Meta expands its Advantage+ AI tools to help advertisers auto-generate tailored creative variations across Facebook and Instagram, speeding up ad production and optimisation.
A growing divide is emerging in Indian marketing as brands with strong AI systems pull ahead of those still relying on manual tools, reshaping talent, performance and competitiveness.
Aionos expands multimodal AI and agent based solutions as its CTO forecasts rapid adoption across healthcare and enterprise sectors.
AI-driven ad fraud is escalating rapidly as generative bots mimic real users. Brands deploy advanced AI defenses to protect ad spend, security, and trust.
Salesforce India records 47 percent FY25 revenue growth and increases focus on agentic AI transformation across enterprise customers.
IndiaAI CEO Sanjay Kumar says AI coding tools from OpenAI and Google could impact India’s IT workforce as automation accelerates routine development tasks.
Infosys unveils an AI First model for Global Capability Centers aimed at accelerating innovation, automation and enterprise wide transformation for global organisations.
AI adoption among Indian SMBs surges as 9 in 10 businesses invest in automation, analytics, hiring tools, and marketing tech, led by fast-growing Tier-2 cities.
Coca-Cola’s new AI-created Christmas campaign receives mixed public response, reigniting debate on creativity and authenticity in advertising.
OpenAI announces that over 1 million paying business customers are now using its platform, marking its fastest enterprise growth to date.
Google debuts its first fully AI-generated TV commercial created with Veo 3, starring a plush turkey in its “Just Ask Google” campaign.
Veylan debuts the first AI-native advertising platform and earns recognition from WARC as a category leader in marketing innovation.
AI use among Indian clinicians has tripled in a year, with 40% now adopting tools for diagnosis and workflows, though institutional gaps and training remain key challenges.
Splunk’s Hao Yang outlines how enterprises are moving from AI pilots to large-scale adoption, stressing trust, ROI, and governance as key to the next phase of enterprise AI.
Amazon plans to introduce AI-powered conversational ads in Alexa, aiming to monetize voice interactions. CEO Andy Jassy outlines how generative AI will drive this shift in Alexa’s strategy.
Indian brands are rapidly integrating AI to personalize campaigns, optimize workflows, and reshape customer engagement across sectors in India’s growing Martech scene.