Cathay Pacific is testing Google's AI-powered contrail forecasting technology to help pilots identify routes that could reduce the climate impact of persistent aircraft contrails.
AI-powered weather forecasts helped some Telangana farmers record net savings of up to $560, as the World Bank highlights the potential of low-cost AI in agriculture.
How AI is transforming marketing from manual campaign optimisation to self-learning systems through automation, AI agents, real-time insights and continuous decision-making.
Researchers at UC Berkeley have developed an AI model that detects hidden ECG signals linked to sudden cardiac death, improving early risk prediction.
Creatable has launched a predictive AI platform to help book creators improve ecommerce performance and audience targeting.
Appier’s new whitepaper explores how agentic AI could reshape marketing through autonomous decision systems that manage campaigns, optimize performance and streamline data driven workflows.
Predictive AI is transforming marketing by anticipating consumer needs, boosting ROI, and raising privacy questions as it converges with generative AI.
India’s ad industry shifts as third-party cookies fade and predictive AI rises, driving privacy-first personalization and reshaping digital marketing strategies.
