Anuj Bhandari launches OmniVertex, an AI-powered platform designed to unify advertising data, optimise media budgets and simplify cross-platform campaign management.
ImpactFactory.ai launches MIA, a virtual CMO that coordinates AI marketing agents, campaign planning, media buying and performance analysis for small businesses.
AI is reshaping media planning across search, buying, creators, commerce and measurement, forcing marketers to rethink what machines optimise and where human judgement matters.
AI is reshaping digital marketing across search, content, personalisation and measurement, pushing brands to rethink data, workflows and human oversight.
Gartner predicts over 70% of global advertising spend will flow through AI-powered self-serve platforms by 2028, reshaping digital marketing and media buying.
Meta is expanding AI investments to strengthen its advertising platform with smarter campaign optimisation, automation and AI-powered marketing tools.
PropellerAds has upgraded its NIKO AI assistant into a full campaign co-pilot, enabling advertisers to create, manage and optimise ad campaigns through conversational AI.