Maruti Suzuki has issued an RFP inviting AI-focused creative agencies as it looks to integrate generative AI into brand campaigns and marketing workflows.
L2T has adopted a .ai domain to reflect its AI-powered dealership marketing platform, expanding capabilities across customer data, automation, generative AI and AI search.
Mercedes-Benz India has promoted Nandita Godbole to Head of Marketing, strengthening its leadership as it expands digital and customer focused marketing initiatives.
Bajaj Auto partners VDO.AI and Dentsu India for a DCO powered connected TV campaign promoting Triumph Motorcycles.
