Sainsbury’s has appointed Dave Cain as Head of MarTech, bringing the former LKQ UK & Ireland digital marketing leader in to help develop its marketing technology ecosystem.
Acer India and Bangladesh Head of Marketing Sooraj Balakrishnan discusses AI search, GEO, personalisation and why consumer understanding must remain human.
KFC South Asia has appointed former P&G executive Rishab Mukherjee as Chief Marketing Officer to lead regional marketing strategy and brand growth.
IKEA India has appointed Jessamine Avila as Chief Marketing Officer to lead brand strategy, customer engagement and omnichannel marketing growth.
Five Below is expanding digital marketing investments to improve customer engagement, strengthen omnichannel experiences and support long term retail growth.
Gap is expanding its AI strategy through partnerships with Google Cloud, Zeta and Publicis Sapient to modernise retail operations and marketing.
AI-powered video generation is transforming retail marketing by enabling faster, scalable and cost-efficient content creation.
Retail brands are prioritising first-party data strategies to improve targeting, build trust, and adapt to changing privacy regulations.
Shoplazza has adopted an agentic commerce architecture to enable AI driven e-commerce operations, allowing businesses to automate workflows and enhance customer engagement.