Rivian plans to integrate third-party AI agents into its electric vehicles, enabling personalised voice interactions while keeping steering and braking controls separate.
BMW plans to reduce divisions and associated management roles by 20% by mid-2027 while expanding AI across development, production, marketing and aftersales.
TCS and Porsche have signed a five-year partnership to scale AI across manufacturing, engineering, operations and customer experience, alongside TCS’ proposed acquisition of MHP.
Mahindra has launched the AI-powered BLAZO i-TRK with automatic drive modes, predictive diagnostics and an uptime guarantee as it targets 5% heavy truck market share.
Tata Motors has appointed Pallav Singh to a martech and AI role as it strengthens its digital and data-driven marketing capabilities.
Tata Elxsi has launched DevStudio AI, a generative AI platform designed to accelerate automotive software engineering and support Automotive SPICE aligned development processes.
