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AI-Powered Kabuni Brings Elite Cricket Coaching

  AI-Powered Kabuni Brings Elite Cricket Coaching to Players Worldwide

  • by Martech Desk
  • 4 days ago

Kabuni has launched an AI-powered cricket coaching platform designed to connect aspiring players with elite training insights and personalised development tools.

Why Mangaluru Is Emerging as GCC Growth Hub

  Why Mangaluru Is Emerging as Karnataka’s Next IT and GCC Growth Hub

  • by Martech Desk
  • 4 days ago

Mangaluru is emerging as a major IT, GCC and data centre destination, supported by infrastructure growth, lower costs and Karnataka’s decentralisation strategy.

FPIs Pull Out ₹43,000 Crore

  FPIs Pull Out ₹43,000 Crore as Global Investors Chase AI Opportunities

  • by Martech Desk
  • 4 days ago

Foreign investors withdrew nearly ₹43,000 crore from Indian equities in June as global capital shifted toward AI infrastructure and technology-led opportunities.

Meta’s Smart Glasses App Crosses 50 Million Downloads

  Meta’s Smart Glasses App Crosses 50 Million Downloads as AI Capabilities Draw Attention

  • by Martech Desk
  • 4 days ago

Meta’s smart glasses companion app has surpassed 50 million downloads, drawing attention to embedded AI models and the future of wearable AI experiences.

Cambridge Scientists Use AI to Develop Coronavirus Vaccine

  Cambridge Scientists Use AI to Develop Broad Coronavirus Vaccine Candidate

  • by Martech Desk
  • 5 days ago

Cambridge researchers have developed an AI-designed coronavirus vaccine candidate aimed at providing protection against multiple coronavirus strains.

Infosys Wins Seven-Year Digital Transformation Deal

  Infosys Wins Seven-Year Digital Transformation Deal With IHH Healthcare

  • by Martech Desk
  • 5 days ago

Infosys has secured a seven-year technology transformation deal with IHH Healthcare to modernise healthcare operations using AI, cloud and automation.

Canva and Perplexity Team Up

  Canva and Perplexity Team Up to Turn AI Research Into Ready-to-Edit Creative Content

  • by Martech Desk
  • 5 days ago

Canva has integrated with Perplexity to help users transform AI-generated research into editable creative assets and marketing content.

One Year of MartechAI

  One Year of MartechAI: How India’s Marketing Conversation Moved From AI Hype to AI Reality

  • by Brij Pahwa
  • 6 days ago

MartechAI marks one year of covering AI, martech, data and customer experience, chronicling how marketing evolved from experimentation to real-world business impact.

OpenAI Turns to Retro Advertising

  OpenAI Turns to Retro Advertising as It Seeks a More Human Connection With Consumers

  • by Martech Desk
  • 6 days ago

OpenAI is embracing retro-inspired advertising to make artificial intelligence feel more approachable as competition in the AI market intensifies.

Airbnb CEO Brian Chesky Plans New AI Venture

  Airbnb CEO Brian Chesky Plans New AI Venture Beyond Hospitality

  • by Martech Desk
  • 6 days ago

Airbnb CEO Brian Chesky is reportedly planning a new AI venture, signaling deeper interest in the fast-growing artificial intelligence sector.

Google CEO Says AI Mode Could Eventually Replace Traditional Search Experience

  Google CEO Says AI Mode Could Eventually Replace Traditional Search Experience

  • by Martech Desk
  • 6 days ago

Google is signaling greater confidence in AI-powered search experiences as AI Mode becomes a larger part of its long-term search strategy.

Ajit Narayanan, Chief Technology Officer, Angel One

  Angel One Elevates Ajit Narayanan as Chief Technology Officer

  • by Martech Desk
  • 6 days ago

Angel One has promoted Ajit Narayanan to Chief Technology Officer as the fintech firm continues to strengthen its technology and digital infrastructure.

AI Video Startup TrueFan Raises $10 Million Series

  AI Video Startup TrueFan Raises $10 Million Series A Led by Baring PE and Z3Partners

  • by Martech Desk
  • 1 week ago

TrueFan AI has raised $10 million in Series A funding as enterprises increasingly adopt AI-generated video content for marketing and communication.

Google Tests New AI Search Rules

  Google Tests New AI Search Rules as Publishers Push Back on Zero-Click Results

  • by Martech Desk
  • 1 week ago

Google is testing new AI Search controls as publishers raise concerns that AI-generated answers could reduce website traffic.

AI Marketing OS

  AI Marketing OS Launches to Automate Campaign Execution for Businesses

  • by Martech Desk
  • 1 week ago

A newly launched AI Marketing OS aims to automate marketing execution, helping businesses streamline operations and reduce agency dependency.

Persistent Launches AI Training

  Persistent Launches AI Training Initiative With Databricks and MSOE

  • by Martech Desk
  • 1 week ago

Persistent, Databricks and MSOE have partnered to train students in production-grade AI systems and bridge the industry's AI skills gap.

Consumers Like AI Content Until They Know It’s AI

  Consumers Like AI Content Until They Know It’s AI

  • by Anupama Mitra
  • 1 week ago

Consumers often prefer AI-generated content in blind tests, but trust and engagement can decline once they learn the content was created by AI.

Google’s Dreambeans Could Turn Everyday Life Into AI Cartoon Stories

  Google’s Dreambeans Could Turn Everyday Life Into AI Cartoon Stories

  • by Martech Desk
  • 1 week ago

Google’s Dreambeans AI tool may turn personal digital activity into cartoon-style stories, expanding AI-led content discovery and personalization.

Nitrosend Secures $700,000 Seed Funding Round

  AI Martech Startup Nitrosend Secures $700,000 Seed Funding Round

  • by Martech Desk
  • 1 week ago

Nitrosend has raised $700,000 in seed funding to expand its AI-powered marketing automation platform for businesses and marketers.

Redrob AI Launches in India

  Redrob AI Launches in India With Focus on Professionals and Businesses

  • by Martech Desk
  • 1 week ago

Redrob AI has launched in India with a professional AI platform designed to support productivity, decision-making and business workflows.

Cognizant, Infosys, HCLTech and Hexaware Target GCCs

  Cognizant, Infosys, HCLTech and Hexaware Target GCCs for Agentic AI Contracts

  • by Martech Desk
  • 1 week ago

Global Capability Centres are emerging as major buyers of agentic AI services, attracting increased attention from leading IT services firms.

Krishna Goyal, Head of Digital Marketing, Narayana Health

  Narayana Health Appoints Krishna Goyal as Head of Digital Marketing

  • by Martech Desk
  • 1 week ago

Narayana Health has elevated marketing leader Krishna Goyal, reinforcing its focus on brand growth, digital engagement and patient-centric communication.

WPP Backs Privacy-First Data Strategy

  WPP Backs Privacy-First Data Strategy as AI Reshapes Modern Marketing

  • by Martech Desk
  • 1 week ago

WPP is strengthening privacy-first data collaboration initiatives as brands adapt to AI-driven marketing and evolving consumer data regulations.

How Coca-Cola Is Using AI

  How Coca-Cola Is Using AI to Make Marketing Spend Faster and Smarter

  • by Martech Desk
  • 1 week ago

Coca-Cola is expanding AI use across marketing operations to improve agility, optimize spending and support faster business decisions.

Exclusive interview with Praveen Sharma, CEO, Housing.com

  Can You Buy a Home Without Seeing It? Housing.com CEO on AI’s Next Big Bet

  • by Brij Pahwa
  • 1 week ago

Housing.com CEO Praveen Sharma explains how AI is transforming home search through conversational discovery, personalization, trust-building and smarter property recommendations.

HUL Opens Unilever Fragrance Hub

  HUL Opens Unilever Fragrance Hub at IIT Bombay to Boost Innovation

  • by Martech Desk
  • 1 week ago

HUL has inaugurated the Unilever Fragrance Hub at IIT Bombay, expanding research capabilities and strengthening product innovation efforts.

LatentView Adds Kamal Sharma and Puneet Talwar

  LatentView Adds Kamal Sharma and Puneet Talwar to Advisory Council as GCC Focus Grows

  • by Martech Desk
  • 1 week ago

LatentView has appointed Kamal Sharma and Puneet Talwar to its Advisory Council to support GCC-led digital transformation initiatives.

Apoorva Mehandiratta, Vice President Marketing, ZEE5

  ZEE5 Promotes Apoorva Mehandiratta to Vice President Marketing

  • by Martech Desk
  • 1 week ago

ZEE5 has promoted Apoorva Mehandiratta to Vice President Marketing, expanding her leadership role across Hindi and Marathi content portfolios.

Lucky Saini, Head of Marketing, FirstClub

  FirstClub Appoints Lucky Saini as Head of Marketing

  • by Martech Desk
  • 1 week ago

FirstClub has appointed Lucky Saini as Head of Marketing as the company focuses on brand building, customer acquisition and growth.

Google DeepMind’s Demis Hassabis

  Google DeepMind’s Demis Hassabis Signals Demand for AI Talent Amid Tech Layoffs

  • by Martech Desk
  • 1 week ago

Google DeepMind CEO Demis Hassabis says the AI industry still needs engineering talent despite ongoing layoffs across the broader technology sector.

Momspresso Founders Launch AIgencAI

  Momspresso Founders Launch AIgencAI to Bring AI-Led Marketing to Brands

  • by Martech Desk
  • 1 week ago

Momspresso founders have launched AIgencAI, a new platform designed to help brands leverage AI for content, campaigns and marketing execution.

Mobile Martech

  Mobile Martech Explained: The Technology Layer Powering App Growth in the AI Era

  • by Anupama Mitra
  • 1 week ago

Mobile martech is emerging as the technology backbone of app growth, helping brands use AI, data and personalization to drive engagement, retention and revenue.

AFC Furniture Solutions Expands Karnataka Footprint in GCC

  AFC Furniture Solutions Expands Karnataka Footprint as GCC and Tech Demand Accelerates

  • by Martech Desk
  • 1 week ago

AFC Furniture Solutions is expanding across Karnataka as growing GCC, IT and enterprise investments drive demand for modern workplace infrastructure.

Saurabh Vijay, CEO, IndiaAI Mission

  UIDAI Chief Saurabh Vijay Gets Additional Charge as IndiaAI Mission CEO

  • by Martech Desk
  • 1 week ago

UIDAI CEO Saurabh Vijay has been given additional charge as CEO of the IndiaAI Mission, strengthening leadership for India’s AI strategy.

Django Launches JAG AI

  Django Launches JAG AI to Accelerate AI Adoption Across Marketing Functions

  • by Martech Desk
  • 1 week ago

Django has launched JAG AI, a new initiative designed to help organizations integrate artificial intelligence across marketing and business functions.

Anthropic’s IPO

  Anthropic’s IPO Move Could Become AI’s Biggest Public Market Test Yet

  • by Brij Pahwa
  • 1 week ago

Anthropic’s reported confidential IPO filing could become a major test of AI valuations, enterprise adoption and the long-term economics of foundation models.

Comviva Global CMO Survey Report

  90% Boost AI Marketing Spend, Only 12% Measure Impact: Comviva Global CMO Survey Report

  • by Martech Desk
  • 1 week ago

Comviva’s Global CMO Survey reveals that while 90% of organizations increased AI marketing investments, only 12% can demonstrate measurable business impact.

Ayesha Prasad, DGM – Marketing, Kärcher India

  How Data and AI Are Empowering Women Leaders in Industrial Marketing

  • by Ayesha Prasad
  • 1 week ago

AI and real-time data are helping women leaders reshape industrial marketing through faster decision-making, customer insights and technology-driven growth.

This is an AI-generated image.

  Computex 2026 Begins With Nvidia Leading Next Wave of AI Innovation

  • by Martech Desk
  • 1 week ago

Nvidia dominated the opening of Computex 2026 as CEO Jensen Huang outlined the company's vision for AI infrastructure, computing and next-generation systems.

How APIs Are Quietly Running the Modern Martech Stack

  The Hidden Engines of Marketing: How APIs Are Quietly Running the Modern Martech Stack

  • by Anupama Mitra
  • 1 week ago

APIs are emerging as the backbone of modern martech, powering AI, personalization, customer data flows and real-time decision-making across connected platforms.

Apple Reportedly Working on AI Smart Glasses

  Apple Reportedly Working on AI-Powered Smart Glasses for Mass Market

  • by Martech Desk
  • 1 week ago

A fresh leak suggests Apple is developing AI-powered smart glasses aimed at mainstream consumers, with a potential launch targeted for 2027.

CARS24 Unveils AI Lab and $20 Million Fund for AI Startups

  CARS24 Unveils AI Lab and $20 Million Fund for AI Startups

  • by Martech Desk
  • 1 week ago

CARS24 has launched an AI Lab and committed $20 million to support early-stage AI startups, strengthening its focus on AI-led innovation.

Amazon Ends Internal AI Leaderboard

  Amazon Ends Internal AI Leaderboard After Usage Spike Drives Up Costs

  • by Martech Desk
  • 1 week ago

Amazon has discontinued an internal AI leaderboard after employee efforts to boost rankings reportedly increased usage and operational costs.

Uniphore Launches AI Audience Agent

  Uniphore Launches AI Audience Agent to Strengthen Martech Capabilities

  • by Martech Desk
  • 1 week ago

Uniphore has introduced an AI-powered Audience Agent designed to help marketers analyze audiences, generate insights and improve campaign outcomes.

Brands Mentioned by ChatGPT Don’t Rank on Google’s First Page

  Study Finds 81% of Brands Mentioned by ChatGPT Don’t Rank on Google’s First Page

  • by Martech Desk
  • 1 week ago

A new study finds 81% of brands cited by ChatGPT do not appear on Google's first page, signaling shifts in how consumers discover brands online.

Ram Raghavan, Chief Marketing Officer, Colgate-Palmolive

  Colgate-Palmolive Elevates Ram Raghavan as Chief Marketing Officer

  • by Martech Desk
  • 1 week ago

Colgate-Palmolive has appointed Ram Raghavan as Chief Marketing Officer, strengthening its leadership team amid evolving consumer and marketing trends.

10 Global Brands Using India GCCs

  10 Global Brands Using India GCCs To Power AI, Analytics And Customer Intelligence

  • by Brij Pahwa
  • 1 week ago

Global enterprises are transforming India GCCs into AI, analytics and customer intelligence hubs, driving digital innovation and enterprise decision-making.

AI’s Hidden Cost Problem Comes Into Focus

  AI’s Hidden Cost Problem Comes Into Focus as Startups Face Massive Computing Bills

  • by Martech Desk
  • 1 week ago

Growing AI adoption is driving massive computing expenses, raising questions about sustainability, pricing models and long-term profitability.

Sarvam AI Cuts OCR Pricing

  Sarvam AI Cuts OCR Pricing After Processing 35 Million Pages Across India

  • by Martech Desk
  • 1 week ago

Sarvam AI has reduced OCR pricing for its Vision API after processing over 35 million pages, aiming to make AI-powered document digitisation more accessible.

Magnum Ice Cream Bets on India With Pune GCC

  Magnum Ice Cream Bets Bigger on India With ₹900 Crore Pune GCC and Mumbai Regional Hub

  • by Martech Desk
  • 1 week ago

Magnum Ice Cream will invest ₹900 crore in a Pune GCC and establish its regional headquarters in Mumbai, creating over 500 jobs.

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