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Tags: Chatgpt

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OpenAI Launches GPT-6 Astra

  OpenAI Launches GPT-6 Astra, Its Most Advanced AI Model Yet

  • by Martech Desk
  • 2 days ago

OpenAI has launched GPT-6 Astra with advanced computer-use, coding, research and cybersecurity capabilities as it expands AI into complex multi-step tasks.

Mamaearth Becomes First Indian Brand to Advertise on ChatGPT

  Mamaearth Becomes First Indian Brand to Advertise on ChatGPT, Says Ghazal Alagh

  • by Martech Desk
  • 4 days ago

Mamaearth has entered ChatGPT advertising through a Criteo partnership as Honasa Consumer experiments with conversational AI as a new channel for brand discovery.

This is an AI-generated image.

  Sam Altman Says OpenAI’s Astra AI Model Will Launch Soon

  • by Martech Desk
  • 5 days ago

Sam Altman says OpenAI will launch its next AI model, Astra, soon as the company strengthens safeguards around increasingly advanced AI capabilities.

ChatGPT Becomes First AI Chatbot to Face Tougher EU Digital Rules

  ChatGPT Becomes First AI Chatbot to Face Tougher EU Digital Rules

  • by Martech Desk
  • 1 week ago

ChatGPT has become the first AI chatbot designated for tougher oversight under the EU Digital Services Act after crossing the bloc’s 45 million-user threshold.

Sandhya Devanathan

  OpenAI Taps Sandhya Devanathan to Lead Southeast Asia and Australia

  • by Martech Desk
  • 1 week ago

Sandhya Devanathan joins OpenAI as VP for Southeast Asia and Australia after more than a decade at Meta, taking charge of growth, partnerships and operations.

OpenAI Brings Ads to ChatGPT Free and Go Users in India

  OpenAI Brings Ads to ChatGPT Free and Go Users in India

  • by Martech Desk
  • 1 week ago

OpenAI is launching ChatGPT Ads in India for Free and Go users, starting with 50 brands and introducing an Ads Manager for marketers in September.

AI MarTech Firm Tec-Do

  AI MarTech Firm Tec-Do Raises Fresh Funding to Expand Agentic Commerce Push

  • by Martech Desk
  • Aug 24, 2026

AI MarTech firm Tec-Do raises fresh funding led by Huatai-General Atlantic to expand its Navos multi-agent platform, AI models and Agentic Commerce push.

ChatGPT

  ChatGPT Can Now Read, Search and Send Apple Messages on Mac

  • by Martech Desk
  • Aug 23, 2026

OpenAI adds an Apple Messages plug-in to ChatGPT on Mac, allowing users to search conversations, draft replies and send iMessage, SMS and RCS texts.

Instabase

  Instabase Becomes SuperApp, Brings ChatGPT, Claude, Gemini and Grok Into One Workspace

  • by Martech Desk
  • Aug 18, 2026

Instabase becomes SuperApp and launches an AI collaboration workspace bringing GPT, Claude, Gemini, Grok and teams together in a shared environment.

Dali Rajic, Revenue Chief, OpenAI

  OpenAI Names Dali Rajic Revenue Chief as Leadership Changes Continue

  • by Martech Desk
  • Aug 17, 2026

OpenAI appoints former Wiz executive Dali Rajic as chief revenue officer, replacing Denise Dresser as the company expands its enterprise AI business.

Lost Your Shoes? Goa Man Turns to ChatGPT

  Lost Your Shoes? Goa Man Turns to ChatGPT to Find Footwear at Ujjain Temple

  • by Martech Desk
  • Aug 17, 2026

A Goa-based cybersecurity professional used ChatGPT’s image-analysis capabilities to locate his lost clogs among rows of footwear outside Ujjain’s Mahakaleshwar Temple.

L'Oréal

  L'Oréal Expands AI Across Marketing, Content and Beauty Discovery

  • by Martech Desk
  • Aug 16, 2026

L'Oréal is expanding AI across content creation, media investment and beauty discovery as it adapts its marketing strategy to changing consumer behaviour.

Rajasthan Royals Turn to AI for IPL Auctions

  Rajasthan Royals Turn to AI for IPL Auctions, Match Strategy and Marketing

  • by Martech Desk
  • Aug 16, 2026

Rajasthan Royals is using AI across IPL auctions, match analytics, scouting, marketing and ticketing as it expands its data-led approach to cricket operations.

Brad Lightcap

  Brad Lightcap to Leave OpenAI After Eight Years

  • by Martech Desk
  • Aug 12, 2026

Former OpenAI COO Brad Lightcap is leaving the AI company after eight years and plans to start a new venture following his move to special projects earlier in 2026.

Zoom

  Zoom Turns to Creators to Boost Visibility in AI Search

  • by Martech Desk
  • Aug 11, 2026

Zoom is using creator partnerships to build authority and test whether third-party content can strengthen its visibility across AI-generated search results.

OpenAI’s AI Smart Speaker Could Cost $300 to $400

  OpenAI’s AI Smart Speaker Could Cost $300 to $400 and Launch in 2027

  • by Martech Desk
  • Aug 9, 2026

OpenAI’s first AI smart speaker could cost between $300 and $400, with the screen-free, Jony Ive-designed device reportedly targeting a 2027 launch.

Adobe Brings Over 70 Creative Tools to ChatGPT

  Adobe Brings Over 70 Creative Tools to ChatGPT with Unified Plugin

  • by Martech Desk
  • Aug 9, 2026

Adobe has launched a unified ChatGPT plugin bringing over 70 tools from Photoshop, Acrobat, Premiere, Firefly and other apps into conversational workflows.

OpenAI Reaches One Billion Active Users

  OpenAI Reaches One Billion Active Users as GPT-5.6 Prices Drop

  • by Martech Desk
  • Aug 6, 2026

OpenAI has surpassed one billion active users while cutting GPT-5.6 pricing, making its AI models more affordable for developers and enterprises.

Apple Revamps Siri AI to Take on ChatGPT and Gemini

  Apple Revamps Siri AI to Take on ChatGPT and Gemini

  • by Martech Desk
  • Aug 5, 2026

Apple is revamping Siri into a conversational AI chatbot, expanding Apple Intelligence to compete with ChatGPT, Gemini and other leading AI assistants.

This is an AI-generated image.

  YouTuber Hank Green Apologises for Heavy AI Use in Content Creation

  • by Martech Desk
  • Aug 3, 2026

YouTuber Hank Green says his reliance on AI became unhealthy, apologising to fans and pledging to reduce AI use in future content creation.

OpenAI Appoints Sarthak Arora to Founding Startups Team in India

  OpenAI Appoints Sarthak Arora to Founding Startups Team in India

  • by Martech Desk
  • Jul 31, 2026

OpenAI has appointed Sarthak Arora as a founding member of its startups team in India, strengthening its engagement with the country's fast-growing AI startup ecosystem.

The New Brand Battle Is to Become ChatGPT’s Answer

  Forget Page One: The New Brand Battle Is to Become ChatGPT’s Answer

  • by Brij Pahwa
  • Jul 29, 2026

As AI assistants reshape online shopping, brands are shifting focus from Google rankings to AI recommendations, making trust, structured data and credibility critical for visibility.

OpenAI Upgrades ChatGPT Ads

  OpenAI Upgrades ChatGPT Ads With Conversion Bidding and Advanced Measurement Tools

  • by Martech Desk
  • Jul 29, 2026

OpenAI has added conversion bidding, stronger measurement and new campaign management features to ChatGPT Ads, expanding capabilities for performance marketers.

OpenAI Brings Voice-Powered AI Experience to ChatGPT Desktop App

  OpenAI Brings Voice-Powered AI Experience to ChatGPT Desktop App

  • by Martech Desk
  • Jul 27, 2026

OpenAI has launched ChatGPT Voice for its desktop app, enabling hands-free AI interactions, voice-controlled workflows and GPT-Live capabilities on macOS and Windows.

The AI Tools Reshaping Recruitment Marketing in 2026

  The AI Tools Reshaping Recruitment Marketing in 2026

  • by Anupama Mitra
  • Jul 27, 2026

AI is transforming recruitment marketing in 2026. Explore how Canva, Adobe Firefly, ChatGPT, Jasper and Synthesia are helping employers build faster, smarter talent campaigns.

Apple Health Meets ChatGPT

  Apple Health Meets ChatGPT, but Privacy Remains a Key Question

  • by Martech Desk
  • Jul 27, 2026

OpenAI's Apple Health integration for ChatGPT offers personalized health insights while raising new questions around AI privacy, data sharing and user consent.

OpenAI Rolls Out ChatGPT Voice

  OpenAI Rolls Out ChatGPT Voice to Desktop App With AI Agent Controls

  • by Martech Desk
  • Jul 26, 2026

OpenAI has launched ChatGPT Voice on its desktop app, enabling users to control AI agents, manage tasks and interact naturally using GPT-Live voice technology.

5paisa Capital Partners With OpenAI

  5paisa Capital Partners With OpenAI to Launch AI-Powered Investing

  • by Martech Desk
  • Jul 20, 2026

5paisa Capital has partnered with OpenAI to deliver AI-powered investing, personalised market insights and conversational trading experiences through ChatGPT.

L2T Rebrands with .AI Domain

  L2T Rebrands with .AI Domain to Expand AI-Powered Dealership Marketing

  • by Martech Desk
  • Jul 18, 2026

L2T has adopted a .ai domain to reflect its AI-powered dealership marketing platform, expanding capabilities across customer data, automation, generative AI and AI search.

How Businesses Can Win Visibility in ChatGPT and AI Search

  Beyond Google: How Businesses Can Win Visibility in ChatGPT and AI Search

  • by Anupama Mitra
  • Jul 17, 2026

AI search is reshaping digital discovery. Learn how businesses can improve visibility in ChatGPT, Gemini, Copilot and Perplexity beyond traditional SEO.

OpenAI and Jony Ive's First AI Hardware

  OpenAI and Jony Ive's First AI Hardware May Be a Screenless Home Companion

  • by Martech Desk
  • Jul 16, 2026

OpenAI is reportedly developing a portable screenless AI companion with ChatGPT, cameras and sensors as it expands into consumer hardware.

Dropbox Deepens ChatGPT and Claude Integration

  Dropbox Deepens ChatGPT and Claude Integration to Power Workplace AI

  • by Martech Desk
  • Jul 15, 2026

Dropbox has expanded integrations with ChatGPT and Claude, enabling users to securely access, manage and collaborate on files across AI assistants.

OpenAI Introduces ChatGPT Features Designed for Families

  OpenAI Introduces ChatGPT Features Designed for Families

  • by Martech Desk
  • Jul 13, 2026

OpenAI has introduced new ChatGPT features for families, including shared workspaces, collaborative tools and enhanced parental controls for household AI use.

Google AI Overviews Outpace LLMs in Discovery Traffic

  Google AI Overviews Outpace LLMs in Discovery Traffic, New Report Shows

  • by Martech Desk
  • Jul 11, 2026

Google leads AI-driven discovery while ChatGPT remains the largest standalone AI referral source, highlighting the growing importance of AI-first search strategies.

OpenAI Launches ChatGPT Work for Enterprise Productivity

  OpenAI Launches ChatGPT Work for Enterprise Productivity

  • by Martech Desk
  • Jul 11, 2026

OpenAI has launched ChatGPT Work, an enterprise AI platform designed to help professionals automate tasks, collaborate securely and improve workplace productivity.

Are Companies Losing Website Traffic to AI?

  Are Companies Losing Website Traffic to AI? The Click Economy Is Being Rewritten

  • by Anupama Mitra
  • Jul 10, 2026

AI is reshaping website traffic as search shifts to direct answers and AI recommendations, forcing marketers to rethink SEO, content strategy and digital visibility.

How Often Do AI Models Mention Your Brand?

  How Often Do AI Models Mention Your Brand? Why It Matters Now

  • by Anupama Mitra
  • Jul 3, 2026

AI visibility is emerging as a key marketing metric as brands compete for mentions in ChatGPT, Gemini and Claude, reshaping digital discovery beyond traditional SEO.

Prabhjeet Singh to Lead India Business, OpenAI (M.D)

  OpenAI Picks Former Uber India Head Prabhjeet Singh to Lead India Business

  • by Martech Desk
  • Jun 27, 2026

OpenAI has appointed former Uber India President Prabhjeet Singh as Managing Director for India to drive business growth, partnerships and AI adoption.

AI Is Changing Digital Marketing in 2026

  AI Is Changing Digital Marketing in 2026. The Old Playbook Is Breaking

  • by Anupama Mitra
  • Jun 26, 2026

AI is transforming digital marketing in 2026, reshaping search, personalization, customer journeys and brand discovery as marketers adapt to AI-driven consumer behavior.

Shopee Brings ChatGPT Shopping

  Shopee Brings ChatGPT Shopping To Its Platform In New OpenAI Partnership

  • by Martech Desk
  • Jun 23, 2026

Shopee is partnering with OpenAI to integrate ChatGPT Shopping, bringing AI-powered product discovery and recommendations to users.

OpenAI Prepares GPT-5.6 Models

  OpenAI Reportedly Prepares GPT-5.6 Models For Upcoming Release

  • by Martech Desk
  • Jun 23, 2026

OpenAI is reportedly preparing GPT-5.6 models, with early reports pointing to stronger coding, larger context and possible voice upgrades.

Why Consumers Are Starting to Trust ChatGPT More Than Ads

  Why Consumers Are Starting to Trust ChatGPT More Than Ads

  • by Anupama Mitra
  • Jun 22, 2026

Consumers are increasingly using ChatGPT and AI assistants for product research, creating a new trust challenge for advertisers and brands.

SEO.co Launches Free AI Prompt Library

  SEO.co Launches Free AI Prompt Library for Marketers and SEO Teams

  • by Martech Desk
  • Jun 21, 2026

SEO.co has launched a free AI prompt library designed to help marketers, SEO professionals and businesses improve content creation and search performance.

AI Shopping Assistants vs Influencers

  AI Shopping Assistants vs Influencers: Who Really Decides What We Buy?

  • by Anupama Mitra
  • Jun 19, 2026

AI shopping assistants are reshaping product discovery, but influencers continue to drive trust and inspiration. Here's how both are influencing purchase decisions.

ChatGPT Market Share Drops Below 50% for the First Time

  ChatGPT Market Share Drops Below 50% for the First Time

  • by Martech Desk
  • Jun 17, 2026

ChatGPT's market share has fallen below 50% for the first time, signaling intensifying competition in the rapidly growing AI assistant market.

Nykaa Partners OpenAI

  Nykaa Partners OpenAI to Enable AI-Powered Shopping on ChatGPT

  • by Martech Desk
  • Jun 17, 2026

Nykaa has partnered with OpenAI to bring AI-powered product discovery to ChatGPT, expanding how consumers search, explore and shop for beauty products.

Housing.com Launches Property Search Experience on ChatGPT

  Housing.com Launches Property Search Experience on ChatGPT through Conversational AI

  • by Martech Desk
  • Jun 12, 2026

Housing.com has launched a native property search experience on ChatGPT, enabling users to discover, compare and explore homes through conversational AI.

Visa Integrates Payment Network With ChatGPT

  Visa Integrates Payment Network With ChatGPT for AI-Powered Shopping

  • by Martech Desk
  • Jun 12, 2026

Visa has integrated its payment network with ChatGPT, enabling AI-assisted shopping and bringing conversational commerce closer to mainstream adoption.

Google Lowers AI Subscription Costs

  Google Lowers AI Subscription Costs Amid Intensifying Competition

  • by Martech Desk
  • Jun 11, 2026

Google has reduced the price of its AI subscription plans, intensifying competition with OpenAI, Anthropic and other players in the fast-growing consumer AI market.

Anthropic Launches Claude Mythos 5

  Anthropic Launches Claude Mythos 5 With Enhanced Reasoning and Coding Capabilities

  • by Martech Desk
  • Jun 11, 2026

Anthropic has introduced Claude Mythos 5, bringing stronger reasoning, coding and enterprise AI capabilities as competition intensifies among AI leaders.

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