Meta expands its Advantage+ AI tools to help advertisers auto-generate tailored creative variations across Facebook and Instagram, speeding up ad production and optimisation.
Coca-Cola’s new AI-created Christmas campaign receives mixed public response, reigniting debate on creativity and authenticity in advertising.
Veylan debuts the first AI-native advertising platform and earns recognition from WARC as a category leader in marketing innovation.
Amazon plans to introduce AI-powered conversational ads in Alexa, aiming to monetize voice interactions. CEO Andy Jassy outlines how generative AI will drive this shift in Alexa’s strategy.