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Amandeep Singh Kochar, EVP Experience Strategy and Martech Head, Havas CX India

  Amandeep Singh Kochar Joins Havas CX India as EVP Experience Strategy and Martech Head

  • by Martech Desk
  • 2 days ago

Havas CX India has appointed Amandeep Singh Kochar as EVP Experience Strategy and Martech Head, reinforcing its focus on customer experience, data and technology-led transformation.

Generative Engine Optimization (GEO)

  When Google Stops Showing Links: Why Marketers Are Rethinking Search Itself

  • by Anupama Mitra
  • 3 days ago

As AI-driven search tools replace traditional links with generated answers, marketers are rethinking discovery. Generative Engine Optimization is emerging as the next evolution of search strategy.

Apple AI Pin Could Launch in 2027 as Competition in AI Wearables Rises

  Apple AI Pin Could Launch in 2027 as Competition in AI Wearables Rises

  • by Martech Desk
  • 3 days ago

Apple is exploring an AI-powered wearable pin with cameras and microphones as part of its expanding hardware strategy, aiming to compete in the fast-evolving AI device market. (under 200 chars)

Tamil Nadu Expands AI and Deep Tech Push to Drive Innovation Beyond Major Cities

  Tamil Nadu Expands AI and Deep Tech Push to Drive Innovation Beyond Major Cities

  • by Martech Desk
  • 5 days ago

Tamil Nadu is partnering with industry and academia to expand AI and deep tech innovation beyond major cities, aiming to build a more distributed and inclusive technology ecosystem.

ElevenLabs Crosses $330 Million ARR as Voice AI Adoption Accelerates

  ElevenLabs Crosses $330 Million ARR as Voice AI Adoption Accelerates

  • by Martech Desk
  • 1 week ago

Voice AI company ElevenLabs crossed $330 million in annual recurring revenue last year, reflecting rapid enterprise adoption of synthetic voice technology.

Dev Mehta, Director of Marketing, PointGuard AI

  Dev Mehta Appointed Director of Marketing at PointGuard AI

  • by Martech Desk
  • 1 week ago

PointGuard AI has appointed Dev Mehta as Director of Marketing to strengthen brand strategy and go to market efforts in AI security.

IndiaAI Mission Sets Up 62 AI Data Labs Across Uttar Pradesh

  IndiaAI Mission Sets Up 62 AI Data Labs Across Uttar Pradesh

  • by Martech Desk
  • 1 week ago

The IndiaAI Mission has unveiled 62 AI data labs across Uttar Pradesh to support talent development, research, and adoption of artificial intelligence.

Infosyns Plans Enterprise Rollout of Cognition’s AI software Engineer Devi

  Infosys Plans Enterprise Rollout of Cognition’s AI software Engineer Devin

  • by Martech Desk
  • Jan 8, 2026

Infosys plans to deploy Cognition’s AI software engineer Devin across enterprises, reflecting growing adoption of autonomous AI in software development.

Samsung Expands AI capabilities as Gemini features Reach 800 Million Devices

  Samsung Expands AI capabilities as Gemini features Reach 800 Million Devices

  • by Martech Desk
  • Jan 6, 2026

Samsung expands its AI push by bringing Gemini features to nearly 800 million devices, strengthening its AI-led ecosystem across consumer technology.

OpenAI develops new voice model as it prepares for AI hardware debut

  OpenAI Develops New Voice Model as it Prepares for AI Hardware Debut

  • by Martech Desk
  • Jan 5, 2026

OpenAI is reportedly developing a new voice model as it prepares for an AI hardware launch, signalling a stronger push into multimodal and voice-based AI systems.

Perplexity CEO Signals Shift toward AI devices as Search Platforms Evolve

  Perplexity CEO Signals Shift toward AI devices as Search Platforms Evolve

  • by Martech Desk
  • Jan 5, 2026

Perplexity CEO Aravind Srinivas signals interest in AI devices, pointing to a shift in how AI-driven search and information discovery may evolve.

Startups Rethink Product Strategy as Post Humane AI Wearables Era Takes Shape

  Startups Rethink Product Strategy as Post Humane AI Wearables Era Takes Shape

  • by Martech Desk
  • Jan 4, 2026

As AI wearables move beyond screens, startups are rethinking product design, user trust and business models in an emerging post smartphone era.

Sam Altman and Jony Ive Collaborate on New AI Product Aimed at Education and Creativity

  Sam Altman and Jony Ive Collaborate on New AI Product Aimed at Education and Creativity

  • by Martech Desk
  • Jan 1, 2026

OpenAI CEO Sam Altman and designer Jony Ive are developing their first product together, focusing on addressing challenges faced by students and creators.

Coforge Launches EvolveOps AI to Automate and Modernise IT Operations

  Coforge Launches EvolveOps AI to Automate and Modernise IT Operations

  • by Martech Desk
  • Dec 26, 2025

Coforge has launched EvolveOps AI, an agentic AI-powered IT operations platform designed to automate workflows, improve system reliability and reduce operational complexity.

Reverse Influencing: When Consumers Start Shaping AI, Not Brands

  Reverse Influencing: When Consumers Start Shaping AI, Not Brands

  • by Anupama Mitra
  • Dec 24, 2025

As AI-led discovery grows, consumers are influencing how brands are described, ranked, and recommended—shifting power from brand messaging to collective user signals and behaviour.

IBM Commits to Training Five Million Indian Youth in AI and Quantum Skills by 2030

  IBM Commits to Training Five Million Indian Youth in AI and Quantum Skills by 2030

  • by Martech Desk
  • Dec 21, 2025

IBM plans to skill five million learners in India in AI, cybersecurity and quantum computing by 2030 through its SkillsBuild education initiative.

OpenAI Opens App Submissions for ChatGPT Integration

  OpenAI Opens App Submissions for ChatGPT Integration

  • by Martech Desk
  • Dec 19, 2025

OpenAI allows developers to submit third party apps for integration within ChatGPT, signalling a shift toward a broader AI platform ecosystem.

Xiaomi Expands AI Capabilities With Open Source Model

  Xiaomi Expands AI Capabilities With Open Source Model MiMo-V2-Flash

  • by Martech Desk
  • Dec 19, 2025

Xiaomi launches MiMo-V2-Flash, an open source large language model designed for reasoning, coding and agent tasks with high speed and low cost access.

Eric Schmidt Flags Growing Impact of AI on Software Coding Jobs

  Eric Schmidt Flags Growing Impact of AI on Software Coding Jobs

  • by Martech Desk
  • Dec 18, 2025

Former Google CEO Eric Schmidt warns that advances in artificial intelligence could significantly reshape software development and coding jobs worldwide.

OpenAI Builds Sora’s Android App in 28 Days Using Codex

  OpenAI Builds Sora’s Android App in 28 Days Using Codex

  • by Martech Desk
  • Dec 15, 2025

OpenAI built the Android app for Sora in just 28 days using Codex, highlighting how AI assisted development is reshaping software delivery timelines.

OpenAI Unveils GPT-5.2 With Emphasis on Reliability and Professional Use

  OpenAI Unveils GPT-5.2 With Emphasis on Reliability and Professional Use

  • by Martech Desk
  • Dec 14, 2025

OpenAI launches GPT-5.2 with a focus on reliability, real-world applications and professional-grade performance across enterprise and developer use cases.

Denise Dresser, Chief Revenue Officer, OpenAI

  OpenAI Appoints Slack CEO Denise Dresser as Chief Revenue Officer

  • by Martech Desk
  • Dec 13, 2025

OpenAI appoints Slack CEO Denise Dresser as Chief Revenue Officer to strengthen enterprise monetisation and global commercial strategy.

OpenAI Introduces Certification Courses

  OpenAI Introduces Certification Courses to Support Global AI Skills Development

  • by Martech Desk
  • Dec 11, 2025

OpenAI launches its first certification courses to help professionals build practical AI skills and support workforce readiness worldwide.

Salesforce Reports Record Q3 FY26 Revenue

  Salesforce Reports Record Q3 FY26 Revenue and Raises Annual Forecast

  • by Martech Desk
  • Dec 6, 2025

Salesforce reports record Q3 FY26 results driven by AI products Agentforce and Data Cloud and raises its full year revenue forecast.

AI vs Fake Reviews: Can Tech Clean Up India’s Online Ratings?

  AI vs Fake Reviews: Can Tech Clean Up India’s Online Ratings?

  • by Anupama Mitra
  • Dec 4, 2025

AI tools and new BIS guidelines are reshaping India’s response to fake online reviews as platforms, regulators and brands step up efforts to restore trust in digital ratings.

The Deep Shift in Ad Fraud: AI Bots vs AI Defenders

  The Deep Shift in Ad Fraud: AI Bots vs AI Defenders

  • by Anupama Mitra
  • Nov 27, 2025

AI-driven ad fraud is escalating rapidly as generative bots mimic real users. Brands deploy advanced AI defenses to protect ad spend, security, and trust.

Ten Martech Tools CMOs Are Quietly Adding To Their Stack

  Ten Martech Tools CMOs Are Quietly Adding To Their Stack

  • by Brij Pahwa
  • Nov 26, 2025

AI-enabled martech tools are reshaping India’s marketing workflow, boosting speed, personalisation and automation across creative, media and operations.

OpenAI’s Upcoming AI Device Promises a Screenless, Calmer Alternative to Smartphones

  OpenAI’s Upcoming AI Device Promises a Screenless, Calmer Alternative to Smartphones

  • by Martech Desk
  • Nov 26, 2025

OpenAI and design lead Jony Ive preview a screenless AI device prototype described as simpler and calmer than the iPhone, blending voice-first AI with minimal distraction.

Salesforce India Reports 47 Percent FY25 Revenue Growth because of Agentic AI Strategy

  Salesforce India Reports 47 Percent FY25 Revenue Growth because of Agentic AI Strategy

  • by Martech Desk
  • Nov 26, 2025

Salesforce India records 47 percent FY25 revenue growth and increases focus on agentic AI transformation across enterprise customers.

TCS Launches AI Platform to Enhance Clinical Trial Oversight and Drug Development

  TCS Launches AI Platform to Enhance Clinical Trial Oversight and Drug Development

  • by Martech Desk
  • Nov 25, 2025

TCS launches an AI platform to improve clinical trial oversight, quality management and decision-making for global life sciences and healthcare organisations.

Clevertap

  AI Is About To Change How Every Indian Buys Anything: Anand Jain, CleverTap

  • by Brij Pahwa
  • Nov 19, 2025

Interview with Anand Jain, Co-Founder and CMO, CleverTap by Brij Pahwa, Editorial Lead, e4m and MartechAI.com

US-based VideoDB Acquires Chennai’s Devzery to Strengthen AI Software Testing Capabilities

  US-based VideoDB Acquires Chennai’s Devzery to Strengthen AI Software Testing Capabilities

  • by Martech Desk
  • Nov 13, 2025

VideoDB acquires Chennai-based AI testing startup Devzery to boost AI-driven software testing automation and expand its India operations.

Hitachi Vantara launches Hitachi iQ Studio to simplify agentic AI development

  Hitachi Vantara launches Hitachi iQ Studio to simplify agentic AI development

  • by Martech Desk
  • Nov 9, 2025

Hitachi Vantara introduces Hitachi iQ Studio, an enterprise platform designed to accelerate and simplify the development of agentic AI applications.

Sharad Agarwal,  India Head, Tesla

  Tesla appoints Sharad Agarwal as India Head to drive electric mobility operations

  • by Martech Desk
  • Nov 7, 2025

Tesla appoints former Lamborghini India head Sharad Agarwal to lead its India operations, signaling a stronger focus on local EV expansion and strategy.

Microsoft Introduces Autonomous AI Agents to Automate End-to-End Business Workflows

  Microsoft Introduces Autonomous AI Agents to Automate End-to-End Business Workflows

  • by Martech Desk
  • Nov 3, 2025

Microsoft launches autonomous AI agents designed to automate entire business workflows across industries, enhancing productivity and decision-making.

IBM and AICTE Launch National AI Lab in Delhi to Strengthen India’s Tech Talent Pipeline

  IBM and AICTE Launch National AI Lab in Delhi to Strengthen India’s Tech Talent Pipeline

  • by Martech Desk
  • Nov 2, 2025

IBM and AICTE have launched a National AI Lab in New Delhi to enhance India’s AI education, skill development, and research collaboration.

RAG in Marketing

  RAG in Marketing: What It Is, How It Works, and Where It Actually Delivers Value

  • by Brij Pahwa
  • Oct 31, 2025

RAG (Retrieval-Augmented Generation) is reshaping marketing by grounding AI in real data, enabling smarter insights, personalized content, and context-aware customer engagement across campaigns.

OpenAI Offers One-Year Free ChatGPT Go Access to Indian Users Ahead of Bengaluru DevDay

  OpenAI Offers One-Year Free ChatGPT Go Access to Indian Users Ahead of Bengaluru DevDay

  • by Martech Desk
  • Oct 29, 2025

OpenAI to provide one-year free access to ChatGPT Go in India from November 4, ahead of its Bengaluru DevDay event, aiming to expand user adoption and AI engagement.

martech revenue

  Global MarTech Spending: The Numbers Behind a Rapidly Expanding Industry

  • by Anupama Mitra
  • Oct 25, 2025

Globally, most technology investment goes into automation, analytics, and content management.

Biju Davis, Senior Vice President InvoiceCloud

  InvoiceCloud Announces India Leadership Biju Davis as Senior Vice President

  • by Martech Desk
  • Oct 24, 2025

InvoiceCloud appoints Biju Davis as Senior VP and India Site Leader to drive innovation, delivery excellence, and expansion from its Hyderabad Centre.

Google Launches ‘Google Skills’ Platform Offering 3,000 AI and Digital Courses

  Google Launches ‘Google Skills’ Platform Offering 3,000 AI and Digital Courses

  • by Martech Desk
  • Oct 24, 2025

Google introduces ‘Google Skills’, a new global learning platform offering over 3,000 courses in AI, digital literacy, and cloud technologies to expand workforce readiness.

OpenAI Reportedly Developing AI Systems to Automate Entry-Level Banking Roles

  OpenAI Reportedly Developing AI Systems to Automate Entry-Level Banking Roles

  • by Martech Desk
  • Oct 23, 2025

OpenAI is reportedly working on AI models designed to automate junior banking and financial analyst roles, reshaping how financial institutions manage entry-level operations.

Google Unveils Unified AI Studio

  Google Unveils Unified AI Studio with Smarter Workflow and Grounding Tools

  • by Martech Desk
  • Oct 22, 2025

Google launches a new unified AI Studio featuring a single playground, grounding support, and smarter workflow tools to simplify development and improve AI reliability for enterprises and developers.

Dreamdata Raises $55 Million Series B to Help B2B Marketers

  Dreamdata Raises $55 Million Series B to Help B2B Marketers Drive AI-Led Revenue Growth

  • by Martech Desk
  • Oct 15, 2025

Dreamdata secures $55 million Series B funding to expand its AI-driven B2B revenue attribution platform and strengthen data-led marketing innovation.

RainFocus Announces Strategic Investment

  RainFocus Announces Strategic Investment to Build an AI-Native Future

  • by Martech Desk
  • Oct 13, 2025

RainFocus invests in AI-native innovation to transform event marketing, analytics, and customer engagement for a data-driven future.

Humans Expands Page Intelligence to Strengthen Invalid Traffic Detection

  Humans Expands Page Intelligence to Strengthen Invalid Traffic Detection

  • by Martech Desk
  • Oct 8, 2025

Humans enhances Page Intelligence to improve invalid traffic detection, helping advertisers protect budgets and boost campaign performance.

Anthropic and Accel to Host First India Developer Event in Bengaluru

  Anthropic and Accel to Host First India Developer Event in Bengaluru

  • by Martech Desk
  • Oct 3, 2025

Anthropic, in partnership with Accel, will host its first India Developer Day in Bengaluru on October 11, focusing on AI talent, innovation, and collaboration.

Salesforce Expands AI Portfolio with Agentforce Vibes

  Salesforce Expands AI Portfolio with Agentforce Vibes, an Enterprise Vibe Coding Tool

  • by Martech Desk
  • Oct 3, 2025

Salesforce launches Agentforce Vibes, an AI-powered enterprise vibe coding tool that uses natural language prompts to build apps and workflows, expanding its AI-driven developer suite.

OpenAI Reports $4.3 Billion First-Half Revenue Amid AI Growth

  OpenAI Reports $4.3 Billion First-Half Revenue Amid AI Growth

  • by Martech Desk
  • Oct 2, 2025

OpenAI posts $4.3 billion in first-half 2025 revenue, reflecting strong AI adoption across sectors while balancing growth with mounting costs.

Lovable Launches Cloud and AI Platform

  Lovable Launches Cloud and AI Platform to Simplify Full-Stack App Development

  • by Martech Desk
  • Oct 1, 2025

Lovable introduces its Cloud and AI platform to streamline full-stack app development, making coding faster, more collaborative, and accessible for developers worldwide.

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