Binny Bansal-backed ShopOS launches Sloosh AI, a content creation platform for generating images, videos and reels, with paid plans starting at $19 per month.
Vectorial raises $3 million led by SenseAI Ventures to expand its AI-powered audience simulation platform for consumer research, product testing and marketing campaigns.
Canva launches Craft, its first in-house AI image model, offering 2K image generation, editable designs and new capabilities for marketing and creative workflows.
DeiNai expands its AI-powered influencer marketing platform into the Middle East, targeting creator discovery, campaign management and performance measurement.
RMIT has launched a Marketing Technology Lab focused on AI, data and privacy-first personalisation, giving marketers hands-on experience with emerging MarTech.
CMO Council and MarTechTribe have launched the APEX Matrix, a framework designed to help enterprises measure martech ROI and improve technology performance.
Meta has appointed Chief Data Officer Alex Schultz bringing the company's marketing and data leadership under one executive.
India’s martech stack is evolving from campaign software to a core growth engine, powering data, AI, personalisation and real-time customer engagement across enterprise brands.
AASTMT has partnered to launch an AI driven marketing education programme aimed at building practical skills in data led and automated marketing.
With over 2.35 billion active Apple devices worldwide as of 2025, Apple sits atop a mountain of user data.
Generative AI in marketing to see strong growth by 2034, with IBM, Adobe, Microsoft holding just 15.2%—leaving room for innovation and new players.
Explore 7 Martech trends shaping the future of marketing with AI, data, and performance storytelling driving deeper engagement, personalization, and ROI.
Since 2011, the martech ecosystem has grown from 150 products to 15,384 in 2025, according to data from Chiefmartec and MartechTribe.
Since 2011, the martech ecosystem has grown from 150 products to 15,384 in 2025, according to data from Chiefmartec and MartechTribe.
The martech industry has grown significantly, reaching a total of 15,384 solutions in 2025, marking a notable 9% increase from 14,106 solutions in the previous year
The past year has seen a decisive shift—from experimental to operational, from hype to implementation, from isolated tools to unified ecosystems
As we observe MarTech Day 2025, we reflect on the significant developments in marketing technology over the past year and decode the trends that will shape the industry’s future