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The New SEO: How AI Ranks Brands by Behavior, Not Keywords

  The New SEO: How AI Ranks Brands by Behavior, Not Keywords

  • by Anupama Mitra
  • 5 days ago

AI driven search is shifting from keyword based ranking to behaviour based visibility. Brands now compete on trust, engagement and intent signals as AI assistants reshape digital discovery.

OpenAI, TCS in Advanced Talks on HyperVault AI Infrastructure Partnership

  OpenAI, TCS in Advanced Talks on HyperVault AI Infrastructure Partnership

  • by Martech Desk
  • 5 days ago

OpenAI and TCS advance discussions on a potential HyperVault partnership to support AI compute and enterprise data infrastructure needs.

Societe Generale

  HR Must Blend Data and Intuition in the Age of AI: Mukta Arya, CHRO APAC, Société Générale

  • by Brij Pahwa
  • 5 days ago

For us, as an international bank, talk about AI began a few years ago, and we even created a group called SoGen AI to explore AI use cases for our daily banking operations.

Healthify and Novo Nordisk India Launch AI Enabled Program

  Healthify and Novo Nordisk India Launch AI Enabled Program to Support Obesity Care

  • by Martech Desk
  • 5 days ago

Healthify and Novo Nordisk India launch an AI enabled obesity care program offering personalised lifestyle and treatment support.

Anthropic CEO Says Company Avoids Code Red Culture While Responding to AI Competition

  Anthropic CEO Says Company Avoids Code Red Culture While Responding to AI Competition

  • by Martech Desk
  • 5 days ago

Anthropic CEO Dario Amodei says the company avoids code red culture and focuses on stable, safety aligned AI development amid rising industry competition.

Accenture and Snowflake Launch Joint Group to Advance Enterprise AI and Data Work

  Accenture and Snowflake Launch Joint Group to Advance Enterprise AI and Data Work

  • by Martech Desk
  • 5 days ago

Accenture and Snowflake launch a new business group to help enterprises scale AI and modernise data platforms through integrated cloud and consulting capabilities.

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