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Tejkarran Singh Bajaj

  Tejkarran Singh Bajaj to join ZEE5 as Business Head , AI and Innovation

  • by Martech Desk
  • 6 days ago

Tejkarran Singh Bajaj rejoins ZEE5 as Business Head, AI and Innovation, as the platform strengthens its content, technology and growth strategy amid rising OTT competition.

OpenAI Equity Stake Talks Bring Washington Closer

  OpenAI Equity Stake Talks Bring Washington Closer to the AI Boom

  • by Martech Desk
  • 6 days ago

US officials are reportedly exploring an equity stake in OpenAI, a move that could reshape AI policy, public ownership and the future of government-industry collaboration.

Cambridge Scientists Use AI to Develop Coronavirus Vaccine

  Cambridge Scientists Use AI to Develop Broad Coronavirus Vaccine Candidate

  • by Martech Desk
  • 1 week ago

Cambridge researchers have developed an AI-designed coronavirus vaccine candidate aimed at providing protection against multiple coronavirus strains.

Apple Launches Poke, Its First AI Agent

  Apple Launches Poke, Its First AI Agent for Business Messaging

  • by Martech Desk
  • 1 week ago

Apple has unveiled Poke, its first AI agent for Messages for Business, designed to help brands automate customer interactions.

Boda Group Unveils Dedicated AI Division

  Boda Group Unveils Dedicated AI Division to Expand Technology Services

  • by Martech Desk
  • 1 week ago

Boda Group has launched a dedicated AI division to help businesses adopt artificial intelligence and accelerate digital transformation initiatives.

OpenAI Turns to Retro Advertising

  OpenAI Turns to Retro Advertising as It Seeks a More Human Connection With Consumers

  • by Martech Desk
  • 1 week ago

OpenAI is embracing retro-inspired advertising to make artificial intelligence feel more approachable as competition in the AI market intensifies.

“The Next CMO Must Think Like A CEO”: Haier India’s CEO On Customers, P&L And Growth

  “The Next CMO Must Think Like A CEO”: Haier India’s CEO On Customers, P&L And Growth

  • by Brij Pahwa
  • 1 week ago

Haier India's N.S. Satish says future CMOs must think beyond marketing, mastering customers, P&L, product innovation and business growth to become CEOs.

Persistent Launches AI Training

  Persistent Launches AI Training Initiative With Databricks and MSOE

  • by Martech Desk
  • 1 week ago

Persistent, Databricks and MSOE have partnered to train students in production-grade AI systems and bridge the industry's AI skills gap.

Consumers Like AI Content Until They Know It’s AI

  Consumers Like AI Content Until They Know It’s AI

  • by Anupama Mitra
  • 1 week ago

Consumers often prefer AI-generated content in blind tests, but trust and engagement can decline once they learn the content was created by AI.

Netflix Turns to AI to Help Viewers Find What to Watch Faster

  Netflix Turns to AI to Help Viewers Find What to Watch Faster

  • by Martech Desk
  • 1 week ago

Netflix is expanding its AI strategy with new discovery features designed to help viewers find relevant content more quickly and easily.

Satya Nadella Says Microsoft's AI Superfactory Uses Restaurant-Level Water Consumption

  Satya Nadella Says Microsoft's AI Superfactory Uses Restaurant-Level Water Consumption

  • by Martech Desk
  • 1 week ago

Microsoft says its Fairwater AI Superfactory will use water comparable to a neighborhood restaurant while supporting large-scale AI workloads.

Krishna Goyal, Head of Digital Marketing, Narayana Health

  Narayana Health Appoints Krishna Goyal as Head of Digital Marketing

  • by Martech Desk
  • 1 week ago

Narayana Health has elevated marketing leader Krishna Goyal, reinforcing its focus on brand growth, digital engagement and patient-centric communication.

Meta Brings AI Agent for WhatsApp Business

  Meta Brings AI Agent for WhatsApp Business to Companies Worldwide

  • by Martech Desk
  • 1 week ago

Meta has launched its AI agent for WhatsApp Business globally, enabling companies to automate customer interactions and support business growth.

Deece Launches AI Platform

  Deece Launches AI Platform to Streamline Enterprise Data and Decision-Making

  • by Martech Desk
  • 1 week ago

Deece has launched an AI-powered platform designed to help enterprises simplify data management, analytics and business decision-making.

Exclusive interview with Praveen Sharma, CEO, Housing.com

  Can You Buy a Home Without Seeing It? Housing.com CEO on AI’s Next Big Bet

  • by Brij Pahwa
  • 1 week ago

Housing.com CEO Praveen Sharma explains how AI is transforming home search through conversational discovery, personalization, trust-building and smarter property recommendations.

Mobile Martech

  Mobile Martech Explained: The Technology Layer Powering App Growth in the AI Era

  • by Anupama Mitra
  • 1 week ago

Mobile martech is emerging as the technology backbone of app growth, helping brands use AI, data and personalization to drive engagement, retention and revenue.

Ayesha Prasad, DGM – Marketing, Kärcher India

  How Data and AI Are Empowering Women Leaders in Industrial Marketing

  • by Ayesha Prasad
  • 1 week ago

AI and real-time data are helping women leaders reshape industrial marketing through faster decision-making, customer insights and technology-driven growth.

How APIs Are Quietly Running the Modern Martech Stack

  The Hidden Engines of Marketing: How APIs Are Quietly Running the Modern Martech Stack

  • by Anupama Mitra
  • 1 week ago

APIs are emerging as the backbone of modern martech, powering AI, personalization, customer data flows and real-time decision-making across connected platforms.

CIBC and Nestlé Choose Hyderabad

  CIBC and Nestlé Choose Hyderabad for New GCC Expansion Plans

  • by Martech Desk
  • 1 week ago

CIBC and Nestlé are expanding in Hyderabad, reinforcing the city's growing role as a leading destination for global capability centres and technology talent.

CARS24 Unveils AI Lab and $20 Million Fund for AI Startups

  CARS24 Unveils AI Lab and $20 Million Fund for AI Startups

  • by Martech Desk
  • 1 week ago

CARS24 has launched an AI Lab and committed $20 million to support early-stage AI startups, strengthening its focus on AI-led innovation.

Reliance Targets AI Growth

  Reliance Targets AI Growth Through ₹10 Lakh Crore Data Centre Investment

  • by Martech Desk
  • 1 week ago

Reliance Industries plans to invest ₹10 lakh crore in AI-ready data centres, strengthening India's digital infrastructure and AI computing capabilities.

Uniphore Launches AI Audience Agent

  Uniphore Launches AI Audience Agent to Strengthen Martech Capabilities

  • by Martech Desk
  • 1 week ago

Uniphore has introduced an AI-powered Audience Agent designed to help marketers analyze audiences, generate insights and improve campaign outcomes.

Reliance Industries Doubles Down on AI, Data Centres and Digital Infrastructure for FY26

  Reliance Industries Doubles Down on AI, Data Centres and Digital Infrastructure for FY26

  • by Martech Desk
  • May 29, 2026

Reliance Industries is increasing investments in AI, data centres and digital infrastructure as part of its FY26 growth strategy.

Martech Adoption Grows but ROI Challenges Persist, Says eClerx Report

  Martech Adoption Grows but ROI Challenges Persist, Says eClerx Report

  • by Martech Desk
  • May 29, 2026

A new eClerx study found that 78% of marketing leaders believe martech investments are not delivering expected ROI outcomes.

India’s AI Data Centres

  India’s AI Data Centres Could Deploy 700,000 GPUs in Five Years: Report

  • by Martech Desk
  • May 29, 2026

India’s AI data centres may deploy up to 700,000 GPUs over the next five years amid rising AI infrastructure demand.

Fujitsu Develops Multi-AI Agent System

  Fujitsu Develops Multi-AI Agent System for Enterprise Automation

  • by Martech Desk
  • May 29, 2026

Fujitsu has developed self-evolving multi-AI agent technology designed to improve enterprise automation and adaptive business operations.

Tier-2 Cities Gain Ground as India’s Next GCC Growth Hubs: Report

  Tier-2 Cities Gain Ground as India’s Next GCC Growth Hubs: Report

  • by Martech Desk
  • May 28, 2026

A new ANSR report highlights emerging Indian cities gaining momentum as preferred destinations for global capability centres in 2026.

Optimizely Partners Deloitte Digital

  Optimizely Partners Deloitte Digital to Expand AI Marketing Solutions

  • by Martech Desk
  • May 28, 2026

Optimizely and Deloitte Digital have partnered to help businesses accelerate AI-powered marketing and customer experience transformation.

Taiwan Overtakes India

  Taiwan Overtakes India as AI Rally Reshapes Global Equity Rankings

  • by Martech Desk
  • May 28, 2026

Taiwan has moved ahead of India in global equity market rankings as AI-driven semiconductor stocks continue rallying worldwide.

Kore.ai Introduces Artemis Enterprise AI Agent Platform

  Kore.ai Introduces Artemis Enterprise AI Agent Platform

  • by Martech Desk
  • May 27, 2026

Kore.ai has launched Artemis, a new enterprise AI agent platform focused on automation, workflow orchestration, and business productivity.

Impel Adds AI Video and Custom AI Agents

  Impel Adds AI Video and Custom AI Agents to Automotive Retail Platform

  • by Martech Desk
  • May 27, 2026

Impel has integrated AI video capabilities with customisable AI agents to support automotive retail marketing and customer engagement.

When AI Steps Out of the Screen and Into the Real World

  When AI Steps Out of the Screen and Into the Real World

  • by Anupama Mitra
  • May 27, 2026

Physical AI is moving beyond chatbots into warehouses, hospitals, retail, and mobility, driving automation through robotics and intelligent systems.

Regeneron Opens Hyderabad Global Capability Centre

  Regeneron Opens Hyderabad Global Capability Centre to Expand Tech and R&D Operations

  • by Martech Desk
  • May 27, 2026

Regeneron Pharmaceuticals has established a global capability centre in Hyderabad to support technology, data, and R&D operations.

Content Engine

  AI Is Ready. The Data Isn’t: Why India’s Marketers Are Rebuilding the Content Engine

  • by Brij Pahwa
  • May 26, 2026

India’s marketers say AI adoption is accelerating, but fragmented data, governance gaps, and legacy systems remain the biggest barriers to scaling personalization.

This is an AI-generated image.

  Jeff Bezos Weighs In on AI Data Centres in Space Debate

  • by Martech Desk
  • May 25, 2026

Jeff Bezos has weighed in on the growing debate around AI data centres in space, disagreeing with Elon Musk and Sundar Pichai on timelines.

ONGC Pushes AI-Led Digital Transformation

  ONGC Pushes AI-Led Digital Transformation Through Partnership with CIPL

  • by Martech Desk
  • May 25, 2026

ONGC is strengthening its AI-driven digital transformation strategy through a technology partnership with CIPL across enterprise operations.

ANSR and HFS Research Launch GCC Quotient

  ANSR and HFS Research Launch GCC Quotient Framework for AI- First Enterprises

  • by Martech Desk
  • May 25, 2026

ANSR and HFS Research have launched a new GCC Quotient framework to assess AI readiness across enterprise capability centres.

Saahil Nayar, Business Head and SVP, Honasa Consumer

  Honasa Consumer Appoints Saahil Nayar as Business Head and SVP

  • by Martech Desk
  • May 24, 2026

Honasa Consumer has appointed Saahil Nayar as Business Head and Senior Vice President amid continued expansion in the D2C and FMCG space.

OpenAI Faces IPO Questions

  OpenAI Faces IPO Questions Despite Courtroom Win Against Elon Musk

  • by Martech Desk
  • May 24, 2026

OpenAI continues facing questions around its IPO future and corporate structure despite a recent legal victory over Elon Musk.

Airbnb Expands Hotel Push with New AI Tools

  Airbnb Expands Hotel Push with New AI-Powered Support Tools

  • by Martech Desk
  • May 24, 2026

Airbnb is expanding into hotels while increasing AI use for host onboarding, customer support and platform operations globally.

Spotify and Universal Music Sign Deal

  Spotify and Universal Music Sign Deal Around AI-Generated Cover Songs

  • by Martech Desk
  • May 23, 2026

Spotify and Universal Music have signed a deal involving AI-generated cover songs as the music industry adapts to generative AI trends.

Starbucks Drops AI Inventory Tool

  Starbucks Drops AI Inventory Tool Amid Product Availability Issues

  • by Martech Desk
  • May 23, 2026

Starbucks has discontinued its AI inventory tool following ongoing product availability and operational management challenges across stores.

Nikita Arya, Marketing Manager, Netflix India

  Netflix India Appoints Nikita Arya as Marketing Manager for Films and Series

  • by Martech Desk
  • May 23, 2026

Netflix India has appointed Nikita Arya as Marketing Manager for films and series as streaming platforms strengthen content marketing strategies.

Hitachi Pushes Industrial AI

  Hitachi Pushes Industrial AI for Critical Infrastructure Operations

  • by Martech Desk
  • May 23, 2026

Hitachi is expanding industrial AI systems for mission-critical infrastructure as enterprises accelerate automation and predictive operations.

EY and Microsoft Launch Global AI Push

  EY, Microsoft Launch Global AI Initiative to Help Businesses Scale Adoption

  • by Martech Desk
  • May 22, 2026

EY and Microsoft unveil a $1 billion initiative aimed at helping enterprises scale AI adoption beyond pilot projects and into core business operations.

7 AI Agents Every Brand Will Soon Deploy

  The Rise of Autonomous Marketing: 7 AI Agents Every Brand Will Soon Deploy

  • by Brij Pahwa
  • May 21, 2026

AI agents are reshaping modern marketing through autonomous campaign management, customer engagement, media buying, analytics, and personalised experiences.

Alibaba Unveils New AI Chips

  Alibaba Unveils New AI Chip as Competition with Nvidia Intensifies

  • by Martech Desk
  • May 21, 2026

Alibaba has launched a new AI chip aimed at strengthening its AI infrastructure and competing with Nvidia in the fast-growing AI market.

Crystal Cruises Expands Luxury Cruise Travels

  Crystal Cruises Expands Luxury Cruise Travels with Personalised Digital Experiences

  • by Martech Desk
  • May 21, 2026

Crystal Cruises is expanding its luxury travel strategy with personalised digital experiences and premium customer engagement initiatives.

Malta Launches Nationwide ChatGPT Plus

  Malta Launches Nationwide ChatGPT Plus Access Programme for Citizens

  • by Martech Desk
  • May 20, 2026

Malta has launched a nationwide programme offering ChatGPT Plus access as part of its broader AI adoption and digital literacy push.

This is an AI-generated image.

  Elon Musk Loses Legal Battle Against Sam Altman and OpenAI

  • by Martech Desk
  • May 20, 2026

Elon Musk has reportedly lost his lawsuit against Sam Altman and OpenAI in the latest escalation of the high-profile AI dispute.

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