region.
HP plans workforce reduction of up to 6,000 jobs through 2028 while ramping up investment in AI-driven products and restructuring operations.
Edelweiss Life Insurance names Kamlesh Jobanputra as Chief Technology and Data Officer to strengthen digital transformation and data strategy.
Tata Technologies appoints Anand Kumar Sinha as Chief Digital and Information Officer to strengthen digital transformation and enterprise IT strategy.
EaseMyTrip names industry veteran Manmeet Ahluwalia as CMO to strengthen brand strategy, customer engagement and global growth.
AI is transforming how CMOs achieve growth, optimise media budgets, improve customer journeys and accelerate KPI performance through automation and predictive intelligence.
xAI and Humain partner to develop Saudi Arabia’s next-gen AI compute network and deploy Grok models to support the country’s AI-driven national vision.