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Tags: Connected-tv

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Liquid Death, Garage Beer Take Aim at AI Data Centres

  Liquid Death, Garage Beer Take Aim at AI Data Centres With Unusual ‘Pee’ Campaign

  • by Martech Desk
  • Aug 19, 2026

Liquid Death and Garage Beer team up with Jason Kelce for an unconventional campaign addressing the water consumption associated with AI data centres.

Mercedes-Benz India Turns to AI and Personalised Experiences

  Mercedes-Benz India Turns to AI and Personalised Experiences to Reach Luxury Buyers

  • by Martech Desk
  • Aug 9, 2026

Mercedes-Benz India is using AI, customer data and experiential marketing to personalise engagement as younger, digital-first consumers enter the luxury car market.

How AI Is Opening Streaming TV Advertising

  How AI Is Opening Streaming TV Advertising

  • by Anupama Mitra
  • Aug 3, 2026

AI is making streaming TV advertising more accessible by simplifying planning, creative production, targeting and measurement, helping connected TV reach marketers of every size.

Mobavenue Launches Neural Engine

  Mobavenue Launches Neural Engine to Unify Campaign Planning and Execution

  • by Brij Pahwa
  • Jul 22, 2026

Mobavenue has launched the Neural Engine, an AI layer that unifies campaign planning, execution, creative intelligence and reporting into a single advertising platform.

JioHotstar Partners VDO.AI

  JioHotstar Partners VDO.AI to Launch AI Powered Contextual Advertising on CTV

  • by Martech Desk
  • Jul 15, 2026

JioHotstar has partnered with VDO.AI to introduce AI powered real time contextual advertising across Connected TV and OTT streaming platforms.

Bajaj Auto Launches DCO Powered CTV Campaign

  Bajaj Auto Launches DCO Powered CTV Campaign for Triumph Motorcycles

  • by Martech Desk
  • Mar 2, 2026

Bajaj Auto partners VDO.AI and Dentsu India for a DCO powered connected TV campaign promoting Triumph Motorcycles.

KERV.ai Partners with Amazon Ads to Launch Interactive Shoppable Video Experience

  KERV.ai Partners with Amazon Ads to Launch Interactive Shoppable Video Experience

  • by Martech Desk
  • Oct 16, 2025

KERV.ai joins forces with Amazon Ads to bring interactive, AI-powered shoppable video experiences to connected TV and online platforms.

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