• HOME
  • CANNES LIONS 2026
  • INDUSTRY NEWS & TRENDS
  • EXPERT SPEAK
  • AI
  • IN DEPTH
  • GCC
  • OTHER NEWS
  • EVENTS
    • EVENT CALENDER
logo
logo
  • HOME
  • CANNES LIONS 2026
  • INDUSTRY NEWS & TRENDS
  • EXPERT SPEAK
  • AI
  • IN DEPTH
  • GCC
  • OTHER NEWS
  • EVENTS
    • EVENT CALENDER

Tags: Sap

  • Home
  • Sap
Industry Leaders Call for AI-Ready Data Centres

  Industry Leaders Call for AI-Ready Data Centres to Power India's Digital Growth

  • by Martech Desk
  • 16 hours ago

Industry leaders outlined India's roadmap for AI-ready data centres, highlighting investments in power, cooling and sustainable infrastructure to support AI growth.

NTT DATA Business Solutions Opens GCC

  NTT DATA Business Solutions Opens Global Capability Centre in Visakhapatnam

  • by Martech Desk
  • 1 week ago

NTT DATA Business Solutions has opened a new Global Capability Centre in Visakhapatnam to expand AI, cloud and enterprise technology services.

Meta Launches Muse Image

  Meta Launches Muse Image to Expand AI Image Generation Capabilities

  • by Martech Desk
  • Jul 10, 2026

Meta has launched Muse Image, its first in-house AI image generation model, bringing advanced image creation and editing capabilities across Meta AI, Instagram and WhatsApp.

Aurora Mobile Showcases AI Customer Engagement Platform at MarTech Summit Hong Kong

  Aurora Mobile Showcases AI Customer Engagement Platform at MarTech Summit Hong Kong

  • by Martech Desk
  • Jul 10, 2026

Aurora Mobile showcased its AI-first EngageLab platform at MarTech Summit Hong Kong, featuring omnichannel marketing, AI customer service and frictionless authentication.

SAP Prioritises AI with Hiring and Travel Restrictions

  SAP Prioritises AI with Hiring and Travel Restrictions

  • by Martech Desk
  • Jul 4, 2026

SAP is restricting hiring and internal travel while redirecting resources toward artificial intelligence as it strengthens its enterprise AI strategy.

Zoho Aligns Arattai with Government Stand on Usernames

  Zoho Aligns Arattai with Government Stand on Usernames

  • by Martech Desk
  • Jul 4, 2026

Zoho will remove username based accounts from Arattai after WhatsApp paused its username rollout in India following government intervention.

Sankara Narayanan, Senior Vice President, Head of Product, SAP

  Sankara Narayanan Joins SAP as Senior Vice President, Head of Product

  • by Martech Desk
  • Jun 30, 2026

SAP has appointed Sankara Narayanan as Senior Vice President and Head of Product to strengthen AI-driven enterprise software innovation.

Gap Bets Bigger On AI As Retailers Race To Modernise Marketing

  Gap Bets Bigger On AI As Retailers Race To Modernise Marketing

  • by Martech Desk
  • Jun 23, 2026

Gap is expanding its AI strategy through partnerships with Google Cloud, Zeta and Publicis Sapient to modernise retail operations and marketing.

SAP And Google Cloud Build Agentic AI Architecture

  SAP And Google Cloud Build Agentic AI Architecture For Commerce

  • by Martech Desk
  • Jun 22, 2026

SAP and Google Cloud are expanding their AI partnership to bring multi-agent systems into commerce, marketing and customer engagement.

Respond.io Raises $62.5 Million

  Respond.io Raises $62.5 Million as AI Messaging Race Heats Up

  • by Martech Desk
  • Jun 18, 2026

Respond.io has raised $62.5 million to expand its AI-powered customer messaging platform and pursue acquisitions in North America and Europe.

Meta Brings AI Agent for WhatsApp Business

  Meta Brings AI Agent for WhatsApp Business to Companies Worldwide

  • by Martech Desk
  • Jun 5, 2026

Meta has launched its AI agent for WhatsApp Business globally, enabling companies to automate customer interactions and support business growth.

Meta Launches Paid Subscriptions

  Meta Launches Paid Subscriptions Across Instagram, Facebook and WhatsApp

  • by Martech Desk
  • May 29, 2026

Meta has officially launched subscription services across Instagram, Facebook and WhatsApp, with AI-focused plans expected later.

Meta Signs Two-Year AI and Digital Training

  Meta Signs Two-Year AI and Digital Training Partnership With Gujarat

  • by Martech Desk
  • May 27, 2026

Meta has entered a two-year partnership with the Gujarat government focused on AI governance, WhatsApp chatbot services, and digital training.

WhatsApp Introduces Incognito Mode

  WhatsApp Introduces Incognito Mode for Meta AI Conversations

  • by Martech Desk
  • May 14, 2026

WhatsApp has introduced an incognito mode for Meta AI chats, allowing users to hold more private AI conversations within the app.

Meta Signals Shift Toward AI Agents

  Meta Signals Shift Toward AI Agents, Personal Superintelligence in Latest Earnings Call

  • by Martech Desk
  • Apr 30, 2026

Meta signals shift toward AI agents and superintelligence, reporting strong growth in apps, engagement, and AI-driven product adoption.

SAP Expands Google Cloud Alliance

  SAP Expands Google Cloud Alliance With Focus On Multi Agent AI

  • by Martech Desk
  • Apr 23, 2026

SAP and Google Cloud have expanded their partnership to deploy multi agent AI solutions across enterprise workflows.

Christian Klein Signals Tough Transition

  Christian Klein Signals Tough Transition as SAP Pushes AI Adoption

  • by Martech Desk
  • Apr 13, 2026

SAP CEO Christian Klein warns that the company’s AI transition could be as challenging as its earlier move to the cloud.

WhatsApp Rolls out Multi-Account Feature and AI Tools

  WhatsApp Rolls out Multi-Account Feature and AI Tools for Chats and Photos

  • by Martech Desk
  • Mar 28, 2026

WhatsApp introduces multi-account support and AI tools for messaging and photos, enhancing flexibility and user experience on the platform.

WhatsApp May Host External AI Chatbots

  WhatsApp May Host External AI Chatbots as Meta Explores New Revenue Model

  • by Martech Desk
  • Mar 8, 2026

Meta plans to allow third party AI chatbots on WhatsApp in Europe under a paid access model, potentially expanding AI services and developer opportunities on the platform.

Loyyal Launches Perxii AI

  Loyyal Launches Perxii AI to Simplify Loyalty Programs for Small Businesses

  • by Martech Desk
  • Feb 10, 2026

Loyyal launches Perxii AI, a WhatsApp-based AI agent that helps small businesses manage loyalty programs through simple conversational interactions.

SAP and Fresenius Partner to Build Sovereign AI Backbone for European Healthcare

  SAP and Fresenius Partner to Build Sovereign AI Backbone for European Healthcare

  • by Martech Desk
  • Jan 20, 2026

SAP and Fresenius are collaborating to develop a sovereign AI backbone aimed at strengthening data security and digital resilience across European healthcare systems.

Italy Orders Suspension of Meta’s WhatsApp AI Chatbot Over Data Protection Concerns

  Italy Orders Suspension of Meta’s WhatsApp AI Chatbot Over Data Protection Concerns

  • by Martech Desk
  • Jan 4, 2026

Italian regulators have ordered Meta to suspend its WhatsApp AI chatbot, citing concerns over data processing, transparency and user consent under EU law.

The Rise of “Shadow Funnels” in Private Chats

  The Rise of “Shadow Funnels” in Private Chats

  • by Anupama Mitra
  • Dec 29, 2025

Indian brands are increasingly driving discovery and conversion through WhatsApp and Instagram DMs, creating “shadow funnels” that operate outside traditional websites and analytics.

SAP Proposes New Framework for European Cloud and AI Sovereignty

  SAP Proposes New Framework for European Cloud and AI Sovereignty

  • by Martech Desk
  • Nov 30, 2025

SAP outlines a unified approach to European AI and cloud sovereignty, focusing on data control, compliance and transparent enterprise adoption.

AI Took Over Customer Experience in 2025. These 10 Innovations Show How

  AI Took Over Customer Experience in 2025. These 10 Innovations Show How

  • by Brij Pahwa
  • Nov 28, 2025

AI transformed customer experience in 2025 with predictive service, voice AI, sentiment engines, WhatsApp bots, and autonomous workflows.

Microsoft Copilot to Exit WhatsApp

  Microsoft Copilot to Exit WhatsApp Following Platform’s New Rules

  • by Martech Desk
  • Nov 27, 2025

Microsoft will remove Copilot from WhatsApp next year after platform enforces stricter rules on third-party AI chatbots, affecting integrations globally.

martech

  From clinics to floodplains: five ways MarTech is solving real-world problems

  • by Brij Pahwa
  • Oct 3, 2025

From health to floods, classrooms to farms, MarTech tools are being repurposed to solve real-world problems, driving impact through data, targeting, and timely engagement.

Jio Haptik Introduces Affordable AI Agents for India’s Small Businesses

  Jio Haptik Introduces Affordable AI Agents for India’s Small Businesses

  • by Martech Desk
  • Sep 6, 2025

Jio Haptik launches ₹10,000-per-year WhatsApp AI agents for India’s small businesses, making advanced customer automation accessible and affordable.

WhatsApp Introduces AI Writing Help With Privacy-First Approach

  WhatsApp Introduces AI Writing Help With Privacy-First Approach

  • by Martech Desk
  • Aug 29, 2025

WhatsApp launches AI-powered writing help, enabling users to rewrite and summarize messages while keeping chats private with end-to-end encryption.

SAP Labs India inaugurated its 2nd Bengaluru R&D campus

  SAP Labs India Opens €194M Innovation Park in Bengaluru to Accelerate AI-led R&D

  • by Martech Desk
  • Aug 6, 2025

SAP Labs India inaugurated its second Bengaluru R&D campus with €194M investment, boosting AI development and scaling to 15,000 engineers.

ConvozenAI Launches No-Code Platform

  ConvozenAI Launches No-Code Platform for Building WhatsApp-Based AI Agents

  • by Martech Desk
  • Aug 3, 2025

ConvozenAI launches no-code platform for building WhatsApp-based AI agents in under 10 minutes, enabling multilingual, voice-enabled bots for 24/7 business automation.

SAP and IIMA Ventures Launch Northeast Growth Labs in India

  SAP and IIMA Ventures Launch Northeast Growth Labs to Boost Social Enterprises in India

  • by Martech Desk
  • Aug 2, 2025

SAP and IIMA Ventures launch Northeast Growth Labs to support social enterprises in Northeast India with mentorship, funding access, and capacity-building for inclusive innovation.

Hemant Kumar - Chief Digital & Distributor Officer, Tata Asset Management

  Tata Asset Management Launches AI-powered WhatsApp Bot to Simplify Investing

  • by Martech Desk
  • Jul 3, 2025

Tata Asset Management launches ‘Mr. Simple’, an AI WhatsApp bot to help users invest, redeem, and manage mutual funds through simple, conversational interactions.

Perplexity AI in WhatsApp

  From Chatbot to Digital Companion: Perplexity AI Adds Task Scheduling to WhatsApp Chatbot

  • by Martech Desk
  • Jun 26, 2025

Perplexity AI expands its WhatsApp chatbot with a new task scheduling feature, pushing its evolution from a search-based assistant to a more productivity-focused AI companion.

WhatsApp Meta AI Summary

  WhatsApp to Get Meta AI-Powered Message Summaries and Smart Reply Tools

  • by Martech Desk
  • Jun 13, 2025

WhatsApp is testing new Meta AI features that can summarize long chats and assist with writing responses, aiming to boost productivity and ease of use.

Newsletter

Subscribe for our daily news


Popular Posts

  • Samsung Expands Galaxy AI With New Health Assistant Beta

    • Jul 24,2026
  • The 4 Ps Brands Need to Win Visibility in AI Search

    • Jul 22,2026
  • Why the CMS Is Becoming the AI Operating System for Brands

    • Jul 20,2026
  • OpenAI Names Uday Ruddarraju CTO of Compute Amid AI Infrastructure Push

    • Jul 21,2026
  • Axis Finance Names Abhishek Bose as Chief Data Officer

    • Jul 20,2026

About Martech News

India’s definitive source for marketing technology news, insights, and trends. Stay ahead with the latest in AI, product strategy, and innovation shaping the future of marketing.

Useful Links

  • Industry News & Trends
  • Expert Speak
  • Latest News
  • Videos
  • Authors

Other Links

  • Privacy Policy
  • Events

CONNECT WITH US

Subscribe to the latest news from MartechAI.com