AI, 6G, and digital innovation led Day 2 of India Mobile Congress 2025, with leaders discussing policy, inclusion, and India’s role in shaping the global tech economy.
Later launches AI-powered brand suitability insights to help marketers confidently choose creators aligned with their values and campaign goals.
India’s creator economy is currently estimated at ₹2,500 crore, and that valuation is opening eyes. Brands and influencers are under pressure to prove outcomes, not just impressions.
Anthropic launched a new program to study the economic impact of AI, aiming to track job market disruptions and guide responsible deployment amid rising concerns over automation and workforce shifts.
