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Canva and Perplexity Team Up

  Canva and Perplexity Team Up to Turn AI Research Into Ready-to-Edit Creative Content

  • by Martech Desk
  • 5 days ago

Canva has integrated with Perplexity to help users transform AI-generated research into editable creative assets and marketing content.

Google CEO Says AI Mode Could Eventually Replace Traditional Search Experience

  Google CEO Says AI Mode Could Eventually Replace Traditional Search Experience

  • by Martech Desk
  • 6 days ago

Google is signaling greater confidence in AI-powered search experiences as AI Mode becomes a larger part of its long-term search strategy.

Google Tests New AI Search Rules

  Google Tests New AI Search Rules as Publishers Push Back on Zero-Click Results

  • by Martech Desk
  • 1 week ago

Google is testing new AI Search controls as publishers raise concerns that AI-generated answers could reduce website traffic.

Exclusive interview with Praveen Sharma, CEO, Housing.com

  Can You Buy a Home Without Seeing It? Housing.com CEO on AI’s Next Big Bet

  • by Brij Pahwa
  • 1 week ago

Housing.com CEO Praveen Sharma explains how AI is transforming home search through conversational discovery, personalization, trust-building and smarter property recommendations.

Brands Mentioned by ChatGPT Don’t Rank on Google’s First Page

  Study Finds 81% of Brands Mentioned by ChatGPT Don’t Rank on Google’s First Page

  • by Martech Desk
  • 1 week ago

A new study finds 81% of brands cited by ChatGPT do not appear on Google's first page, signaling shifts in how consumers discover brands online.

ACAM and Kantar Expand AI-Led Marketing

  ACAM and Kantar Expand AI-Led Marketing Research Partnership Across Asia

  • by Martech Desk
  • May 29, 2026

ACAM and Kantar are expanding their AI-powered marketing research partnership to strengthen consumer insights and data-driven decision making.

NeuroRank Launches AI Visibility Platform

  NeuroRank Launches AI Visibility Platform for Brand Governance Across Generative Search

  • by Martech Desk
  • May 26, 2026

NeuroRank has launched a patent-pending AI visibility platform aimed at helping brands monitor generative search visibility and governance globally.

OpenAI Hiring AI Safety Researchers

  OpenAI Hiring AI Safety Researchers With Salaries Up to ₹3.7 Crore

  • by Martech Desk
  • May 25, 2026

OpenAI is offering salaries up to ₹3.7 crore for researchers focused on risks linked to self-improving AI systems.

ANSR and HFS Research Launch GCC Quotient

  ANSR and HFS Research Launch GCC Quotient Framework for AI- First Enterprises

  • by Martech Desk
  • May 25, 2026

ANSR and HFS Research have launched a new GCC Quotient framework to assess AI readiness across enterprise capability centres.

YouTube Adds AI-Powered Video Search and Gemini Tools

  YouTube Adds AI-Powered Video Search and Gemini Tools for Shorts Creators

  • by Martech Desk
  • May 21, 2026

YouTube has introduced AI-powered conversational video search and expanded Gemini integration across Shorts and discovery tools.

Amazon Brings Alexa into Shopping Search

  Amazon Brings Alexa into Shopping Search in Latest AI Commerce Push

  • by Martech Desk
  • May 14, 2026

Amazon has integrated Alexa into its shopping search bar as the company expands AI-driven commerce and conversational shopping features.

Gartner Says Lack of Semantics Causes Inaccurate AI Agents and Wasted Spending

  Gartner Says Lack of Semantics Causes Inaccurate AI Agents and Wasted Spending

  • by Martech Desk
  • May 11, 2026

Gartner warns that weak semantic foundations in AI systems could increase costs, hallucinations and governance risks for enterprises.

Warmer AI Models Linked to Higher Error Rates, Oxford Study Finds

  Warmer AI Models Linked to Higher Error Rates, Oxford Study Finds

  • by Martech Desk
  • May 4, 2026

An Oxford study finds that AI models with higher “temperature” settings tend to produce more errors, highlighting a trade off between creativity and accuracy.

YouTube Experiments with AI-Powered Search

  YouTube Experiments with AI-Powered Search to Enhance Discovery

  • by Martech Desk
  • Apr 30, 2026

YouTube is testing an AI-powered search feature with guided answers and video results to improve content discovery.

The Rise of AI-Generated Consumers: Understanding Synthetic Research in Martech

  The Rise of AI-Generated Consumers: Understanding Synthetic Research in Martech

  • by Anupama Mitra
  • Apr 29, 2026

AI-powered synthetic research is helping marketers simulate consumer behaviour, enabling faster insights while raising concerns around accuracy and bias.

IIT Mandi Builds AI Early Warning System for Landslide Prediction

  IIT Mandi Builds AI Early Warning System for Landslide Prediction

  • by Martech Desk
  • Apr 25, 2026

IIT Mandi has developed an AI system that can predict landslides up to three hours in advance.

Google Introduces New AI Mode Interface

  Google Introduces New AI Mode Interface to Improve Search Transparency

  • by Martech Desk
  • Apr 19, 2026

Google has introduced a side-by-side AI Mode in Search, allowing users to view AI responses alongside traditional web results.

Google Introduces AI Max for Search

  Google Introduces AI Max for Search to simplify campaign management

  • by Martech Desk
  • Apr 18, 2026

Google has rolled out AI Max for Search globally and plans to phase out legacy ad tools as it shifts toward AI-driven campaign automation.

OpenAI Launches Rosalind AI Model

  OpenAI Launches Rosalind AI Model for Life Sciences Research

  • by Martech Desk
  • Apr 18, 2026

OpenAI has launched Rosalind, an AI model designed to support research and discovery in life sciences.

HubSpot Unveils AEO Tool to Improve Content Visibility

  HubSpot Unveils AEO Tool to Improve Content Visibility

  • by Martech Desk
  • Apr 16, 2026

HubSpot has launched an AI-powered AEO tool to help businesses optimise content for search, discovery, and AI-driven answer engines.

Google Introduces PaperOrchestra

  Google Introduces PaperOrchestra for Automated AI Research Writing

  • by Martech Desk
  • Apr 13, 2026

Google researchers introduce PaperOrchestra, a multi agent AI system designed to automate research paper writing and streamline academic workflows.

Google AI Mode to Simplify Restaurant Reservations in India

  Google AI Mode to Simplify Restaurant Reservations in India

  • by Martech Desk
  • Apr 13, 2026

Google is testing an AI-powered mode in India that enables users to make restaurant reservations through an automated, conversational interface.

Researchers Use AI to Identify Faster Therapies for Pneumonia

  Researchers Use AI to Identify Faster Therapies for Pneumonia

  • by Martech Desk
  • Apr 1, 2026

Delhi institutes are using AI to accelerate the discovery of pneumonia treatments, aiming to improve research timelines.

Meta Unveils AI Model That Can Predict Human Brain Activity

  Meta Unveils AI Model That Can Predict Human Brain Activity

  • by Martech Desk
  • Mar 29, 2026

Meta introduces an AI model capable of predicting brain activity, marking progress in neuroscience and machine learning research.

New Google Research Focuses on TurboQuant

  New Google Research Focuses on Compressing AI Memory Usage, TurboQuant

  • by Martech Desk
  • Mar 27, 2026

Google is exploring AI memory compression techniques to improve efficiency, reduce costs and enhance scalability of AI systems.

Bing Launches AI Dashboard

  Bing Launches AI Dashboard to Map Queries with Cited Sources

  • by Martech Desk
  • Mar 25, 2026

Bing introduces an AI dashboard that maps queries to cited sources, improving transparency and trust in AI powered search results.

Perplexity Enters Healthcare

  Perplexity Enters Healthcare with Personalised AI Search Platform

  • by Martech Desk
  • Mar 22, 2026

Perplexity has entered healthcare with a personalised AI search platform and advisory board to improve accuracy and user trust.

Generative AI SEO

  Generative AI SEO Becomes Fastest Growing Digital Marketing Trend in 2026

  • by Martech Desk
  • Mar 21, 2026

Generative AI SEO is emerging as the fastest growing digital marketing discipline in 2026, reshaping how brands optimise content for AI driven platforms.

IndiaAI Mission Plans to Train 13,500 Students in AI

  IndiaAI Mission Plans to Train 13,500 Students in Artificial Intelligence

  • by Martech Desk
  • Mar 11, 2026

IndiaAI Mission aims to train 500 PhD scholars, 5,000 postgraduate students and 8,000 undergraduates to strengthen India’s artificial intelligence talent pipeline.

Content Syndication

  Your Content Is Reaching More Places in 2026. AI Syndication Explains Why

  • by Anupama Mitra
  • Mar 9, 2026

AI content syndication is reshaping distribution in 2026 as search, chatbots and licensing platforms change how content is discovered, monetised and measured beyond traditional clicks.

Cent Secures $5M Funding

  Cent Secures $5M Funding to Scale AI Driven Healthcare Diagnostics

  • by Martech Desk
  • Mar 7, 2026

Healthtech startup Cent raises $5 million to expand its AI powered early disease detection platform and accelerate development of predictive healthcare technologies.

Google AI Overviews

  Google AI Overviews May Increase Brand Risk for Marketers, BrightEdge Study Finds

  • by Martech Desk
  • Mar 7, 2026

BrightEdge research finds Google AI Overviews are 44 percent more likely to criticise brands than ChatGPT responses, raising new reputation risks for marketers.

Google Adds Interactive Gemini Canvas Workspace

  Google Adds Interactive Gemini Canvas Workspace to AI Powered Search

  • by Martech Desk
  • Mar 6, 2026

Google Search has expanded Gemini Canvas to all US users in AI Mode, introducing an interactive workspace for editing and refining AI generated responses.

Google AI Overviews Surge Across 9 Key Industries

  Google AI Overviews Surge Across 9 Key Industries, New Data Reveals

  • by Martech Desk
  • Mar 4, 2026

Google’s AI Overviews are expanding rapidly across nine industries, reshaping search visibility and digital marketing strategies.

Jubilant Bhartia Foundation and McGill

  New AI Centre of Excellence Announced by Jubilant Bhartia Foundation and McGill

  • by Martech Desk
  • Mar 3, 2026

Jubilant Bhartia Foundation and McGill University partner to establish an AI Centre of Excellence in India focused on research, education and responsible innovation.

Siteimprove Introduces AI Agents

  Siteimprove Introduces AI Agents to Strengthen Enterprise Search and Digital Accessibility

  • by Martech Desk
  • Mar 3, 2026

Siteimprove unveils AI agents to improve enterprise website search accuracy and automate digital accessibility compliance across large-scale digital properties.

Meet AEO and GEO

  What Happens When Google Stops Sending Traffic? Meet AEO and GEO

  • by Anupama Mitra
  • Mar 3, 2026

As AI reduces clicks, AEO and GEO are redefining search visibility. Here’s how brands must optimise for AI-generated answers, structured data, and zero-click discovery.

OpenAI Plans London as Its Largest Research Hub Outside the US

  OpenAI Plans London as Its Largest Research Hub Outside the US

  • by Martech Desk
  • Mar 2, 2026

OpenAI will make London its largest research hub outside the US, expanding its European AI presence.

OpenAI and Reliance to Bring AI-Powered Search to JioHotstar

  OpenAI and Reliance to Bring AI-Powered Search to JioHotstar

  • by Martech Desk
  • Feb 23, 2026

OpenAI and Reliance will integrate AI-powered conversational search into JioHotstar, enhancing content discovery across India’s streaming platform.

PhonePe Rolls Out AI-Powered Search Built

  PhonePe Rolls Out AI-Powered Search Built on Microsoft Foundry

  • by Martech Desk
  • Feb 23, 2026

PhonePe has rolled out an AI-powered search feature built on Microsoft Foundry to improve user discovery and navigation across its fintech platform.

SchemaNinja Launches AI-powered Content Marketing Platform

  SchemaNinja Launches AI-powered Content Marketing Platform Targeting LLM Visibility

  • by Martech Desk
  • Feb 19, 2026

SchemaNinja launches an AI-powered content marketing platform designed to help brands optimise structured data and improve visibility across large language models.

Flapping Airplanes

  Flapping Airplanes Explores Unconventional Paths in AI Development

  • by Martech Desk
  • Feb 18, 2026

AI startup Flapping Airplanes is experimenting with radically different approaches to artificial intelligence as it searches for new breakthroughs beyond mainstream models.

Study Shows ChatGPT Sends Significantly Less Traffic Than Google

  Study Shows ChatGPT Sends Significantly Less Traffic Than Google

  • by Martech Desk
  • Feb 16, 2026

Despite rising search usage, ChatGPT sends significantly less referral traffic to websites compared to Google, highlighting key differences in user behaviour.

Pinterest Claims Search Volume Tops ChatGPT

  Pinterest Claims Search Volume Tops ChatGPT Despite Earnings Miss

  • by Martech Desk
  • Feb 15, 2026

Pinterest says it processes more searches than ChatGPT, highlighting search growth even as it faces earnings pressure.

conversational ai

  India Speaks, Brands Listen: How Conversational AI Is Reshaping Digital Marketing

  • by Anupama Mitra
  • Feb 9, 2026

Conversational AI is reshaping digital marketing in India as consumers increasingly use voice and chat to search, shop, and bank, forcing brands to optimise language, and dialogue-driven discovery.

Why AI Is Deciding Where Indians Travel Next

  Why AI Is Deciding Where Indians Travel Next

  • by Anupama Mitra
  • Feb 6, 2026

AI is reshaping how Indians choose travel destinations, hotels, and flights, with conversational search and AI-driven recommendations redefining visibility for travel brands ahead of 2026.

conversational ai

  Consumers Are Asking AI Instead of Google. Marketers Are Playing Catch-Up

  • by Anupama Mitra
  • Feb 3, 2026

As consumers turn to AI instead of Google, conversational search is reshaping brand discovery in India forcing marketers across FMCG, retail, fashion, and BFSI to rethink visibility.

Research-Driven AI Gains Attention as Scientists Revisit Flapping Flight Models

  Research-Driven AI Gains Attention as Scientists Revisit Flapping Flight Models

  • by Martech Desk
  • Feb 1, 2026

Researchers are using AI to study flapping flight systems, highlighting how research-driven AI approaches are shaping new directions in aviation and engineering.

OpenAI Launches Prism to Support AI-Driven Scientific Writing

  OpenAI Launches Prism to Support AI-Driven Scientific Writing

  • by Martech Desk
  • Jan 29, 2026

OpenAI has launched Prism, an AI-powered workspace designed to support scientific writing, research collaboration and structured academic workflows.

Google Enables Direct AI Mode

  Google Enables Direct AI Mode Conversations From AI Overviews

  • by Martech Desk
  • Jan 29, 2026

Google has updated its search experience to let users move directly from AI Overviews into AI Mode conversations, strengthening its push toward more interactive and contextual AI search.

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