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Pooja Asar, Marketing Head, Tata Passenger Electric Mobility (TPEM)

How Tata EV Blends Empathy and AI in EV Marketing—Pooja Asar Explains

by Brij Pahwa
Jul 3, 2025

Pooja Asar, Marketing Head of Tata Motors Passenger Electric Mobility, shares how empathy, data, and instinct are shaping the future of EV marketing in India’s digital era.