Elon Musk questions Starlink's India launch delays amid a dispute with Mukesh Ambani, as the government clarifies security requirements and pricing remains unannounced.
Bharti Airtel has deployed a small AI model for 30,000 field engineers, aiming to improve operational efficiency and deliver annual savings of Rs 30-45 crore.
Adobe Express launches ‘Jhatphat Fatafat’ campaign with Sunil Grover, offering free premium access to Airtel users during cricket season.
Airtel invests $1 billion in Nxtra to expand data centre capacity and support growing AI and digital infrastructure demand.
Google and Airtel collaborate to deploy AI-driven spam detection on RCS messaging in India, aiming to improve user safety and trusted business communication.
Airtel has appointed Aritra Mukherjee as Head of Marketing, strengthening its leadership focus on brand strategy, digital engagement, and customer communication.
Airtel has partnered with Adobe to provide free access to select premium digital services for over 360 million customers across India.
Bharti Airtel has updated the eligibility criteria for free Perplexity Pro access, requiring users to hold an active Airtel SIM to continue using the AI service.
Airtel introduces six AI agents on its Thanks app to enhance customer support, streamline services, and boost engagement as telecom competition intensifies.
Perplexity AI denies claims of offering Airtel customers a downgraded Pro Lite service, assuring full Pro access amid growing scrutiny of AI partnerships in India.
Airtel’s Xtelify launches sovereign cloud platform tailored for Indian enterprises to meet growing demand for data localisation and digital transformation.
Google AI Pro and Perplexity Pro are now available free in India for select users through Gemini rollouts and Airtel partnerships. Here’s what’s included and how to access it.
