Nestlé Canada CMO Tracey Cooke discusses AI, brand distinctiveness, creativity, cultural relevance and why human judgment remains essential in modern marketing.
TCS has secured a multi-million euro AI transformation contract from Canada Life to modernise IT infrastructure and boost automation across its European operations.
Google has expanded its Gemini AI assistant in the Chrome browser to India, Canada and New Zealand, bringing AI powered browsing features to more users.
A Deloitte report on Canadian healthcare has come under fire for containing AI-generated citations and factual errors, raising concerns over reliance on artificial intelligence.