A newly launched AI Marketing OS aims to automate marketing execution, helping businesses streamline operations and reduce agency dependency.
Django has launched JAG AI, a new initiative designed to help organizations integrate artificial intelligence across marketing and business functions.
APIs are emerging as the backbone of modern martech, powering AI, personalization, customer data flows and real-time decision-making across connected platforms.
Wipro has expanded its partnership with ServiceNow to deploy agentic AI across enterprise functions, strengthening its AI strategy and boosting investor confidence.
Fujitsu has developed self-evolving multi-AI agent technology designed to improve enterprise automation and adaptive business operations.
Optimizely and Deloitte Digital have partnered to help businesses accelerate AI-powered marketing and customer experience transformation.
Kore.ai has launched Artemis, a new enterprise AI agent platform focused on automation, workflow orchestration, and business productivity.
EY and Microsoft unveil a $1 billion initiative aimed at helping enterprises scale AI adoption beyond pilot projects and into core business operations.
Zoho founder Sridhar Vembu has warned of tougher industry conditions, saying AI is not a magic solution for business and productivity challenges.
Amazon has introduced an Alexa feature that can generate AI-powered podcast episodes using conversational and automated content tools.
Former Google and Databricks engineers have launched a new AI-powered martech platform focused on automation and customer engagement.
India’s global capability centres are slowing hiring as companies increasingly adopt AI-driven automation and digital workflows.
Former Google CEO Eric Schmidt faced backlash during a university event as concerns around AI’s impact on jobs continue growing.
SpeedMobi has launched AI-powered platform upgrades designed to help service businesses automate workflows and improve customer engagement.
Notion has introduced AI agent capabilities aimed at automating workflows and transforming workplace productivity tools.
A new AI-powered marketing platform aims to deliver campaign advice and strategy recommendations to SMEs within 48 hours.
AI agents are transforming marketing through automation, real-time decision-making and workflow orchestration across enterprise systems.
LTM has launched BlueVerse Max, an AI-driven marketing platform built on Salesforce to support automation and customer engagement.
Manychat has integrated Claude AI to strengthen ecommerce automation and conversational customer engagement capabilities.
Anthropic has integrated Claude AI with Microsoft Word and Outlook to expand enterprise productivity capabilities.
Dubai-based Visarun.ai is expanding into India with AI-powered visa and travel automation solutions for travellers.
Accenture and ServiceNow have launched a new programme to help enterprises deploy and scale agentic AI systems across operations.
AI startup Library has raised pre-seed funding to expand enterprise automation and AI-driven productivity solutions.
Google is reportedly testing Remy, a new AI agent designed to move beyond traditional chatbot interactions and automate complex tasks.
The global martech market could hit $2.84 trillion by 2034 as AI, automation, and cloud technologies transform customer engagement.
AI is transforming the martech industry as companies rethink platforms, workflows, talent strategies, and customer engagement models.
Meta reports 33% revenue growth and begins testing business AI tools to enhance customer engagement and marketing efficiency.
Mistral has introduced Vibe, a cloud platform designed to build and deploy AI agents for enterprise use cases.
Firstsource has partnered with Typeface to launch agentic AI marketing services, aiming to enhance enterprise content and campaign efficiency.
AWS has launched a desktop AI assistant designed to connect apps and data, improving enterprise workflows and productivity.
Amazon has launched AI-powered productivity software aimed at improving efficiency and workflow for office workers.
A Claude-powered AI agent reportedly deleted a startup’s entire database in seconds, raising concerns over AI safety and automation risks.
Businessbay.io is positioning India as a key growth market, focusing on AI and automation to expand its global footprint.
Tata Steel has expanded its partnership with Google Cloud to accelerate AI adoption in steel manufacturing.
OpenAI has introduced workspace agents in ChatGPT to help automate tasks and improve enterprise productivity.
Google has updated Workspace with AI features to automate tasks and improve productivity across business workflows.
AI powered video engines are reshaping marketing by enabling scalable, continuous video content creation and distribution across platforms.
AI agents are transforming marketing in 2026 by automating campaigns, personalisation, content, and analytics with measurable ROI impact.
Meta’s new AI creative tools are receiving mixed reactions from marketers over control, creativity, and performance impact.
Adobe has launched an always-on AI co-worker designed to support marketing teams with automation, insights, and workflow efficiency.
Highwire has launched AcroAI, an agentic AI platform designed to automate marketing workflows and enhance decision-making for enterprise teams.
Google has rolled out AI Max for Search globally and plans to phase out legacy ad tools as it shifts toward AI-driven campaign automation.
Google has added AI-powered skills to Chrome, enabling users to save and reuse workflows for improved productivity.
Lenovo has deployed an AI data agent to enhance marketing, user experience, and e-commerce operations across its platforms.
Microsoft is expanding its AI push with new Copilot features for businesses, enhancing productivity and automation across Microsoft 365.
Bodapark AI has launched a new tool that enables marketers to create ad videos using a single image, aiming to simplify content production.
AI agents are transforming marketing workflows, automating execution and reshaping teams as enterprises shift from human-led tasks to software-driven operations.
TCS is aligning 50% of its internal roles with AI initiatives, reflecting a major shift in workforce strategy and digital transformation.
Pomo, founded by ex-DeepMind and Databricks engineers, introduces AI agents to automate complex marketing decisions and workflows.
Canva has acquired SimTheory and Ortto to expand its AI and marketing automation capabilities and strengthen its martech ecosystem.
