Meta’s AI-first advertising push is shifting paid social teams away from manual campaign controls towards creative strategy, data quality and measurement.
Waymo has revealed a custom 5nm ASIC for its robotaxis, designed to process camera, lidar and radar data in real time as it scales its sixth-generation autonomous driving system.
Liquid Death and Garage Beer team up with Jason Kelce for an unconventional campaign addressing the water consumption associated with AI data centres.
Warner Bros. has used an AI-generated dog podcast to promote “The End of Oak Street”, bringing generative AI into its marketing campaign ahead of the film’s release.
VaynerMedia APAC's Shrey Khetarpal shares why AI is reshaping brand discovery, why performance marketing is losing relevance, and how brands can prepare for an AI-first future.
India has introduced stricter AI content rules, mandating labels for synthetic media and reducing the takedown timeline for flagged content to three hours.
Snapchat will no longer recommend or reward fully AI-generated Spotlight videos, prioritising authentic, human-created content over AI-generated media.
YouTuber Hank Green says his reliance on AI became unhealthy, apologising to fans and pledging to reduce AI use in future content creation.
LinkedIn has introduced a new "Seems like AI slop" reporting feature to help users flag low-quality AI-generated posts and promote authentic conversations.
Mond has launched AMONDLAB, an AI-powered marketing automation platform that streamlines campaign planning, content creation, scheduling and publishing from a single interface.
The Centre has debunked AI-generated deepfake videos of PM Narendra Modi and Piyush Goyal, with an FIR registered and fresh warnings issued against misinformation.
Meta has removed an Instagram AI feature that used public photos to generate AI images after widespread criticism over privacy and user consent.
Reddit is deploying AI powered moderation tools to identify and reduce AI generated marketing spam while protecting authentic user conversations.
The Centre has summoned Meta over reports of alleged CSAM advertisements on Instagram, seeking an explanation and directing the company to remove the content immediately.
Five Below is expanding digital marketing investments to improve customer engagement, strengthen omnichannel experiences and support long term retail growth.
LinkedIn has launched new AI powered promotional tools to help businesses create campaigns, generate content and optimise advertising performance.
TikTok has launched Agentic Hub, a new AI marketplace that helps advertisers automate campaign creation, optimisation and reporting through AI powered advertising tools.
Wipro and Palo Alto Networks have expanded their partnership to offer AI-driven managed detection and response services for enterprises.
Cannes Lions 2026 Day 3 focuses on AI discovery, creator influence, fandom-driven marketing and the future of brand attention in an algorithm-led world.
Snapchat’s Kate Bird says the future of social media lies in connection, community and participation, not passive scrolling or automation alone.
Brands are using AI-generated influencers in social media campaigns, raising questions around disclosure, consumer trust and advertising rules.
Meta has launched AI Mode on Facebook, using public posts and platform data to deliver conversational answers and AI-powered content discovery.
Flipkart has joined Meta's affiliate programme, enabling creators to drive product discovery and earn commissions through Instagram and Facebook.
Axis Max Life Insurance has promoted Ankit Singh to lead its Security Operations Center and cyber security operations.
Meta has officially launched subscription services across Instagram, Facebook and WhatsApp, with AI-focused plans expected later.
Nectar Social has raised $30 million to expand its AI-powered marketing platform focused on automation, analytics and audience engagement.
Meta is testing AI systems that analyse height and bone structure to identify underage users and strengthen platform safety measures.
Gartner has promoted Aman Dewan to Associate Director, Marketing, strengthening its leadership team.
Meta’s new AI creative tools are receiving mixed reactions from marketers over control, creativity, and performance impact.
Hyderabad police has ordered an AI-powered platform to monitor social media and improve law enforcement response.
Bluesky launches Attie, an AI tool that lets users create custom social media feeds for a more personalised experience.
YouTube introduces AI powered discovery tools in its Creator Marketing Hub to help brands identify and collaborate with creators.
LinkedIn has introduced AI powered feed ranking and strengthened action against automated comments to improve content quality and authenticity on its platform.
Bumble has introduced Bee, an AI powered dating assistant designed to help users start conversations, suggest replies, and improve messaging interactions on the platform.
Bumble introduces AI powered photo feedback and profile guidance tools to help users improve match quality and engagement.
Startup Germ has launched as the first private messenger to integrate directly within Bluesky, enabling encrypted one-to-one communication without leaving the app.
Eloelo Group has elevated Nishant Kumar to Chief Marketing Officer as it sharpens brand, growth and creator-led engagement strategies across its social entertainment platform.
AI assistants are beginning to form their own social networks, highlighting a shift toward autonomous agent interaction and raising new questions around governance and control.
Meta CEO Mark Zuckerberg has outlined plans for agentic commerce tools and a broader AI rollout in 2026, signalling deeper integration of AI across Meta’s platforms.
Google Photos is testing an AI-powered feature that turns user selfies into memes, highlighting its push to integrate generative AI into everyday consumer apps.
OpenAI conducted a Bengaluru workshop to help nonprofit organisations adopt and scale artificial intelligence for social impact initiatives.
Algorithms now drive creator visibility in India more than followers. Here’s how Reels, YouTube, and AI are reshaping reach, fame, and monetisation.
At a FICCI–MPA pre-summit, I&B Additional Secretary Prabhat said AI must expand creativity while protecting trust, copyright, and creator livelihoods.
Predis.ai has launched an AI-powered tool for branded social media post creation and scheduling, aiming to streamline content workflows for marketers and agencies.
Brand websites are no longer the first stop for discovery. Platforms, marketplaces, and social feeds now shape how consumers find and trust brands.
Comment-to-convert is reshaping social commerce as brands turn Instagram and YouTube comments into high-intent sales funnels with automated DMs.
As brands adopt generative AI at scale, many are losing distinct voice and tone, creating a growing risk of sameness and diluted brand identity across digital channels.
As attention spans shrink, brands are shifting from long-form storytelling to 2-second hooks, redesigning marketing strategies around short-form video and instant recall.
Meta expands its Advantage+ AI tools to help advertisers auto-generate tailored creative variations across Facebook and Instagram, speeding up ad production and optimisation.
Indian brands are turning viral meme formats into performance funnels, using humour-led content to drive engagement, clicks and conversions across social media platforms.
