CMOs are shifting budgets from flashy AI to invisible tools like decision engines, orchestration, and predictive models that quietly deliver real marketing ROI.
From AI-driven search to video commerce and privacy-first personalisation, here are the top 10 digital marketing trends shaping strategy and growth in 2026.
Perplexity CEO Aravind Srinivas signals interest in AI devices, pointing to a shift in how AI-driven search and information discovery may evolve.
A new white paper from EclickTech and Alibaba Cloud highlights how AI will reshape global marketing strategies, data use and customer engagement by 2026.
Kansai Nerolac has launched a generative AI-led digital campaign for Nerolac Perma NoHeat, using technology-driven storytelling to highlight heat reduction benefits.
Salesforce has agreed to acquire Qualified, an AI-driven marketing company, to enhance its Agentforce platform and boost automated sales and marketing capabilities.
Google launches Data Manager API to help marketers integrate AI with first-party data as AI-enabled brands report stronger revenue growth.
Adobe is acquiring Semrush for 1.9 billion dollars to expand its AI powered search and marketing capabilities across its digital experience portfolio.
AI is reshaping marketing funnels as brands build always-on, self-learning systems that adapt to real-time customer behavior across channels.
Synthetic data is transforming marketing by enabling AI model training without breaching privacy, helping brands innovate ethically and personalize responsibly in India’s data-regulated era.
AI is transforming India’s small business marketing by making advertising smarter, content faster, and customer engagement more personal without large budgets.
Google’s Pomelli uses AI to read brand websites, learn tone and style, and generate on-brand content. Here’s how one can prepare to adopt such tools while keeping creativity and trust intact.
AI is reshaping marketing from automation to augmentation — empowering creativity, personalization, and empathy-driven brand storytelling in 2025.
AI is transforming marketing in 2025 as Indian brands tackle data gaps, skills, and ethics, blending automation with human creativity to build smarter, transparent, and trusted campaigns.
Nutrica launches an AI-powered Diwali video highlighting themes of love, joy, and family connections through everyday festive moments.
India’s marketers are adopting powerful MarTech tools like Zoho, MoEngage, Canva, Google Analytics, and SocialPilot to drive data-led growth and personalization.
Marketers are shifting to smarter, AI-driven demand generation strategies as budgets tighten, focusing on efficiency, personalization, and measurable impact across channels.
CDIMark introduces AI-powered marketing tools focused on enhancing brand credibility, online trust, and audience engagement through data-driven insights and automation.
RankWorks introduces a unified AI marketing platform designed to help small and medium businesses automate and optimize digital campaigns efficiently.
Stockholm-based Epiminds secures $6.6 million funding to develop AI-driven marketing teams, founded by former Google and Spotify executives.
Elite Marketing Projects launches AI-driven marketing strategies designed to enhance personalization, efficiency, and business growth across industries.
RainFocus invests in AI-native innovation to transform event marketing, analytics, and customer engagement for a data-driven future.
AsiaPac introduces four AI-powered SaaS platforms designed to transform omnichannel marketing across Asia, enabling real-time insights, automation, and personalized engagement.
Zen Media launches Prompt Discovery Index, an AI-native tool designed to replace keyword research and help marketers optimize campaigns with generative prompts.
Zeta Global will acquire Marigold’s enterprise software business for $325M, strengthening its AI-powered marketing cloud and expanding its enterprise client base.
Indegene acquires US-based Biopharm Communications to expand AI-powered pharma marketing, adtech, and omnichannel capabilities globally.
Cobalt Keys enhances omni-channel marketing services through AI automation, boosting personalization, efficiency, and cross-platform engagement.
Klaviyo introduces AI-powered agents to streamline marketing automation and customer service, enabling retailers to personalize campaigns and improve customer experiences.
Cubera Tech debuts Cube in India, a conversational AI platform designed to enhance audience discovery and creative marketing strategies for brands.
Blaze launches AI-powered Autopilot platform to help small businesses automate marketing, boost growth, and compete with larger players through data-driven campaigns.
A new AI marketing intelligence report highlights automation frameworks and predictive systems driving efficiency, personalization, and revenue growth for brands.
WebHopers introduces AI-driven campaigns using Google Search LLMs, marking a new era in India’s digital marketing with hyper-personalized, intent-based strategies.
Position² adds industry veterans to its board to strengthen governance and accelerate AI-driven marketing strategies for global growth.
Klarna bets big on AI-driven marketing to drive revenue growth and boost investor confidence as it gears up for a potential IPO.
HubSpot introduces The Loop, an AI-driven marketing framework unveiled at Inbound 2025, designed to replace the flywheel and drive continuous, adaptive customer engagement.
Spike AI raises $1.9M pre-seed led by Sorin Investments to launch MAGI, an autonomous marketing intelligence platform for data-driven growth.
PulsePoint launches AI-powered Adaptive Optimization to boost qualified audience reach and cut media waste, with a focus on precision healthcare marketing.
Mobiquity launches CMONE, an agentic AI marketing platform to automate campaigns, improve ROI, and ensure data security across channels.
Ruvi AI has raised $2.3 million in presale funding, aiming to challenge blockchain platforms like Tron by integrating AI-driven utility into smart contracts and dApps.
Klaviyo unveils AI-powered tools to enhance omnichannel marketing, boosting creative efficiency, personalization, and predictive audience engagement.
HubSpot’s May 2025 update introduces AI campaign tools, improved lead scoring, service case management, and enhanced dashboard reporting.
