Infosys expands its partnership with AWS to help enterprises scale generative AI adoption with secure, governed cloud-based solutions.
Amazon MGM Studios elevates Sonal Kabi as Director and Head of Marketing for Prime Video across APAC and ANZ, strengthening regional leadership.
Amazon has expanded Alexa’s capabilities by integrating it more deeply with services such as Angi, Expedia, Square and Yelp to support task completion and discovery.
Starbucks names former Amazon technology leader Anand Varadarajan as its new CTO, reinforcing its focus on digital platforms, data and AI-driven transformation.
Rohit Prasad, a key leader behind Amazon Alexa and the company’s generative AI initiatives, will leave Amazon after 12 years as the company enters a new AI phase.
Amazon launches Nova AI models and Nova Forge, a platform allowing enterprises to customise models with secure data to support advanced, scalable AI adoption.
Jeff Bezos joins Project Prometheus as co-CEO in his first operational role since Amazon, with the AI startup backed by $6.2 billion and focused on engineering and manufacturing.
BMW to launch next-generation in-car AI powered by Amazon Alexa, enhancing voice control, personalization, and driver experience.
Amazon launches Kindle Translate, an AI-driven tool that automatically translates e-books for global readers and authors.
Amazon begins a major restructuring with up to 30,000 job cuts as AI reshapes roles, streamlines operations, and accelerates its next phase of growth.
A major AWS outage disrupted global apps and services including Canva, Snapchat, Perplexity AI, and Robinhood, highlighting growing concerns over cloud dependency and infrastructure resilience.
KERV.ai joins forces with Amazon Ads to bring interactive, AI-powered shoppable video experiences to connected TV and online platforms.
Amazon debuts its AI Creative Partner to support campaign development, blending automation with human creativity to help businesses scale personalized advertising.
Amazon plans to introduce AI-powered conversational ads in Alexa, aiming to monetize voice interactions. CEO Andy Jassy outlines how generative AI will drive this shift in Alexa’s strategy.
Amazon acquires AI wearable startup Bee to enhance Alexa’s voice memory and personalization features, pushing deeper into AI-powered wearable tech.
Amazon Web Services (AWS) launches AgentCore, a platform enabling enterprises to build, deploy, and manage AI agents securely and at scale, integrated with Amazon Bedrock.
Amazon CEO Andy Jassy says AI will reduce the need for some roles but also open up new opportunities, as the company doubles down on automation and productivity.
Over 1 million users now testing Alexa+, Amazon’s new generative AI voice assistant. Free for Prime members, it offers smarter conversations, personal routines, and automation for $19.99/month.
A wave of AI-driven layoffs is sweeping through the tech industry, with several high-profile companies announcing job cuts in the span of just a few days.