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Tags: Creators

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Snapchat Ends Rewards for Fully AI-Generated Spotlight Videos

  Snapchat Ends Rewards for Fully AI-Generated Spotlight Videos

  • by Martech Desk
  • 1 week ago

Snapchat will no longer recommend or reward fully AI-generated Spotlight videos, prioritising authentic, human-created content over AI-generated media.

This is an AI-generated image.

  YouTuber Hank Green Apologises for Heavy AI Use in Content Creation

  • by Martech Desk
  • 1 week ago

YouTuber Hank Green says his reliance on AI became unhealthy, apologising to fans and pledging to reduce AI use in future content creation.

AI Video Startup PixVerse Raises $439 Million

  AI Video Startup PixVerse Raises $439 Million in Series A Extension

  • by Martech Desk
  • Jul 15, 2026

AI video platform PixVerse has raised $439 million in a Series A extension to expand global operations and strengthen its generative AI video technology.

Google Launches Nano Banana 2 Lite and Gemini Omni Flash AI Models

  Google Launches Nano Banana 2 Lite and Gemini Omni Flash AI Models

  • by Martech Desk
  • Jul 2, 2026

Google has launched Nano Banana 2 Lite and Gemini Omni Flash, introducing faster AI image generation and multimodal video creation tools for creators and enterprises.

Cannes Lions Day 2

  Cannes Lions Day 2 Opens With AI, Creators And Marketing’s New Power Shift

  • by Brij Pahwa
  • Jun 23, 2026

Cannes Lions 2026 Day 2 spotlights AI, creators and marketing transformation as brands rethink creativity, discovery and growth in an AI-led era.

Fotor Launches AI-Powered ‘Vibe Marketing’ Tool

  Fotor Launches AI-Powered ‘Vibe Marketing’ Tool for Brands and Creators

  • by Martech Desk
  • May 21, 2026

Fotor has launched an AI-powered Vibe Marketing tool aimed at helping brands and creators generate marketing content faster.

YouTube Adds AI-Powered Video Search and Gemini Tools

  YouTube Adds AI-Powered Video Search and Gemini Tools for Shorts Creators

  • by Martech Desk
  • May 21, 2026

YouTube has introduced AI-powered conversational video search and expanded Gemini integration across Shorts and discovery tools.

Creatable Introduces Predictive AI for Ecommerce Book Creators

  Creatable Introduces Predictive AI for Ecommerce Book Creators

  • by Martech Desk
  • May 12, 2026

Creatable has launched a predictive AI platform to help book creators improve ecommerce performance and audience targeting.

This is an AI-generated image.

  YouTube Introduces New AI Tools Allowing Creators to Use Their Own Likeness in Shorts

  • by Martech Desk
  • Jan 25, 2026

YouTube has introduced new AI tools that allow creators to use their own likeness in Shorts, aiming to expand creative flexibility while prioritising consent and control.

This is an AI-generated image.

  How Algorithms Are Rewriting Creator Reach in India

  • by Anupama Mitra
  • Jan 14, 2026

Algorithms now drive creator visibility in India more than followers. Here’s how Reels, YouTube, and AI are reshaping reach, fame, and monetisation.

The Rise of Promptfluencers

  The Rise of Promptfluencers

  • by Anupama Mitra
  • Dec 17, 2025

Promptfluencers are emerging as a new creator class, sharing AI prompts that help professionals get better results from tools like ChatGPT, Midjourney and Firefly.

YouTube Expands AI Initiatives in India With New Tools and Healthcare Partnerships

  YouTube Expands AI Initiatives in India With New Tools and Healthcare Partnerships

  • by Martech Desk
  • Nov 19, 2025

YouTube launches new AI tools in India and partners with AIIMS and IICT to advance healthcare content, research applications and creator-focused innovation.

India’s first AI filmmaking festival kicks off at Mumbai’s Royal Opera House

  India’s first AI filmmaking festival kicks off at Mumbai’s Royal Opera House

  • by Martech Desk
  • Nov 4, 2025

India’s inaugural AI filmmaking festival launches in Mumbai featuring 50 creators, major Bollywood judges and a prize pool of over ₹10 lakh plus a Japan trip.

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