AI driven search is shifting from keyword based ranking to behaviour based visibility. Brands now compete on trust, engagement and intent signals as AI assistants reshape digital discovery.
New research shows poetic prompts can bypass safety systems in several AI models, revealing vulnerabilities in current guardrail approaches.
A Deloitte report on Canadian healthcare has come under fire for containing AI-generated citations and factual errors, raising concerns over reliance on artificial intelligence.
Wipro forms a strategic research partnership with IISc to accelerate innovation in artificial intelligence, quantum technologies and frontier computing.
The United States launches the Genesis Mission to expand AI driven scientific discovery, aiming to accelerate research, innovation and national competitiveness.
AI assistants, conversational search and natural language platforms are reshaping digital discovery. Indian brands shift from keyword SEO to intent-led marketing.
OpenAI introduces Shopping Research mode in ChatGPT to help users evaluate products and find best buys using AI-driven product comparisons and insights.
Adobe is acquiring Semrush for 1.9 billion dollars to expand its AI powered search and marketing capabilities across its digital experience portfolio.
LinkedIn launches new AI powered search and conversational prompts to improve people discovery and professional networking for premium users.
Salesforce plans to acquire AI search startup Doti to enhance enterprise search and automation across Slack and its broader cloud ecosystem.
ChatGPT excels in creative, conversational tasks, while Perplexity delivers fast, citation-backed answers. Together, they are reshaping how users search and verify information.
Mark Zuckerberg and Priscilla Chan expand their philanthropy with a renewed focus on AI-driven medical research and disease prevention through the Chan Zuckerberg Biohub Network.
Google updates AI Mode in Search to include agentic booking for tickets and wellness services, aiming to make AI more action-oriented and accessible globally.
As AI reshapes search, marketers must balance SEO for visibility and GEO for inclusion in AI answers. Learn how to optimize for both to stay discoverable and credible in 2025’s search landscape.
Semrush rolls out Semrush One, merging traditional SEO tools with AI-search visibility tracking to help marketers adapt to emerging discovery engines.
Perplexity partners with Getty Images in a multi-year deal to enhance AI-powered search with licensed visual content and responsible data use.
BrightEdge data shows Google regaining search market share for the first time since AI-powered platforms disrupted user discovery patterns.
AI is transforming India’s $3.2B market research industry — not replacing it, but making insights faster, smarter, and more data-driven.
Yelp introduces new AI features, including menu scanning and conversational search, to enhance visual discovery and customer interactions for local businesses.
Kayak introduces an AI Mode powered by natural language search and generative AI to help travelers plan, book, and manage trips more intuitively.
Reddit expands its AI-driven search experience to French, German, Spanish, Italian, and Portuguese, enhancing accessibility for users worldwide.
Kore.ai recognized as a leader in Forrester’s Cognitive Search Platforms Q4 2025 report for its advanced AI-driven enterprise search and conversational capabilities.
Google AI and Yale scientists uncover potential cancer therapy pathway using Gemma, marking a major milestone in AI-assisted biomedical research.
Zen Media launches Prompt Discovery Index, an AI-native tool designed to replace keyword research and help marketers optimize campaigns with generative prompts.
Google launches AI-powered live search in the US, enabling real-time video and audio query responses to enhance user experience.
iPullRank releases a 20-chapter AI Search Optimization Manual, guiding marketers on adapting SEO strategies to thrive in an AI-driven search landscape.
Google plans to make AI Mode the default search experience, reshaping discovery with generative AI summaries and raising questions for publishers, marketers, and regulators.
Chaya Nayak, former Meta Director, joins OpenAI in a key leadership role, marking a major talent shift as AI governance and ethics gain global importance.
Qwant and Ecosia launch STAAN, an open-source European search index to reduce reliance on Big Tech and promote digital sovereignty.
Google says AI Overviews are not cutting website clicks, citing stable traffic, but publishers remain unconvinced.
Apple is developing a ChatGPT-style AI search tool via a secret 'Answers' team, aiming to build a native alternative to Google Search within its ecosystem.
Metaforms, a Bengaluru-based AI startup, raises $9M in Series A funding led by Peak XV to scale no-code AI tools for automating market research workflows.
OpenAI disables ChatGPT shared chat feature after privacy concerns arise over Google indexing public conversations.
Google Search AI Mode reaches 100 million users; AI Overviews now serve over 2 billion users monthly, led by adoption in India and the U.S.
ThinkROI partners with Visibili.ai to help brands boost discoverability in AI-powered search environments.
Taboola’s 2025 study shows AI and personalization are redefining insurance marketing, boosting ROI and customer engagement.
Google introduces AI-powered marketing tools for Southeast Asia, enhancing brand profiles, YouTube ad impact, and search experiences across digital channels.
AI-driven search is changing SEO. With zero-click results and generative overviews on the rise, brands must adapt by focusing on structured data and content trustworthiness.
YouTube tests AI-powered search results carousel for Premium users, offering topic summaries and smarter video discovery.
Google rolls out AI Mode in India, offering AI-powered summaries for complex search queries in English and Hindi through Search Labs.
Google begins testing AI-generated audio overviews in Search, transforming text-based results into podcast-style summaries for users.
Voice and audio marketing are transforming digital engagement. Discover how brands are using AI, smart speakers, and voice-first strategies in 2025.
Meta is building a new AI team focused on superintelligence, with CEO Mark Zuckerberg reportedly offering nine-figure pay packages to top talent.
