Algorithms now drive creator visibility in India more than followers. Here’s how Reels, YouTube, and AI are reshaping reach, fame, and monetisation.
As attention spans shrink, brands are shifting from long-form storytelling to 2-second hooks, redesigning marketing strategies around short-form video and instant recall.
SkyReels launches a new generative AI platform designed to automate video creation and support marketers with faster, scalable creative production across industries.
Meta adds Hindi and Portuguese to its AI-powered dubbing feature for Reels on Instagram and Facebook, expanding creator accessibility and audience engagement globally.
OpenAI introduces Sora 2, an AI-powered short video app aiming to rival TikTok, Instagram Reels, and YouTube Shorts with advanced generative video and personalization features.
