For us, as an international bank, talk about AI began a few years ago, and we even created a group called SoGen AI to explore AI use cases for our daily banking operations.
The long term “North Star” is a world where every function in the company, from supply chain to marketing, has platforms with agents and decision tools that make work more intelligent.
In this conversation, he discusses first party data, AI driven personalization, DPDP, AI agents, and what the next five years will look like for modern marketing.
Interview with Anand Jain, Co-Founder and CMO, CleverTap by Brij Pahwa, Editorial Lead, e4m and MartechAI.com
Marketing teams are reaching the same conclusion: combining data, AI and automation turns every customer click into higher engagement and sales
Vasundhara Mudgil joins OpenAI as India Communications Lead, bringing nearly two decades of experience in media and technology communications.
The book focuses on practical frameworks that can support marketers through different stages of MarTech maturity.
India’s MeitY launches comprehensive AI Governance Guidelines focused on human-centred, responsible AI ahead of India-AI Impact Summit 2026.
In a country like India, making ads in regional languages reaches a far bigger audience in comparison to ads made in English.
Forty percent of Indian workers already use AI-related skills on the job, and marketing departments are no exception.
The biggest returns are flowing to companies that connect media with commerce data, compress creative production cycles, and bake experimentation into daily workflows.
A growing majority now report that more than one sixth of their marketing spend goes into platforms, analytics, data pipelines, and workflow tools.
OpenAI launches GPT-5 Codex, its most advanced AI coding model yet, bringing agentic programming, tool integrations, and improved accuracy to developers worldwide.
AI experts predict AGI could emerge by 2027, raising debates on readiness, ethics, and global impact as industries and governments prepare for transformative change.
Campaigns need to be hyper-personalized and even hyper-local,” says Anand, pointing to examples where CPG brands created over 1,200 ad variants to see which performed best.
ADMA launches AI training for 29 senior marketers, aiming to bridge the skills gap and prepare the industry for responsible, effective adoption of artificial intelligence.
India’s youth face AI-driven disruption. While automation risks job losses, strategic adoption, skilling, and creative industries could turn the challenge into opportunity.
Agentic AI is quietly entering daily life, reshaping how we work, shop, and interact with technology.
Guest Column: Yatnesh Pandey, VP-Marketing, GreenPly Industries, shares how marketing can help businesses stay relevant, resilient, and growth-focused in uncertain times
EY India appoints Gaurav Bhalotia as CTO to lead its AI-driven expansion, marking a strategic push toward technology-led consulting and digital transformation in India.
Ex‑Google executive Mo Gawdat warns AI could eliminate white‑collar jobs and erase the middle class by 2027, calling for urgent policy action.
From stitched stacks to ethical AI, here’s how India's largest private bank builds magical customer experiences at scale.
Perplexity AI under fire for allegedly bypassing anti-scraping protocols; Cloudflare likens behavior to cyberattacks.
Zoho CEO Sridhar Vembu says AI boosts engineer productivity by 20%, emphasizes augmentation over replacement in India’s tech landscape.
Gunjan Khetan on using AI to reach rural audiences, marketing without digital access, and the new skillset every brand leader needs to thrive.
Versuni CMO Pooja Baid explains how AI is transforming product experiences, personalization, and marketing at scale
Robert Gilby shares why responsible, human-first AI is key to the future of marketing and how businesses can integrate it practically without losing creativity, fairness, or control.
Allen Nejah talks AI's future, India's tech potential, and Polymatech’s plans to lead the robotics revolution.
Luc Julia, creator of Siri, warns against the AI arms race, criticizes Big Tech’s obsession with scale, & lays out why smaller, agentic models — not massive LLMs — are the real future of intelligence.
HubSpot targets SMBs with no-code tools, while Salesforce delivers enterprise-grade automation with Einstein to transform CRM, marketing, and sales.
EaseMyTrip's Rikant Pittie launches AI Venture Studio to co-build global-impact startups in healthcare, fintech, defence, and more.
Explore how AI, AR/VR, and data ethics are reshaping global marketing in a borderless digital world.
Ilya Sutskever steps in as CEO of Safe Superintelligence after Daniel Gross exits, amid AI talent war led by Meta’s latest hiring spree.
Anjali Dutta unpacks CX in the AI age—on empathy, ethics, agentic AI, tool overload, and why empowered employees and real storytelling still drive the strongest customer connections.
Denmark plans to let citizens copyright their image and voice to combat AI deepfakes and unauthorized use.
UNESCO is working with the Indian government to explore how artificial intelligence can support inclusive socio-economic development, improve public services, and drive digital equity.
Over 70% of Indian startups now integrate AI into core business functions, driving efficiency and global readiness, reveals Meta’s latest report.
Former OpenAI CTO Mira Murati raises $2B for Thinking Machines Lab to develop advanced general-purpose AI systems with human-like reasoning.
Founder of broden.ai and Fractional CMO, Patrick Lynch, says most brands are scaling inefficiency, not strategy — and the winners of tomorrow will be outcome-led, AI-first marketers.
TIMindtree has unveiled BlueVerse, its new AI business unit and platform built to help organizations scale generative AI adoption across functions.
Gilby has in recent months taken on multiple advisory roles in the AI and marketing-tech space.
Exclusive Interview | Gill Rosen, CMO, Amdocs: Inside His Radical Vision for Branding, Martech, and AI-Powered Personality Engineering
GrowthJockey unveils India’s first AI copilot for marketers, offering campaign planning, forecasting, and automation through conversational AI.
In this exclusive conversation, Jagdish Mitra shares why empathy is AI’s missing link, the rise of “artificial empathy,” and what it means to unlearn privilege and relearn hustle.
In this exclusive interview with Brij Pahwa, David Raab, Founder of the CDP Institute, unpacks the evolving role of Customer Data Platforms in an AI-first world.
Offering AI courses in English and Hindi, and $150K in grants for nonprofits, OpenAI first global academy launches in India with IndiaAI Mission.
Consumers prefer AI to offer deals and utility over chat. Report urges brands to focus on value-based personalization.
MarTechAI.com unveiled at the Pitch CMO Summit 2025, aims to become the definitive source for MarTech and AI insights
Alphabet CEO Sundar Pichai says AI will boost productivity, not replace jobs; highlights focus on YouTube, Waymo, and AGI amid cautious AI growth.
HubSpot's new Deep Research Connector links ChatGPT to live CRM data, enabling smarter, personalized AI-powered content and insights.
