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Tags: Storytelling

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Aman Srivastava, CEO, Amar Chitra Katha

  Aman Srivastava Joins Amar Chitra Katha as CEO

  • by Martech Desk
  • 9 hours ago

Former Sony LIV executive Aman Srivastava has joined Amar Chitra Katha as CEO to lead the brand’s digital and content expansion.

Google Brings AI Into Cricket Storytelling With Kevin Pietersen’s YouTube Series

  Google Brings AI Into Cricket Storytelling With Kevin Pietersen’s YouTube Series

  • by Martech Desk
  • 5 days ago

Google partners Kevin Pietersen for a 90-episode YouTube series using Gemini to enhance cricket storytelling and fan engagement.

MS Dhoni Joins Kuku as Investor

  MS Dhoni Joins Kuku as Investor, signalling Interest in AI Content Space

  • by Martech Desk
  • Mar 31, 2026

MS Dhoni has invested in AI storytelling platform Kuku, supporting its expansion in audio and regional content.

What Makes an Ad Feel Human in the Age of AI

  What Makes an Ad Feel Human in the Age of AI

  • by Anupama Mitra
  • Oct 30, 2025

In the AI era, ads that feel human blend technology with empathy. Indian brands show how emotion, authenticity, and cultural context keep storytelling real.

AI-Powered 'Mahabharata' Goes Scroll-Worthy for Gen Z

  AI-Powered 'Mahabharata' Goes Scroll-Worthy with Micro-Dramas for Gen Z

  • by Martech Desk
  • Aug 12, 2025

Collective Media’s Historyverse debuts AI-generated micro-drama Mahabharata—600+ episodes, 3–4 mins each—designed for Gen Z's fast-scrolling consumption.

Runway unveils Aleph AI for Video-to-Video Editing

  Runway Launches Aleph: A Breakthrough AI Model for Video-to-Video Editing

  • by Martech Desk
  • Jul 29, 2025

Runway unveils Aleph, an AI model which enables real-time video-to-video editing using text and image prompts. This breakthrough could reshape post-production workflows and creative storytelling.

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