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Tags: Self-serve-advertising

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Gartner Predicts AI Will Influence 70% of Global Ad Spend

  Gartner Predicts AI Will Influence 70% of Global Ad Spend by 2028

  • by Martech Desk
  • 2 hours ago

Gartner predicts over 70% of global advertising spend will flow through AI-powered self-serve platforms by 2028, reshaping digital marketing and media buying.

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