Scott Brinker explains why AI agents are now real in MarTech, how customer-side AI is reshaping discovery, why data readiness matters, and what CMOs should expect as stacks evolve in 2026.
Scott Brinker’s 2020 martech predictions—from no-code creators to AI-led ops—are shaping how marketing teams operate in 2026.
Martech for 2026 report launched: 127 pages covering AI agents, context engineering, automation models, vibe coding, Martech Ops 3.0, and the future of AI-driven marketing workflows.
Global marketing leaders predict AI will redefine martech—transforming personalization, creativity, and strategy, while making adaptability and AI literacy essential for the next era of marketing.
Discover how AI, integration, and homegrown tools are transforming the technology behind today’s most innovative marketing teams.
Since 2011, the martech ecosystem has grown from 150 products to 15,384 in 2025, according to data from Chiefmartec and MartechTribe.
Since 2011, the martech ecosystem has grown from 150 products to 15,384 in 2025, according to data from Chiefmartec and MartechTribe.
Each of whom has made a significant impact on the industry through their work and thought leadership
