AI is making streaming TV advertising more accessible by simplifying planning, creative production, targeting and measurement, helping connected TV reach marketers of every size.
South Korea is using AI-powered cameras on Seoul's Han River bridges to detect suicide risks, alert emergency responders and improve rescue rates.
JioHotstar has partnered with VDO.AI to introduce AI powered real time contextual advertising across Connected TV and OTT streaming platforms.
Indian Railways plans to deploy AI-powered surveillance drones and smart CCTV systems to strengthen passenger safety and monitoring.
Moloco has launched an AI-powered CTV platform, enabling app marketers to access mobile-grade measurement and optimisation on connected TV.
As India heads into 2026, marketing is being reshaped by AI, retail media, privacy, omnichannel experiences, immersive platforms, and hyper-local influencers. Here are six shifts brands can’t ignore.
StackAdapt has been named a leader in CTV and audio advertising platforms by G2, reflecting strong customer satisfaction and market presence.