Meta has launched its first self-branded AI smart glasses, expanding its wearable strategy with a more affordable entry into the growing AI eyewear market.
AI startups are flooding the martech sector, but growing competition, valuation concerns and ROI pressures are testing which companies can deliver lasting value.
As AI search evolves into AI action, marketers are shifting focus from AEO to context engineering to help AI systems understand, represent and act on brand information accurately.
Tejkarran Singh Bajaj rejoins ZEE5 as Business Head, AI and Innovation, as the platform strengthens its content, technology and growth strategy amid rising OTT competition.
ZEE5 has promoted Apoorva Mehandiratta to Vice President Marketing, expanding her leadership role across Hindi and Marathi content portfolios.
Meta’s Ray-Ban Blayzer smart glasses target prescription users with AI features, hands-free controls and all-day wearable design.
Netflix India has appointed Nikita Arya as Marketing Manager for films and series as streaming platforms strengthen content marketing strategies.
JW Marriott has appointed Debalina Duttagupta as Director of Marketing Communications to strengthen brand and guest engagement strategies.
Netflix is reportedly developing an AI-focused studio initiative aimed at supporting short-form content production and digital storytelling.
FullThrottle AI and TuneIn have partnered to expand outcome-based audio marketing through AI-driven targeting and performance measurement.
Former Sony LIV executive Aman Srivastava has joined Amar Chitra Katha as CEO to lead the brand’s digital and content expansion.
SonyLIV has appointed Prashant Iyer as Head of Marketing to lead brand strategy and drive growth across platforms.
Moon Beverages Ltd. has appointed Swapnasarit Singh as Chief Information Officer to lead its IT strategy and digital transformation across manufacturing and distribution operations.
Yotta and Mirror Security have launched encrypted AI inference as a service, aiming to secure sensitive enterprise data during AI model deployment.
Scott Brinker explains why AI agents are now real in MarTech, how customer-side AI is reshaping discovery, why data readiness matters, and what CMOs should expect as stacks evolve in 2026.
Scott Brinker’s 2020 martech predictions—from no-code creators to AI-led ops—are shaping how marketing teams operate in 2026.
ServiceNow intensifies its acquisition strategy with a multi billion dollar cybersecurity deal as it expands AI driven enterprise capabilities.
Martech for 2026 report launched: 127 pages covering AI agents, context engineering, automation models, vibe coding, Martech Ops 3.0, and the future of AI-driven marketing workflows.
Netflix appoints Vamsi Murthy as Senior Director and Head of Marketing for India to strengthen its brand and audience strategy in the region.
Microsoft launches autonomous AI agents designed to automate entire business workflows across industries, enhancing productivity and decision-making.
Global marketing leaders predict AI will redefine martech—transforming personalization, creativity, and strategy, while making adaptability and AI literacy essential for the next era of marketing.
Simplismart and Yotta join forces to deliver India-centric AI infrastructure with Shakti Studio, focusing on sovereign, scalable, and secure generative AI solutions.
Prasar Bharati partners with Collective Media Network to showcase Trilok, India’s first AI-powered band, on Doordarshan, Akashvani, and WAVES OTT, bringing AI-driven music to millions.
AI logistics startup Augment, founded by Deliverr’s co-founder, secures $85M Series A to expand globally and transform supply chain management with AI-driven solutions.
Discover how AI, integration, and homegrown tools are transforming the technology behind today’s most innovative marketing teams.
Since 2011, the martech ecosystem has grown from 150 products to 15,384 in 2025, according to data from Chiefmartec and MartechTribe.
Since 2011, the martech ecosystem has grown from 150 products to 15,384 in 2025, according to data from Chiefmartec and MartechTribe.
Each of whom has made a significant impact on the industry through their work and thought leadership
