The global AI in fintech market is projected to exceed $66 billion by 2030 at 30% CAGR, driven by automation, fraud detection and digital banking, according to TBRC.
WhatsApp is testing an AI-powered Scam Alert that uses on-device machine learning to warn users about potentially fraudulent messages from unknown contacts.
Boomerang Partners is using AI across affiliate marketing for predictive traffic analysis, fraud detection, content workflows and generative search visibility.
HDFC Bank is expanding AI adoption with its in house GenAI platform, Neev, to improve customer service, operations, lending and enterprise productivity.
HirePlusPlus has partnered with Suvan Ventures to expand its AI-powered enterprise hiring platform, focusing on fraud detection, autonomous recruitment and trusted AI-led hiring.
AI-driven ad fraud is escalating rapidly as generative bots mimic real users. Brands deploy advanced AI defenses to protect ad spend, security, and trust.
