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Marketers Show Confidence in Martech Despite Underused Capabilities

  Marketers Show Confidence in Martech Despite Underused Capabilities: CMO Council Report

  • by Martech Desk
  • Oct 1, 2025

CMO Council’s latest report finds marketers confident in martech’s future, though many advanced features remain underutilized due to integration and training challenges.

CMO Council Launches AI Marketing Readiness Assessment for Leaders

  CMO Council Launches AI Marketing Readiness Assessment for Leaders

  • by Martech Desk
  • Sep 15, 2025

CMO Council launches an AI marketing readiness tool to help leaders evaluate preparedness, benchmark progress, and align strategies for AI-powered customer engagement.

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