Emplifi’s latest study reveals user-generated content delivers 10x higher conversion rates than brand-created posts, highlighting authenticity as a key growth driver.
Yelp introduces new AI features, including menu scanning and conversational search, to enhance visual discovery and customer interactions for local businesses.
Google Cloud appoints Accenture veteran Karthik Narain as Chief Product and Business Officer to drive AI-led product innovation and enterprise growth globally.
CDIMark introduces AI-powered marketing tools focused on enhancing brand credibility, online trust, and audience engagement through data-driven insights and automation.
Google launches a new unified AI Studio featuring a single playground, grounding support, and smarter workflow tools to simplify development and improve AI reliability for enterprises and developers.
Swireasoning introduces a new reasoning framework that reduces large language model costs while enhancing efficiency, logic, and output accuracy for enterprises.
As 2026 nears, marketers prioritize AI, data literacy, content strategy, and agility to thrive in a fast-evolving, technology-driven landscape.
Google CEO Sundar Pichai confirms Gemini 3.0 will debut by the end of 2025, signaling a major leap in generative AI capabilities and global accessibility.
Meesho’s upcoming IPO outlines major investments in technology, marketing, and AI-led workforce expansion to strengthen its digital ecosystem and business growth strategy.
Meta rolls out new parental control tools for teen AI chats, giving parents oversight on AI interactions and content moderation across Messenger, Instagram, and WhatsApp.
The “Prompt Economy” is reshaping marketing as professionals become AI trainers, mastering prompt engineering to drive creativity, governance, and ROI.
Rokt and mParticle introduce a hybrid customer data platform on Snowflake AI Data Cloud to help enterprises unify data and deliver personalized experiences.
Kayak introduces an AI Mode powered by natural language search and generative AI to help travelers plan, book, and manage trips more intuitively.
Reddit expands its AI-driven search experience to French, German, Spanish, Italian, and Portuguese, enhancing accessibility for users worldwide.
Zero to Launch unveils an AI-driven campaign creation platform designed to eliminate creative delays and accelerate marketing execution for brands and agencies.
Kore.ai recognized as a leader in Forrester’s Cognitive Search Platforms Q4 2025 report for its advanced AI-driven enterprise search and conversational capabilities.
Cloudflare teams up with Visa, Mastercard, and American Express to develop secure AI agent protocols for the next generation of digital commerce.
Google AI and Yale scientists uncover potential cancer therapy pathway using Gemma, marking a major milestone in AI-assisted biomedical research.
AI is transforming Indian marketing with real-time campaign optimization. Brands like Swiggy, Flipkart, and Tata CLiQ are driving higher ROI and agility using AI.
RankWorks introduces a unified AI marketing platform designed to help small and medium businesses automate and optimize digital campaigns efficiently.
A.R. Rahman’s Secret Mountain collaborates with Google Cloud to create an AI-powered digital avatar music band blending creativity and technology.
Dreamdata secures $55 million Series B funding to expand its AI-driven B2B revenue attribution platform and strengthen data-led marketing innovation.
Stockholm-based Epiminds secures $6.6 million funding to develop AI-driven marketing teams, founded by former Google and Spotify executives.
Infosys unveils AI-powered Customer Experience Suite for Salesforce to enhance marketing, sales, and service operations through intelligent automation and personalization.
Apna.co launches Blue Machines, an enterprise-grade Voice AI platform enabling rapid, multilingual, and compliant AI agent deployments across industries.
Zoho’s homegrown messaging app Arattai rolls out end-to-end encryption, aligning with global security standards and strengthening data privacy for Indian users.
OpenAI teams up with Broadcom to develop 10 gigawatts of in-house AI accelerators, marking a major move toward self-reliant chip infrastructure for next-generation AI models.
Singapore-based xCoffee introduces AI-powered robotic beverage machines to redefine café automation and enhance customer experience across Asia.
AI models trained on decades of ads are reproducing brand content, raising new challenges around copyright, transparency, and marketing ethics as the line between learning and imitation blurs.
Zoho CEO Sridhar Vembu and IT Minister Ashwini Vaishnaw applaud MapmyIndia’s Mappls app, calling it a testament to India’s decades of research and innovation in digital mapping.
Marketers are paying millions to store unused “ghost data.” This hidden burden drives costs, slows systems, and adds to carbon emissions, pushing brands to rethink data retention strategies.
Google to invest ₹88,000 crore in Andhra Pradesh to build AI and data centers, with a 1GW facility in Vizag. The project is expected to transform India’s digital and economic landscape.
Elite Marketing Projects launches AI-driven marketing strategies designed to enhance personalization, efficiency, and business growth across industries.
RainFocus invests in AI-native innovation to transform event marketing, analytics, and customer engagement for a data-driven future.
DCM has unveiled ContentCloud AI, a next-generation AI-powered digital asset management platform designed to simplify content workflows for global enterprises.
Anthropic CEO Dario Amodei meets Prime Minister Modi, discussing India's pivotal role in AI governance and announcing plans to open its first Bengaluru office in 2026.
AsiaPac introduces four AI-powered SaaS platforms designed to transform omnichannel marketing across Asia, enabling real-time insights, automation, and personalized engagement.
Simplismart and Yotta join forces to deliver India-centric AI infrastructure with Shakti Studio, focusing on sovereign, scalable, and secure generative AI solutions.
Optable introduces Agentic Collaboration, a new AI-driven framework to enhance automation, privacy, and efficiency in the next era of adtech.
YouScan launches Insights Copilot, an AI tool designed to simplify social data analysis and support marketers with faster, clearer decision-making.
TCS acquires US-based ListEngage for $72.8M to expand Salesforce practice and enhance AI-driven digital marketing solutions globally.
Tiger Analytics collaborates with AWS to deliver scalable generative AI solutions, helping enterprises accelerate adoption and unlock new business value.
Adobe introduces AI agents to help B2B marketers handle long buying cycles, improve personalization, and drive efficiency in enterprise decision-making.
Whitepaper syndication is emerging as a key lead generation tool, helping B2B marketers boost pipeline growth, improve engagement, and influence buying committees more effectively.
Attentive launches new features to help brands simplify engagement, personalize experiences, and build stronger customer connections.
ITC Infotech names Poornima Couto as Senior VP and CMO, strengthening its global marketing strategy with her extensive leadership experience.
ChatGPT consumes over 5,00,000 kWh of electricity daily—enough to power 1.5 lakh Indian homes—raising urgent concerns about AI’s growing energy footprint.
Salesforce refuses to pay ransom after a cyberattack tied to a third-party app, stressing resilience, customer trust, and enhanced security measures.
Brandi AI introduces an AI-driven visibility and geo platform with generative optimization tools to help marketers boost performance and reach.
Square launches AI voice ordering and Bitcoin tools for restaurants, expanding its digital payments platform with fee-free crypto options until 2026.
