SEO software company Ahrefs has launched Letaido, an AI-powered marketing platform designed to automate workflows, build marketing tools and run recurring tasks as marketers increasingly experiment with agentic AI.
Unlike conventional AI assistants centred on generating responses to individual prompts, Letaido is designed to create and operate tools, reports, dashboards and automations within a persistent cloud workspace. The platform can continue running scheduled jobs without requiring users to keep a computer active.
Letaido has native access to Ahrefs data, allowing marketers to combine AI agents with the company's search and SEO datasets. According to Ahrefs, the platform can access more data endpoints and functions than those available through its public API.
The integration means marketers can ask an agent to analyse SEO information, create reports or build applications without separately configuring Ahrefs API integrations. Access remains subject to the limits of a user's Ahrefs subscription.
Ahrefs is positioning the platform across SEO, content marketing, analytics and marketing automation.
Among the use cases highlighted around Letaido are keyword research, content audits, AI search monitoring and technical SEO. The system can also build dashboards that monitor search performance on a schedule and send alerts when specified changes occur.
The platform connects with external marketing and workplace applications. Ahrefs currently lists integrations including Slack, HubSpot and Notion, allowing agents to move information between different parts of a company's marketing stack.
Letaido also allows users to switch between AI models from different providers within the same workspace. This enables marketers to select models depending on whether a task involves writing, data analysis or application development.
The launch comes as Ahrefs expands its products beyond traditional search engine optimisation towards AI-assisted marketing and visibility across generative search platforms.
The company has also introduced Agent A, an AI marketing agent that operates on Letaido's infrastructure. Agent A uses Ahrefs data to build and run marketing reports, tools and automations and can connect with platforms including Notion, Slack, HubSpot and Semrush.
AI search optimisation is another area being addressed. As consumers increasingly use services such as ChatGPT, Gemini, Claude and other AI assistants for information discovery, marketers are examining how brands and content appear within generated answers.
Ahrefs has been developing workflows that analyse citations in AI responses, track visibility and identify content opportunities across these emerging discovery environments.
Letaido starts at $99 per month and includes one medium workspace, $50 in monthly AI credits and unlimited team members. Additional workspaces and AI credits can be purchased separately. An Ahrefs subscription is not included and is required when users want Letaido to retrieve Ahrefs data.
The launch reflects a wider shift in marketing technology from AI tools that primarily generate content towards systems capable of executing multi-step workflows.
For Ahrefs, Letaido extends its existing search data into this agentic model, positioning AI not only as an interface for retrieving marketing insights but as a system capable of building tools, scheduling analysis and carrying out recurring marketing operations.