Netflix plans to cut nearly 1,000 jobs, around 6% of its workforce, amid rising competition from YouTube, TikTok and other platforms while expanding AI and advertising investments.
JioStar is expanding AI on JioHotstar with conversational search, personalised content discovery and in app shopping to enhance viewer engagement.
ZEE5 has promoted Apoorva Mehandiratta to Vice President Marketing, expanding her leadership role across Hindi and Marathi content portfolios.
Sony is expanding AI adoption across PlayStation Studios and platform services to improve gaming operations and development.
Former Sony LIV executive Aman Srivastava has joined Amar Chitra Katha as CEO to lead the brand’s digital and content expansion.