• HOME
  • INDUSTRY NEWS & TRENDS
  • EXPERT SPEAK
  • AI
  • IN DEPTH
  • OTHER NEWS
  • EVENTS
    • EVENT CALENDER
logo
logo
  • HOME
  • INDUSTRY NEWS & TRENDS
  • EXPERT SPEAK
  • AI
  • IN DEPTH
  • OTHER NEWS
  • EVENTS
    • EVENT CALENDER

Tags: Economy

  • Home
  • Economy
Schneider Electric Highlights Rising Demand for Data Centres

  Schneider Electric Highlights Rising Demand for Data Centres

  • by Martech Desk
  • 3 days ago

Data centre demand is expected to grow as rising data usage, cloud adoption, and smart city projects drive the need for stronger digital infrastructure.

AI Music Platform Suno

  AI Music Platform Suno Reaches 2 Million Paid Subscribers, $300 Million ARR

  • by Martech Desk
  • 1 week ago

AI music platform Suno reaches 2 million paid subscribers and $300 million in annual recurring revenue.

Google Strengthens AI focus in Southeast Asia

  Google Strengthens AI focus in Southeast Asia with New E-commerce and Gaming Team

  • by Martech Desk
  • Feb 20, 2026

Google has set up a dedicated AI team in Southeast Asia to support e-commerce and gaming platforms, strengthening its regional focus on AI-driven digital growth.

Razorpay Named India Payments Partner for Replit’s Global AI Platform

  Razorpay Named India Payments Partner for Replit’s Global AI Platform

  • by Martech Desk
  • Feb 19, 2026

Razorpay has been selected as the India payments partner for Replit’s global AI platform, supporting monetisation and developer transactions.

India Plans AI Data City

  India Plans $175 Billion AI Data City in Andhra Pradesh

  • by Martech Desk
  • Feb 16, 2026

India is planning a $175 billion AI Data City in Andhra Pradesh to strengthen compute infrastructure and support large scale artificial intelligence development.

Nishant Kumar, Chief Marketing Officer, Eloelo Group

  Eloelo Group Elevates Nishant Kumar to Chief Marketing Officer

  • by Martech Desk
  • Feb 5, 2026

Eloelo Group has elevated Nishant Kumar to Chief Marketing Officer as it sharpens brand, growth and creator-led engagement strategies across its social entertainment platform.

India Offers Long-Term Tax Incentives

  India Offers Long-Term Tax Incentives to Attract Global AI Workloads

  • by Martech Desk
  • Feb 3, 2026

India plans zero tax incentives through 2047 to attract global AI workloads, positioning itself as a cost-efficient destination for large-scale artificial intelligence infrastructure.

India Poised for $150 billion in AI Infrastructure Investments by 2026 : Ashwini Vaishnav

  India Poised for $150 billion in AI Infrastructure Investments by 2026 : Ashwini Vaishnav

  • by Martech Desk
  • Jan 23, 2026

India could see up to $150 billion in AI infrastructure investments by 2026 as the government focuses on data centres, compute capacity and semiconductor manufacturing.

Spray and Pray Marketing: What It Is, and Why It Fails in the AI Era

  Spray and Pray Marketing: What It Is, and Why It Fails in the AI Era

  • by Anupama Mitra
  • Jan 19, 2026

Spray and pray marketing depends on mass outreach. In the AI era, where platforms and consumers prioritise relevance, this approach fuels waste, fatigue, and weakens brand trust.

AI Video Startup Higgsfield Reaches $200 Million ARR at Rapid Pace

  AI Video Startup Higgsfield Reaches $200 Million ARR at Rapid Pace

  • by Martech Desk
  • Jan 18, 2026

AI video startup Higgsfield has crossed $200 million in annual recurring revenue, marking one of the fastest growth trajectories in generative video technology.

Wikipedia Signs Paid AI Content Deals to Support Platform Sustainability

  Wikipedia Signs Paid AI Content Deals to Support Platform Sustainability

  • by Martech Desk
  • Jan 17, 2026

Wikipedia has begun signing paid content deals with AI companies, aiming to fund its operations while shaping how its knowledge is used in AI systems.

Google Launches Market Access Programme to Support Indian AI Startups

  Google Launches Market Access Programme to Support Indian AI Startups

  • by Martech Desk
  • Jan 16, 2026

Google has launched a Market Access Programme aimed at helping Indian AI startups scale globally through mentorship, partnerships, and enterprise exposure.

This is an AI-generated image.

  How Algorithms Are Rewriting Creator Reach in India

  • by Anupama Mitra
  • Jan 14, 2026

Algorithms now drive creator visibility in India more than followers. Here’s how Reels, YouTube, and AI are reshaping reach, fame, and monetisation.

Influencer Marketing Pioneer Launches AI-First Media Technology Company

  Influencer Marketing Pioneer Launches AI-First Media Technology Company

  • by Martech Desk
  • Jan 12, 2026

Influencer marketing veteran Ted Murphy has launched COEY, an AI-first media technology company focused on automating large-scale content creation.

Your Website Isn’t the First Stop Anymore

  Your Website Isn’t the First Stop Anymore: How Platforms Are Rewriting Brand Discovery

  • by Anupama Mitra
  • Jan 5, 2026

Brand websites are no longer the first stop for discovery. Platforms, marketplaces, and social feeds now shape how consumers find and trust brands.

India Clears 22 New Electronics Manufacturing Projects Worth ₹41,863 Crore

  India Clears 22 New Electronics Manufacturing Projects Worth ₹41,863 Crore

  • by Martech Desk
  • Jan 3, 2026

India has approved 22 new electronics manufacturing projects worth ₹41,863 crore, strengthening domestic production and supply chain resilience.

Sam Altman and Jony Ive Collaborate on New AI Product Aimed at Education and Creativity

  Sam Altman and Jony Ive Collaborate on New AI Product Aimed at Education and Creativity

  • by Martech Desk
  • Jan 1, 2026

OpenAI CEO Sam Altman and designer Jony Ive are developing their first product together, focusing on addressing challenges faced by students and creators.

Viral Without Visibility: How Brands Are Winning Attention Without Being Remembered

  Viral Without Visibility: How Brands Are Winning Attention Without Being Remembered

  • by Anupama Mitra
  • Dec 31, 2025

As brands chase virality across reels, memes, and creators, many are winning attention but losing brand recall, exposing a growing gap between reach and real impact.

SoftBank Takes Control of DigitalBridge to Strengthen AI Infrastructure Strategy

  SoftBank Takes Control of DigitalBridge to Strengthen AI Infrastructure Strategy

  • by Martech Desk
  • Dec 31, 2025

SoftBank acquires control of DigitalBridge to expand ownership of data centres and digital infrastructure supporting large scale AI development.

Attention Whiplash: Why 2-Second Marketing Is Replacing Storytelling

  Attention Whiplash: Why 2-Second Marketing Is Replacing Storytelling

  • by Anupama Mitra
  • Dec 22, 2025

As attention spans shrink, brands are shifting from long-form storytelling to 2-second hooks, redesigning marketing strategies around short-form video and instant recall.

Meme to Money: How Brands Are Turning Viral Meme Formats into Performance Funnels

  Meme to Money: How Brands Are Turning Viral Meme Formats into Performance Funnels

  • by Anupama Mitra
  • Dec 18, 2025

Indian brands are turning viral meme formats into performance funnels, using humour-led content to drive engagement, clicks and conversions across social media platforms.

The Rise of Promptfluencers

  The Rise of Promptfluencers

  • by Anupama Mitra
  • Dec 17, 2025

Promptfluencers are emerging as a new creator class, sharing AI prompts that help professionals get better results from tools like ChatGPT, Midjourney and Firefly.

The AI Screenshot Economy: When ChatGPT Replies Become Social Currency

  The AI Screenshot Economy: When ChatGPT Replies Become Social Currency

  • by Anupama Mitra
  • Dec 16, 2025

AI-generated screenshots from tools like ChatGPT are becoming social currency. This story explores how brands, creators, and marketers are leveraging the AI screenshot economy.

Vahan AI Expands Hiring Network to Northern and Eastern States

  Vahan AI Expands Hiring Network to Northern and Eastern States

  • by Martech Desk
  • Dec 10, 2025

Vahan AI expands recruitment to Uttar Pradesh, Bihar and Jharkhand to support rising workforce demand in southern India’s manufacturing hubs.

SoftBank’s Market Value Drops By USD 50 Billion

  SoftBank’s Market Value Drops By USD 50 Billion As Global AI Valuations are Under Pressure

  • by Martech Desk
  • Dec 1, 2025

SoftBank loses nearly USD 50 billion in market value as investor concerns rise over AI sector valuations and global tech market volatility.

Karnataka Announces New IT and Space Tech Policies to Expand Digital Growth

  Karnataka Announces New IT and Space Tech Policies to Expand Digital Growth

  • by Martech Desk
  • Nov 17, 2025

Karnataka unveils updated IT and space tech policies focused on jobs, regional expansion and incentives aimed at strengthening the state’s technology leadership.

AI Will Create Jobs for Everyone, Not Eliminate Them

  AI Will Create Jobs for Everyone, Not Eliminate Them

  • by Anupama Mitra
  • Nov 10, 2025

AI is not replacing jobs, it is redefining them. India’s workforce stands to gain millions of new roles through smart reskilling and AI collaboration.

How AI Is Changing Influencer Marketing in 2025

  How AI Is Changing Influencer Marketing in 2025

  • by Anupama Mitra
  • Oct 31, 2025

AI is revolutionizing influencer marketing in 2025, making it more data-driven, predictive, and authentic—enhancing discovery, engagement, and trust while keeping human creativity at its core.

Reliance to Invest $15 Billion in AI-Driven Data Centres

  Reliance to Invest $15 Billion in AI-Driven Data Centres for Digital Infrastructure

  • by Martech Desk
  • Oct 28, 2025

Reliance Industries plans a $15 billion investment to build AI-powered data centres across India, advancing cloud computing, 5G, and digital transformation infrastructure.

AI, 6G and the Road Ahead: Inside Day 2 of India Mobile Congress 2025

  AI, 6G and the Road Ahead: Inside Day 2 of India Mobile Congress 2025

  • by Martech Desk
  • Oct 10, 2025

AI, 6G, and digital innovation led Day 2 of India Mobile Congress 2025, with leaders discussing policy, inclusion, and India’s role in shaping the global tech economy.

Later Unveils AI Tool to Help Marketers Choose the Right Creators

  Later Unveils AI Tool to Help Marketers Choose the Right Creators

  • by Martech Desk
  • Sep 17, 2025

Later launches AI-powered brand suitability insights to help marketers confidently choose creators aligned with their values and campaign goals.

Influencer economy

  India’s Marketers Are Done Guessing: AI Is Now the Brain Behind Influencer ROI

  • by Brij Pahwa
  • Sep 11, 2025

India’s creator economy is currently estimated at ₹2,500 crore, and that valuation is opening eyes. Brands and influencers are under pressure to prove outcomes, not just impressions.

Economic Impact of AI Program by Anthropic

  Anthropic Launches Program to Study Economic Impact of AI Amid Rising Job Concerns

  • by Martech Desk
  • Jun 29, 2025

Anthropic launched a new program to study the economic impact of AI, aiming to track job market disruptions and guide responsible deployment amid rising concerns over automation and workforce shifts.

Newsletter

Subscribe for our daily news


Popular Posts

    • Mar 13,2026
    • Mar 13,2026
    • Mar 13,2026
    • Mar 13,2026
    • Mar 13,2026

About Martech News

India’s definitive source for marketing technology news, insights, and trends. Stay ahead with the latest in AI, product strategy, and innovation shaping the future of marketing.

Useful Links

  • Industry News & Trends
  • Expert Speak
  • Latest News
  • Videos
  • Authors

Other Links

  • Privacy Policy
  • Events

CONNECT WITH US

Subscribe to the latest news from MartechAI.com